Inside Retail

MAY 14, 2023

Mother’s Day holds a solid place in the hearts of Aussie consumers. Motherhood in all its glory Some brands are making moves to start showing motherhood in all its true glory, to really connect with consumers and meet them where they are. The days of homogenous campaigns appealing to only one kind of person are numbered.

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Retailing Insight

JANUARY 22, 2024

I f you’re planning to expand your business into new markets or launch new products, you need to find your target markets to maximize your success. A target market is a group of people, also known as end users, that are identified to be your product or services best potential customers. Who Is Your Customer?

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Inside Retail

APRIL 7, 2024

For example, its Magnum Eco collection incorporates recycled materials, such as post-consumer waste plastics, to create durable and high-quality luggage that significantly reduces its environmental footprint. He said the brand is committed to promoting circularity throughout the product life cycle.

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Inside Retail

JULY 13, 2023

Consumers believe that sellers, distributors, and e-commerce stores share responsibility for ensuring product authenticity, with a desire for more ways to verify authenticity and reliable customer service. The post How the rise of online scams and fakes is changing consumer behaviour appeared first on Inside Retail.

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Inside Retail

DECEMBER 17, 2023

Consumers are still feeling enormous financial pressures, and many are heading into this period with little optimism towards their finances. Such economic strain is leading to behavioural changes in the way consumers are shopping and planning their festive budgets. But this shouldn’t just be a retail race to the bottom.

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Retail Focus

NOVEMBER 22, 2023

Luxury pop-up stores become essential brand levers amid the bustling atmosphere, presenting a distinct and enchanting shopping experience for consumers. Limited-edition releases and special bundles generate excitement, attracting discerning customers on the lookout for distinctive and opulent gifts.

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Inside Retail

DECEMBER 13, 2023

When consumers search for holiday content online and in stores, they are still more likely than not to encounter Christmas-themed movies, home decor and gifting items. A separate report from Statista confirmed that in 2022, US consumers spent an average of $920 on Christmas gifts alone. billion and $966.6

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Inside Retail

NOVEMBER 13, 2023

According to ARA boss Paul Zahra, much of this spending is set to be bargain-driven, as consumers seek savings where possible. However, many consumers are searching for value as well as price in their gift-giving, and want to buy products in line with their values. per cent on the previous year.

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Inside Retail

OCTOBER 31, 2022

Will the rising cost of living cramp consumer spending in the most important quarter of the retail calendar? . Every day of trade from Black Friday to Christmas is important, so this year we have segmented our promotional calendar into days, not weeks, during peak. Over $1000, with over $400 of that going to holiday gifts specifically.

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Inside Retail

OCTOBER 12, 2023

In saying that, people are actually beginning to feel better about the economy and their own personal finances, Levine said, with consumer confidence topping 80 for the first time in several months, and Roy Morgan’s data showing people are largely comfortable with their personal finances and expecting to be even better off next year. “I

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Inside Retail

DECEMBER 3, 2023

As confirmed by data sourced by Spate, a consumer behavior and trend analysis company, searches for advent calendars have grown by over 10.7 Traditionally, advent calendars feature a window for each day leading up to Christmas, starting on December 1; however, in recent years, this gift type has become more non-denominational.

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Inside Retail

APRIL 12, 2023

In recent years, India has emerged as a major market for luxury brands. The country’s growing economy and expanding middle class have created a favourable environment for global brands to set up shop and tap into a new consumer base. billion Direct-to-Consumer (D2C) shipments by 2030.

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RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

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RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

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Inside Retail

APRIL 21, 2023

The month-long festivities that include gift exchanges, iftar events and shopping for new clothes and house decor has always had a significant impact on retail in years before, however, this year marks the first Ramadan celebrations for some time without any Covid restrictions. But it is not just muslims who are embracing Ramadan this year.

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Inside Retail

NOVEMBER 1, 2022

Bunnings has printed its last-ever catalogue after the hardware titan axed the glossy bright paper in favour of an entirely digital marketing mix, as the last vestiges from the print era continue to crumble in an increasingly pixelated consumer market. Notably, several don’t even have a brick-and-mortar shopfront, Zhang says. “As

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Inside Retail

NOVEMBER 6, 2022

Even before thinking about the specifics, the timing of these sales appears challenging for both retailers and consumers, not to mention supply chains. Noticing these challenges, we teamed up with Associate Professor John Hopkins to explore how BFCM might be impacting Christmas, from supply chain to consumer behaviour.

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Inside Retail

NOVEMBER 5, 2023

When managed efficiently, this data becomes the roadmap to winning over consumer hearts and wallets for the upcoming year and beyond. Effective utilisation of customer data for festive marketing Reaping the benefits of customer data is only half the battle. Think of it like finding a pile of gifts underneath the Christmas tree.

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Creative Displays Now

APRIL 17, 2024

These reasons prove why 73% of consumers would still buy items in brick-and-mortar retail spaces. According to The University of Southern California , color psychology plays a strong role in marketing, impacting brand loyalty and buying behavior. Customize Printed Pallet Skirts With Creative Displays Now!

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RetailMinded

SEPTEMBER 19, 2022

The evolution is necessary to serve the increasing needs of modern consumers. Hence, they are actively using marketing to make the consumers aware of the new changes being implemented in the sector. Consumers have moved online. Video marketing has numerous benefits, and retail businesses are reaping its benefits.

