Inside Retail

JANUARY 12, 2023

Social commerce – shopping on social media platforms – is expected to reach US$1.2 McKinsey & Co stated in mid-2022 that social commerce comprised more than 13 per cent of China’s total e-commerce sales. All of which is to underscore that social commerce is big, and growing exponentially. trillion ($1.9

Social Media 264

Social Media Beauty and Health Engagement Customer Engagement 264

Inside Retail

APRIL 19, 2024

Our 2024 report features C-level executives with decades of leadership experience, alongside start-up founders and digital specialists with a wide range of skills, from marketing to logistics. IR : You seem to have an amazing ability to leverage social media and partnerships to drive growth. AC: Social media is my passion.

Social Media 246

Social Media Strategy Engagement Tailored 246

Inside Retail

AUGUST 27, 2023

By personalising your campaigns, automating your follow-up, and communicating to customers in the post-sale stages, you’re building a two-way relationship with your customers. There are plenty of ways you can optimise your customer engagement this BFCM. Get in front of your customers (or in their pocket).

Strategy 243

Strategy Customer Engagement Engagement Social Media 243

Retail Focus

APRIL 4, 2024

Furthermore, the premium and luxury industry has experienced remarkable growth and prominence, due to an increasing number of affluent consumers and an expanding global market. Modern luxury marketing relies on the omnichannel experience. Digital transformation has extended the customer experience beyond the point of sale.

Social Media 147

Social Media Strategy Balance Engagement 147

Inside Retail

JANUARY 15, 2024

Although these three brands operate in very different retail sectors, Li, Piper and Pearson agreed on a few common tactics for effectively engaging with the Gen Z consumer, from focusing on and enhancing the in-store shopping experience to learning how to “share the pen” with this younger, social-media-savvy shopper.

Social Media 246

Social Media Engagement Consumer Artistic 246

Inside Retail

MAY 19, 2023

Time is a currency, so consumer time well spent in an interactive, engaging, experiential environment is critical,” he added. Consumer engagement Walker sees the ‘equipment room’ concept in the store as another interesting aspect that deserves attention. This changes the classic retail model of purchasing and reselling.

Sporting Goods 130

Sporting Goods Marketing Social Media Engagement 130

Retail Focus

NOVEMBER 22, 2023

The holiday season’s magical air of celebration and joy influences how people shop and engage with brands. Furthermore, I assess their impact on the visibility of a brand, customer engagement, and overall success. Social Media Buzz: Luxury pop-up stores become social media sensations during the Christmas period.

Social Media 162

Social Media Gifts Jewelry Curate 162

Creative Displays Now

MARCH 4, 2024

Retail marketing, or retail advertising, includes various tactics to spread awareness to your target audience and increase sales — from old favorites to newly launched goods. There are three primary types of retail marketing. Engage online with your audience. Keep your brand at the front of customers’ minds.

Retail Marketing 52

Retail Marketing Strategy Marketing Social Media 52

Inside Retail

OCTOBER 5, 2021

Powering retail growth: the next generation of contact centres presents the most important retail customer service statistics and insights in the market, painting a picture of what the future of retail contact centres looks like. About the author: Andrew Antal is Head of Marketing at Talkdesk APAC. .

Social Media 246

Social Media Customer Engagement Engagement Management 246

Retailing Insight

MARCH 13, 2023

Those fluctuations derive from the changing economy and changes in customer preferences and habits… No matter if your business is brick-and-mortar, has an e-commerce model, or is a business you are planning to launch this year, you need effective marketing strategies — whether you are seeking to grow or just to ‘keep the lights on.’

Strategy 52

Strategy Marketing Social Media Advertising 52

Retail Focus

JUNE 22, 2023

Original research of over 1,000 UK shoppers by ADvendio showed the impact of customer engagement via traditional advertising was diminishing, with UK shoppers saying they ignore over half (56%) of digital advertising they see, while 54% of search ads also go unnoticed by UK consumers.

Curate 130

Curate Consumer Advertising Social Media 130

Inside Retail

FEBRUARY 20, 2024

1 Embrace omnichannel commerce This year, a seamless, integrated customer experience is paramount. Embracing omnichannel commerce ensures that your customers can transition effortlessly between various touchpoints, whether it’s your website, social media channels, mobile app, or brick-and-mortar store.

