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Retailers, are you ready for it? Swift’s Eras tour a gold rush of economic karma

Inside Retail

An Ebay Australia spokesperson told Inside Retail that second-hand goods may also benefit from the Swift-mania sweeping the nation, as many stores have been stripped bare of relevant merchandise.

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Benetton Enters Resale with Depop Collab

VMS

Depop, which specializes in vintage merchandise, is a peer-to-peer resale market and Gen Z favorite. have reportedly curated a collection of rare vintage Benetton pieces. A video created by both brands and shared on social media promotes the collaboration and highlights sellers “talking about what they stand for.”.

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“Fanciest Mall in America” Takes E-Commerce to New Level

VMS

Called Bal Harbour Shops Marketplace , it’s a curated selection of fashions and accessories that are currently featured at the mall’s stores. Additionally, the Marketplace incorporates heavy doses of content from its twice-yearly glossy magazine, twice-weekly newsletters and social media presence consisting of 250,000 followers.

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Pumpkin spice latte season is here. But is the cult drink’s popularity waning?

Inside Retail

And just like the changing colors of the leaves and the cold nip in the air, the arrival of pumpkin-spice flavoured food products and merchandise feels inevitable. Fast forward to this year, and Starbucks is celebrating the 20th anniversary of the pumpkin spice latte with a specially curated menu at all six Starbucks Reserve stores in the US.

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Pop-up Stores: Elevating Luxury Brands’ Experience Value

Retail Focus

These ephemeral retail spaces offer a unique platform for luxury brands to captivate their audience and deliver a heightened sense of luxury through carefully curated themes, aesthetics, products, events, and communications. Chanel and Dior employ social media to showcase their pop-ups’ grandeur.

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The Art & Science of Visual Merchandising [Inside the Evolution of Retail]

Rose

Pose the question “what is visual merchandising?” In years past, visual merchandising strategy consisted largely of displays, fixtures and signware designed to attract, engage and motivate a customer toward making a purchase — part of a retail experience that could be described as transactional. (See Aspirational Retailing.

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Burger King’s innovative strategy: viral menus and limited collectibles

Inside Retail

The burger chain released the menu item, which it first introduced in 2017, along with a collection of limited-edition merchandise that was only available at certain activation sites. Authenticity wins One key shift in consumer behaviour is the growing preference for authenticity over highly curated content.

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