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Inside Retail

SEPTEMBER 23, 2023

Consumers might be being more careful with their cash as the cost of living crisis bites, but one payments expert predicts the upcoming Black Friday Cyber Monday season promises a bonanza for savvy Australian retailers. Australian consumers are pretty savvy.

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Inside Retail

MAY 27, 2021

Online marketplace MyDeal has poached Catch marketing head Ryan Gracie and named him as its new chief marketing officer. Clothing and accessories retailer Michael Kors has promoted Robin Gendron, its retail and e-commerce vice president of the Europe, Middle East and Africa (EMEA) markets, to president.

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RetailMinded

NOVEMBER 12, 2022

Black Friday traditionally marks the start of the festive shopping season, with big ticket promotions that seem to get bigger every year. According to research from LoyaltyLion , 68% of consumers are waiting for Black Friday weekend to make holiday gift purchases, due to the cost-of-living crisis. Left Out In The Cold.

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Inside Retail

APRIL 3, 2022

There are new platforms to join, memes to know, and trends to participate in, not to mention major retail events, such as Black Friday, Mother’s Day and other recurring holidays to promote. Simple message, an unthinkable new product, makes consumers stop and think and hopefully have a chuckle – something we all need at the moment.

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CRP

MAY 15, 2024

The radiant essence of this velvety, pinkish-orange shade can be a strategic asset for brands looking to make an impact on consumers. Peach Fuzz” offers a unique opportunity to convey gentleness and care in retail packaging for consumer goods. Wrap it around gift boxes or product packaging without altering the entire design.

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VMS

NOVEMBER 22, 2022

As consumers are creating their gift lists and checking them twice, Deloitte’s “2022 Black Friday-Cyber Monday Survey” examines what retailers can expect from shoppers between Thanksgiving and Cyber Monday. 19-28, the report surveyed 1,200 adults, ages 18 and over, who plan to shop for holiday gifts. Conducted online Oct.

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Snap Retail

MARCH 22, 2021

According to the National Retail Federation, last year consumers were estimated to spend a total of $26.7 billion on gifts for mom. To maximize sales, it is important to strategically plan your products and marketing campaign. Heavily market your special Mother’s Day products & sales in the month leading up to Mother’s Day.

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Inside Retail

JUNE 6, 2022

The four Ps – product, price, place and promotion – have been the strategic marketing pillars of business for longer than even I’ve been in the game. Their use, and attendant monitoring of their progress, create the hard measures on which retailers and brand marketers live and die.

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Inside Retail

AUGUST 7, 2023

Since its introduction at the New York Toy Fair in 1959, Barbie has evolved into a cultural phenomenon, influencing not only toy design and manufacturing but also fashion, popular culture and marketing. Initially, Burnett said, Australia was something of a “dumping ground” for Barbie, due to its relatively small market size.

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Inside Retail

JULY 25, 2021

While there’s no denying that streaming giants Netflix, Amazon Prime and Spotify continue to hold a firm grip on these markets, HMV is hopeful that consumers still have a space in their hearts, and wallets, for the humble music store. “As In-store entertainment. Redefining the record store.

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Inside Retail

APRIL 28, 2021

He said, however, that there is strong support from many consumers for a Dan Murphy’s store in the NT, but he wouldn’t confirm whether it’s something Woolworths would consider in the near future. “We According to Bowden, now more than ever, consumers expect brands to deliver upon moral, social and ethical goals. “At per cent. .

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Inside Retail

SEPTEMBER 20, 2021

“Customers’ needs are constantly changing and so are our businesses, and we have had to provide solutions to the needs of more people working and learning from home and fill gaps in the market that aren’t being filled.”. Newsagents also play a pivotal role in the accessibility of print publications such as newspapers and magazines.

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VMS

NOVEMBER 30, 2021

Over the last few years consumers have shifted their holiday shopping plans to start earlier in the season.”. As retailers continue to extend deals and other offers into October and early November, half (49 percent) of shoppers said they took advantage of early holiday sales or promotions before Thanksgiving this year. In total, 179.8

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Inside Retail

JUNE 1, 2022

When Chinese collectables retailer Pop Mart launched a pop-up store at London Westfield in January of last year to test its concept in the UK, it expected the Asian diaspora to be its largest potential market demographic. We initially assumed it might not be easy to enter the UK market. The merchandise and the market.

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Trade Show Booth Companies - Trade Group

MAY 20, 2022

They are your company’s: Markets (this includes industry trends) Products/services Marketing goals and objectives. Then think about your competition is using, your position in the market, size of your booth space, number of shows your attending in a year and how flexible you need your display to. Set your budget early.

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CRP

JANUARY 27, 2023

Businesses – startups or big players – have inundated the online world with marketing static. Consumers have understandably grown skeptical about brands indulging in self-promotion. This is why the demand for unique and innovative digital marketing strategies has increased. But she saw opportunity beyond the gram.

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Retailing Insight

JANUARY 9, 2023

L et’s face it, the past several years have been challenging for retail owners and managers of bookstores, mind-body-spirit boutiques, gift stores, and most retail businesses. Many are looking for new or improved ways to manage and promote their brands, business, and product lines while dealing with smaller marketing and advertising budgets.

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