Tailored 246

Tailored Social Media Strategy Target Market 246

Inside Retail

NOVEMBER 24, 2021

“We’re still live, so [orders are] still rolling through,” Jade Cameron, head of customer support and community engagement, told Inside Retail. SMS marketing is a relatively new channel for LSKD, which partnered with Yotpo around six months ago. Taking customer-first to the next level.

Social Media 130

Social Media Engagement Customer Engagement Marketing 130

Retailing Insight

MAY 2, 2024

But let’s be real, managing a bustling retail space can be a whirlwind of tasks – from inventory tracking to customer engagement and beyond. Even if you’re a brick-and-mortar store, having an online presence is crucial these days – many customers check you out online before they venture into your store.

Social Media 52

Social Media Management Customer Engagement Engagement 52

Inside Retail

OCTOBER 24, 2023

The current state of affairs “Malaysia has a growing economy and a strong consumer market, making it an attractive destination for expanding retail businesses. The APAC marketplace Broderick said that the APAC market presents both challenges and opportunities for the headwear industry and New Era.

Target Market 130

Target Market Social Media Fashion Tailored 130

Inside Retail

DECEMBER 18, 2023

At the big end of town, Woolies X, with its embedded Quantium research is driving the customer data revolution for team green, while Wesfarmers’ OneDigital promises to play catch up and unleash the power of Flybuys with a huge commitment in talent and marketing (what about that AFL Grand Final budget).

Social Media 147

Social Media Engagement Concept Layout 147

RetailMinded

SEPTEMBER 19, 2022

Emily Washcovnick, Senior Field Marketing Manager, Yelp. Steph Bechard, Retail Social Media Strategist, Crystal Media. Sessions on the agenda include: Mysteries Unveiled: Lessons in Marketing, Customer Engagement & How to Win More Sales. Ashlin Hadden, Founder, Ashlin Hadden Insurance.

Social Media 98

Social Media Flow Customer Engagement Engagement 98

Retail Focus

NOVEMBER 7, 2023

This novel approach engages all the senses and elicits powerful emotions, transforming retail spaces into sanctuaries of connection, innovation, and individuality. They are creating hyperphysical retail experiences that engage multiple senses, foster community, and appeal to Gen Z consumers.

Engagement 147

Engagement Customer Engagement Layout Display 147

Inside Retail

OCTOBER 26, 2023

Lightspeed is a single platform for point-of-sale, payment processing, inventory management and reporting which also includes tools for e-commerce and marketing. Determining how customers engage with specific product categories should shape resource allocation within online shopping platforms, she advises.

Shopping 246

Shopping Engagement Consumer Gifts 246

Inside Retail

JULY 11, 2023

I didn’t want to change everything, because of the history and the heritage of the brand in the Singapore market, but we also recognised the need to spice things up a little bit to attract more customers. Now, by adding a larger focus on social media into the mix, Rive Gauche is reaching a new audience. “We

Reimagine 130

Reimagine Social Media Customer Engagement Management 130

Inside Retail

APRIL 23, 2023

NFTs, on the other hand, provide a unique and verifiable way to represent loyalty program rewards and incentives, making them more difficult to duplicate and enabling businesses to offer one-of-a-kind rewards to their customers.

Gifts 130

Gifts Engagement Social Media Art 130

Inside Retail

JUNE 5, 2023

The 11,000 sq ft store features products from well-known fitness and lifestyle brands and a 3D foot scanner that customers can use to help them find the right fit. He believes that the high demand for athleisure and premium sportswear in the island republic makes it the perfect base for further expansion into the broader Asian market.

Expansion 130

Expansion Engagement Social Media Consumer 130

Inside Retail

APRIL 27, 2022

To help retailers navigate the new realities of the customer journey while the fight for fresh customers picks up speed, Inside Retail has joined forces with multi-channel, multi-carrier e-commerce shipping solution provider ShipStation to release a new report on customer behaviour entitled Casting the Net.

Social Media 130

Social Media Engagement Consumer Shopping 130

Retail Focus

MAY 30, 2023

Creating a brand community has always been an important marketing concept and a valuable brand asset. Examples of brand communities include Apple enthusiasts forming online forums, Harley-Davidson motorcycle owners participating in rallies, or Nike fans engaging on social media. Ghalia BOUSTANI.

