Inside Retail

JUNE 1, 2023

Growing consumer expectations of free delivery and free returns are placing pressure on retailers who on one hand recognise customer demand, but on the other are trying to reduce their operating costs. So retailers really need to be careful with what they are promoting to ensure it does not conflict with their messaging.”

Balance 234

Balance Promotion Strategy Consumer 234

Inside Retail

JANUARY 2, 2024

Throughout every year, a multitude of major and minor calendar events offer great opportunities to engage with customers at a time when they are open to shopping for friends, families or themselves. Use the e-commerce marketing calendar to anticipate these moments and create themed content that resonates with your customers.

Strategy 130

Strategy Marketing Social Media Engagement 130

Inside Retail

NOVEMBER 27, 2023

This is not just a transient trend but a robust response to the changing consumer, who now craves the tactile satisfaction of in-store shopping along with the personalisation and convenience of online commerce. This is especially crucial in managing seasonal or event-driven merchandise.

Consumer 147

Consumer Engagement Shopping Pattern 147

Retail Focus

MAY 3, 2023

Being able to identify returning visitors – after first-party and session cookies have expired – is key to delivering a frictionless, high-converting on-site shopping experience. It found that none of the retailers audited (0%) showed evidence of being able to ‘remember’ the customer on a return visit.

Light 130

Light Tailored Promotion Customer Engagement 130

Inside Retail

FEBRUARY 8, 2024

It’s no secret that consumer-facing retail has had a tough year trying to stay price-competitive for customers. Like many retailers, we have had to contend with inflationary pressures and greater promotional cadence, which has had an impact on profits,” said King.

Department Stores 264

Department Stores Planning Engagement Strategy 264

Inside Retail

SEPTEMBER 21, 2023

It may feel a little early, but as a high-stakes shopping event for Australian retailers, Black Friday Cyber Monday is pivotal to the challenge of effectively connecting with customers. The focus for BFCM has now shifted to delivering a seamless and personalised shopping experience aimed at engaging customers in a meaningful way.

Engagement 130

Engagement Strategy Promotion Customer Engagement 130

Retail Focus

NOVEMBER 7, 2023

Hyperphysical experiences benefit retailers, particularly in appealing to the Gen Z audience, who seek more than just a transactional shopping process. The Hyperphysical Retail Revolution Hyperphysical retail is an innovative concept, heralding a new era in the world of luxury shopping. Hyperphysicality is not a temporary trend.

Engagement 147

Engagement Customer Engagement Layout Display 147

Retail Focus

APRIL 4, 2024

Expert Manager at Univers Retail | Ephemeral Retailing Specialist | Published Author | Speaker In the dynamic and ever-evolving landscape of contemporary business, the concept of digital transformation has emerged as a pivotal force shaping industries and strategies at an unprecedented pace. Ghalia BOUSTANI.

Social Media 147

Social Media Strategy Balance Engagement 147

Inside Retail

JUNE 1, 2023

Growing consumer expectations of free delivery and free returns are placing pressure on retailers who on one hand recognise customer demand, but on the other are trying to reduce their operating costs. So retailers really need to be careful with what they are promoting to ensure it does not conflict with their messaging.”

Balance 130

Balance Promotion Strategy Consumer 130

Inside Retail

APRIL 29, 2021

After the success of this campaign, the two companies will continue to work on new methods of collecting consumer data and improving customer engagement using zero-party data. The second was that the preference data they collected in the form of zero-party data can now be used for sales promotions in-store. Campaign objectives.

Strategy 230

Strategy Hobbies Color Customer Engagement 230

Inside Retail

NOVEMBER 16, 2023

As the annual Black Friday Cyber Monday (BFCM) shopping season nears, it’s not too late to review strategies to optimise sales during this key annual retail festival. To help retailers plan for the shopping festival, Klaviyo has created a helpful guide in the form of a BFCM content calendar.

Strategy 130

Strategy Engagement Planning Promotion 130

Retailing Insight

MAY 2, 2024

I magine being able to run your shop from anywhere, with just a few taps on your smartphone. But let’s be real, managing a bustling retail space can be a whirlwind of tasks – from inventory tracking to customer engagement and beyond. Point of Sale systems make inventory management a breeze, even for the tech averse.

Social Media 52

Social Media Management Customer Engagement Engagement 52

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. These statistics underscore the need for businesses to comprehend and adapt to the evolving currents of customer buying behavior. So let’s get to it!

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. These statistics underscore the need for businesses to comprehend and adapt to the evolving currents of customer buying behavior. So let’s get to it!

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

Compliantia

MARCH 31, 2023

A merchandising plan is a detailed strategy or blueprint that outlines how you should select, manage, price, present, and promote the products at your store to elevate the customer experience, create the maximum ROI, boost your brand value, and optimize inventory levels. Let’s get started.

Merchandising 93

Merchandising Planning Visual Merchandising Display 93

Inside Retail

DECEMBER 7, 2021

Shopping, of all things, is a forum for enabling people to rub shoulders and now is a once-in-a-generation opportunity for retailers and shopping-centre operators to benefit from the potentially resurgent demand by creating positive experiences. The word ‘experiential’, after all, is one of the top buzzwords in the retail industry.

