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Boost Your Marketing Performance in 2024 with Top Customer Engagement Tools

Retail Focus

In 2024, the landscape of customer engagement tools plays a pivotal role in elevating marketing performance. These tools are indispensable for implementing marketing automation, delivering tailored communication, and making data-informed decisions to enhance your campaign’s return on investment (ROI).

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Business Growth through Digital Transformation: The Case of Premium and Luxury Brands

Retail Focus

Expert Manager at Univers Retail | Ephemeral Retailing Specialist | Published Author | Speaker In the dynamic and ever-evolving landscape of contemporary business, the concept of digital transformation has emerged as a pivotal force shaping industries and strategies at an unprecedented pace. Ghalia BOUSTANI.

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3 things to know about the retail contact centre of the future

Inside Retail

Talkdesk Research found that 81 per cent of retailers currently hold agents accountable to KPIs that include new revenue generated, but within five years, nearly nine in 10 say that agent KPIs will include agent influence on future relationship growth with a customer.

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Retail Minded Works With The KENTUCKY RETAIL FEDERATION On Their INAUGURAL RETAIL RECHARGE CONFERENCE

RetailMinded

Emily Washcovnick, Senior Field Marketing Manager, Yelp. Steph Bechard, Retail Social Media Strategist, Crystal Media. Michael Ashcraft, Senior Area Manager, Small Business Administration. Sessions on the agenda include: Mysteries Unveiled: Lessons in Marketing, Customer Engagement & How to Win More Sales.

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Reimagining tradition: Rive Gauche Pâtisserie embraces change in Singapore

Inside Retail

Sanae Inada, the General Manager of Rive Gauche, said this new branding initiative reflects the brand’s evolution over the last three decades. Now, by adding a larger focus on social media into the mix, Rive Gauche is reaching a new audience. “We

Reimagine 130
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ICYMI: Here are five strategies to leverage marketable moments in 2024

Inside Retail

Jia Lee, senior content marketing manager at Klaviyo, says the company’s suite of tools – including email marketing , SMS marketing , mobile push, reviews, and customer data platform (CDP) – can help brands optimise their campaigns and engagement through memorable occasions during the year.

Strategy 130
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The new trend in retail is hyper-efficiency

Inside Retail

Online and in-person selling quickly became complementary strategies and soon that model gave way to omnichannel retailing – delivering a seamless customer experience across all platforms including physical space, e-commerce, mobile applications, and social media. Efficiency redefined. per cent, which represents an 18.7