Retail Design 130

Retail Design Design Engagement Display 130

RetailMinded

JANUARY 10, 2024

This same report also revealed that when combining SMS marketing (that’s texting in fancy terms) with your other marketing channels, businesses can boost their company’s average user lifetime by 76%. Looking ahead into 2024, it’s time to keep up with how consumers truly prefer to engage. Or possibly both for different reasons?

Social Media 86

Social Media Strategy Engagement Jewelry 86

Inside Retail

FEBRUARY 17, 2022

Since the pandemic started, retail brands have been forced to make the shift to digital at warp speed – prioritising a major shift towards online purchases, customer engagement and social amplification in order to maintain relevance in this brave new world. What is the metaverse? Another dimension for shoppers.

Social Media 231

Social Media Fashion Strategy Engagement 231

Inside Retail

OCTOBER 11, 2023

A few years ago, it seemed like every new brand making noise in the market was adopting a direct-to-consumer (DTC) business model. One of the key benefits of DTC is that brands interact directly with shoppers across the customer journey, providing a chance to control those engagements and generating highly valuable real-time customer data.

Engagement 130

Engagement Strategy Consumer Marketing 130

RetailMinded

JULY 29, 2023

These statistics underscore the need for businesses to comprehend and adapt to the evolving currents of customer buying behavior. The market environment is experiencing a significant change, and it is crucial for companies to ensure their continued commitment to staying updated with present trends and progressions in order to prosper.

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

RetailMinded

JULY 29, 2023

These statistics underscore the need for businesses to comprehend and adapt to the evolving currents of customer buying behavior. The market environment is experiencing a significant change, and it is crucial for companies to ensure their continued commitment to staying updated with present trends and progressions in order to prosper.

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

Inside Retail

NOVEMBER 27, 2023

The crux of this phygital evolution lies in its ability to harness data and advanced tech tools to create a retail ecosystem that is intuitive, responsive and engaging. This precise synchronisation between demand and supply curtails overstocking and stockouts, which have long been a bane for retail profitability and customer satisfaction.

Consumer 147

Consumer Engagement Shopping Pattern 147

Retail Bound

APRIL 2, 2024

This includes researching the market demand for your product, understanding your target audience, and analyzing the competition. By doing this research, you’ll gain valuable insights into the potential success of your product and how to position it in the market. So make sure to prioritize this aspect of your business.

Social Media 40

Social Media Advertising Strategy Color 40

RetailMinded

APRIL 5, 2024

Understanding Your Market The first step in running a successful retail store is understanding your market. Offering products that blend these practical benefits with stylish designs can set your store apart in the competitive accessory market. When it comes to Apple Watch accessories, variety is key.

Accessories 52

Accessories Accessories Curate Fashion 52

Retail Bound

NOVEMBER 7, 2023

WHERE TO ALLOCATE PR FUNDS Many companies seem to place PR within their marketing department budgets. Does your reason for running a PR campaign align more closely with your marketing department’s objectives or your executive team’s objectives? Other companies see PR as more of an executive department expense.

Social Media 52

Social Media Promotion Customer Engagement Advertising 52

Parcel Pending

SEPTEMBER 30, 2021

Creates Word-Of-Mouth Buzz – With the advent of social media , customers enjoy sharing their unboxings, products, and perks with followers. In essence, a happy customer is a vocal customer. Starbucks customers, for example, feel engaged with its annual free birthday drink. Parcel Pending.

Customer Retention 52

Customer Retention Engagement Form Social Media 52

Inside Retail

AUGUST 15, 2023

Market Lane Market Lane, an independent specialty coffee brand founded in 2009, has grown steadily over the years, expanding from its first shop and roastery at the Prahran Market to eight coffee shops in Melbourne, a bustling online shop, and a roastery in Brunswick East.

Marketing 130

Marketing Engagement Location Shopping 130

Inside Retail

AUGUST 17, 2021

This provides the framework for choosing the tech that provides them with the capabilities, data and insights, helping them enhance their products and services to keep customers engaged and excited about what they are doing.”. Additionally, Farfetch is infiltrating the Asian luxury market by partnering with Alibaba’s TMall.

Fashion 130

Fashion Customer Engagement Beauty and Health Engagement 130

Inside Retail

FEBRUARY 9, 2022

A retail business is far more than a store front, a website, and a social media post or marketing email – although often these elements are all the end customer perceives. Attracting, supporting, and retaining skilled staff, and ensuring they feel valued and have a great experience, is integral to meeting customer needs.

Engagement 130

Engagement Beauty and Health Social Media Flow 130