Shopping 130

Shopping Circulation Customer Engagement Management 130

Drytac

NOVEMBER 15, 2021

Authored by Shaun Holdom, Global Product Manager at Drytac. But when it comes to Christmas, or indeed any other seasonal promotional graphics, it is critically important to remember the fact that the solutions need to be short-term, easy to apply, and easy to remove, as well as fit in with traditional branded longer-term graphics.

Promotion 98

Promotion Display Customer Engagement Location 98

Creative Displays Now

MARCH 4, 2024

In-store marketing: These are the marketing collateral and techniques businesses use to promote their products within a physical environment. There are many avenues to promote your products to potential warm leads. Another way to incentivize loyal customers is by introducing referral campaigns. Focus on website responsiveness.

Retail Marketing 52

Retail Marketing Strategy Marketing Social Media 52

Inside Retail

DECEMBER 18, 2023

Lockdowns and the pandemic changed all of that, and today there’s hardly a CEO, board or management team that hasn’t taken the full dive into data and digital as their path to future success. What should follow is a golden era of customer engagement. Goods Grocery is my local example, and it’s fantastic.

Social Media 147

Social Media Engagement Concept Layout 147

Greater Group

APRIL 24, 2023

Shopfitting or shop fitting is not a common and familiar term to regular consumers and may only be used by people who work in a specialised field within the broader retail industry such as shopfitters, architects, designers, project managers and retailers. However, it’s one of the key elements in retail design.

Retail Space 52

Retail Space Space Layout Display 52

RetailMinded

DECEMBER 6, 2022

In fact, some retailers are using AI to optimize their inventory management, customer service, and marketing strategies. At the heart of all these techniques is an understanding of what customers want from their shopping experience. It helps with inventory management as well. . Augmented Reality.

Retail Space 59

Retail Space Space Social Media Customer Engagement 59

Creative Displays Now

JULY 24, 2023

In retail, it’s common to see three types of traditional signage , including the following: Hanging ceiling signs: Enticing language, attractive images, and aesthetically pleasing color combinations encourage customers in-store to act on the message and purchase.

Display 97

Display Advertising Visual Merchandising Promotion 97

Parcel Pending

MAY 3, 2023

With inflation and continued supply chain issues putting pressure on disposable income and many businesses still recovering after the COVID-19 pandemic, the retail industry across North America has to think creatively about elevating the customer experience and better leveraging technology to make an impact.

Social Media 52

Social Media Consumer Shopping Marketing 52

Retail Bound

DECEMBER 3, 2021

As a small business owner, you do everything you can to prepare for that critical shopping season that falls between Thanksgiving and Christmas. When the holiday shopping season hits, you are in it deep, and before you know it, the last order hits the delivery truck. Tips to Prepare for the Post-holiday Slump in Sales. So, what’s next?

Social Media 52

Social Media Planning Suggestive Selling Shopping 52

Inside Retail

FEBRUARY 9, 2022

Despite most shops being closed, retail sales rose 11 per cent during lockdown, largely because people didn’t have much else to spend money on. When considering how to orient the organisation around the customer, it’s critical to look closely at how business performance KPIs are linked to customer success metrics – from the top down.

Engagement 130

Engagement Beauty and Health Social Media Flow 130

Inside Retail

NOVEMBER 7, 2023

The four-day-long omnichannel shopping festival Black Friday Cyber Monday (BFCM) – one of the peak retail trading seasons for Australian retailers – provides a massive opportunity not only to optimise sales but to strategically attract new customers. Employing the right strategies before, during, and long after BFCM is crucial.

Flow 130

Flow Engagement Promotion Strategy 130

Inside Retail

FEBRUARY 26, 2024

One of the key trends that defined retail in 2023 was pop-up shops and how these experiential shopping experiences have taken hold over millennial and Gen Z consumers. The shop will also feature photography, art, and memorabilia collected by or sent to the designer over the years. per square foot for a pop-up versus $32.12

Department Stores 130

Department Stores Fashion Shopping Engagement 130

Inside Retail

JUNE 5, 2022

Customers are now just treating them with a healthy dose of scepticism. At the same time, they’re also far less tolerant of sub-standard shopping experiences, both online and in-store. The brand did this to ensure the online experience was seamless for its new demanding digital customers. About Cheetah Digital.

Engagement 242

Engagement Consumer Customer Engagement Strategy 242

Inside Retail

MARCH 8, 2023

We realised what we were in for, so rather than closing, like most event-based businesses did, we knuckled down working around the clock and building an online shop in two weeks, and we didn’t delay or cancel a single event. The next challenge was scaling up our customer service and dispatch facilities. Watch this space!

Gifts 130

Gifts Beauty and Health Space Planning 130

Retail Insider

MAY 9, 2022

Basically using his extensive art world connections to partner interested artists, or their posthumous estate managers, with relevant NGOs. The latest launched in February 2022 and is cheekily promoted with the strapline ‘Cash Cow For Change’. If you don’t mind me asking what sort of calibre of artist collab are we talking about here?

Artistic 52

Artistic Art Customer Engagement Promotion 52