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Why Wilson is bringing its A-game to physical retail in the US market

Inside Retail

Wilson Sporting Goods Co recently unveiled its first retail store in California, located within the well-known Third Street Promenade shopping district in Santa Monica. The store will feature an in-store area for consumers to trial products, including a basketball hoop, hitting wall and on-site racquet stringing.

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How Target veteran Carly Broderick is tapping into the booming tween market

Inside Retail

With several decades of retail experience under her belt, including nearly 10 years spent with Target as a senior buyer and director across multiple categories (toys, pharmaceuticals, sporting goods, skincare, bath, and fragrances), Broderick knows exactly what big-box retailers are looking for.

Marketing 130
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Sitoo recognised in 2024 Gartner Market Guide for Unified Commerce Platforms Anchored by POS for Tier 2 Retailers

Retail Focus

Sitoo , a leading could-native Point of Sale (POS) and Unified Commerce Platform, has been recognised in the 2024 Gartner® Market Guide for Unified Commerce Platforms Anchored by POS for Tier 2 Retailers. Sitoo helps global fashion and lifestyle retailers create positive shopping experiences every time and everywhere.

Marketing 147
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From sprinters to sneakers: How Puma aims to tap into ‘halo effect’ of Olympians

Inside Retail

German sportswear brand Puma is using this year’s Olympic Games and its partnership with sprint champions Jamaica to focus on speed as it jostles with Adidas and Nike to carve out space in an increasingly competitive running and lifestyle market. “That’s something we need to strengthen further in the consumer mindset.”

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How HomePro aims to grow in Thailand’s fragmented DIY market 

Inside Retail

Thailand’s HomePro is strengthening its market leadership in the country’s DIY/home improvement industry in the first half of 2023. According to Statista Market Insights, the DIY and Hardware market was worth US$14.21 According to Statista Market Insights, the DIY and Hardware market was worth US$14.21

Marketing 130
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Asics plans giant strides in “cutthroat” Indian market

Inside Retail

It’s a relatively new entrant to the market, compared to other brands such as Nike and Puma, but it’s got plans to fast-track its presence in the region. The sports industry is one of the most cutthroat in both India and the rest of the world. More of them are becoming increasingly conscious about their wellness routines. “We

Planning 130
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Growth potential is not enough: Why Amer Sports’ IPO fell short

Inside Retail

The company sold 105 million shares for US$13 instead of the US$16-18 it originally floated, putting Amer Sports’ valuation at over US$6 billion. The sporting goods conglomerate has a unique proposition with its broad portfolio of 11 brands that include Wilson Sporting Goods, Salomon and Arc’teryx.