RetailMinded

OCTOBER 1, 2023

In this era of the “Retail Renaissance,” independent retailers are in a prime position to carve their niche in the market through innovative marketing ideas and concepts. Research shows that 75% of businesses increased their credibility and trust by harnessing digital marketing techniques. Let’s hop in!

Strategy 52

Strategy Social Media Display Engagement 52

RetailMinded

MARCH 31, 2021

You may have already thought about your ideal customers and consumers, what they’re looking for, and their preference on how to shop. Even though this knowledge already gives you a way to focus your business identity and market niche, you must still consider your client base on a broad scale for this creates a better opportunity for success.

Advertising 119

Advertising Target Market Consumer Perspective 119

Inside Retail

JUNE 15, 2022

The business handles creative concepts, storytelling and roadmap design of the non-fungible token (NFT) community for brands. Essentially, a one-stop-centre for NFT branding and marketing, OneChain Agency is a niche operator in Hong Kong. Buyers could own a fraction of real art pieces, like a Picasso for instance, in the metaverse.

Art 130

Art Space Target Market Marketing 130

Inside Retail

APRIL 5, 2022

IR: Will this store look and feel different from other Sheike stores, since it’s your first one outside of a shopping centre? A lot of these pieces – click-and-collect, or store-to-door – really enhance her store experience and allow her to shop with ease. They will be our key focus. What have the last few years been like?

Marketing 130

Marketing Planning Space Engagement 130

Greater Group

JULY 27, 2023

Relate these common words to the company branding and the needs of the target market. In selecting materials and finishes for the fitout, for instance, the fitout provider will consider not just colour and other aesthetics but branding and the target market as well as budget, sustainability and function.

Strategy 52

Strategy Design Layout Target Market 52

Mike Anthony

MARCH 27, 2023

A housewife shops on behalf of the entire family. Understanding how this concept works is critical for shopper marketers: clearly persuading a shopper to make a decision that they are not authorized to make is less likely to be as effective as working on an authorized decision. Consumer marketing isn’t all powerful.

Marketing 40

Marketing Consumer Target Market Line 40

Inside Retail

JANUARY 8, 2024

From Shein to Chanel, Skims to Supreme, more and more retailers seem to be investing in temporary brick-and-mortar locations, more commonly known as pop-up shops. The use of temporary retail spaces is certainly not a new concept, it has been around for centuries. Pop-up shops today are on steroids, and they are everywhere.

Engagement 130

Engagement Shopping Artistic Marketing 130

Inside Retail

MARCH 26, 2024

It’s no secret that many companies rely heavily on consumer-generated data to inform many activities, from product development and strategic planning to targeted marketing campaigns. Marketers everywhere are talking about it.

Tailored 130

Tailored Engagement Reimagine Marketing 130

Rose

MARCH 24, 2020

However, now that the customer is empowered with so many more shopping options than ever before, you are much more likely to hear retail designers talk about the increased importance of customer experience — and to hear the new nature of retail described as experiential and aspirational. Visual Merchandising Techniques and Strategies.

Visual Merchandising 64

Visual Merchandising Merchandising Art Display 64

Snap Retail

APRIL 20, 2021

Once you develop your initial idea, take your time shopping it around. This might come in handy in generating intersecting and innovative concepts. Usually, the best brand awareness or marketing campaigns aren’t the most expensive. The key here is knowing where your target market is.

Social Media 81

Social Media Target Market Planning Promotion 81

Greater Group

JUNE 25, 2023

In developing the brand story, the business does not focus on itself, but rather on its target market and that market’s problems. Exploring the product offerings takes time, which means slowing the target market down while they are in the store. Love at first sight.

Interior Design 40

Interior Design Interior Design Visual Merchandising 40

Inside Retail

AUGUST 15, 2022

Millennials are now the largest generation of buyers in Australia, and the prime target market for brands looking to future-proof their customer base and stay relevant with Australia’s most powerful consumers. Consider also the rise of social platforms such as TikTok as shopping channels. per cent in the last Census).

Advertising 130

Advertising Social Media Consumer Target Market 130