Inside Retail

DECEMBER 4, 2022

LVMH-owned cognac brand Courvoisier recently served up some uniquely French ‘joie de vivre’ at a highly attended pop-up in Hong Kong , as part of its campaign to revive cocktail culture in the market. Cognac is traditionally consumed as a digestive, and purists prefer it neat, or with a drop of water. Hoping to bounce back.

Marketing 130

Marketing Art Consumer Light 130

Inside Retail

JUNE 1, 2022

Viviology will be marketed to all genders, Morris said, as men demonstrate increasing engagement with the skincare category. “We She added that Adore Beauty is well-equipped to understand the types of marketing activities that will be most effective, thanks to its two-plus decades of experience in the beauty industry.

Social Media 182

Social Media Engagement Line Strategy 182

Retail Focus

AUGUST 10, 2023

From boutiques to beyond … Luxury brands are moving past the confines of traditional bricks-and-mortar retail to offer immersive experiences that go beyond just products. The diversification of touchpoints contributed to giving luxury brands more opportunities to communicate what they stood for.

Expansion 130

Expansion Balance Boutique Engagement 130

Retail Focus

FEBRUARY 9, 2023

This conflicting situation is a result of many environmental factors influencing the health of proximity retailing: the brand/the business, the commercial environment, the competitive environment, and the consumer. Some of the most common challenges include limited resources, footfall and finding the right marketing mix formula.

Social Media 264

Social Media Concept Shopping Beauty and Health 264

Inside Retail

MAY 10, 2023

“We have seen a strong shift back to retail as customers look to in-person shopping experiences, and engage with our products and staff in-store,” Koko Black’s senior brand manager Kyle McKnight told Inside Retail. It’s] one of the most significant changes in consumer behaviour during the pandemic,” Datson told Inside Retail.

Boutique 130

Boutique Gifts Fashion Management 130

Inside Retail

JANUARY 2, 2024

Shared values key for success While the collaboration between Fayshell and Magnum might not make sense at first glance, Andrea DeAlmeida, brand manager of Magnum told Inside Retail that it was based on the brands’ shared values. What truly drew us together was the mutual commitment to excellence in our respective fields.

Curate 246

Curate Concept Tailored Management 246

Inside Retail

MARCH 13, 2024

With the world’s ongoing uncertainties and struggles, it’s not surprising that a report from Oracle and author Gretchen Rubin found that people want brands to make them smile and laugh more. The study of 12,000 people across 14 countries found that consumers will reward brands that embrace humour with loyalty, advocacy and repeat purchases.

Light 130

Light Advertising Planning Brand Management 130

Retail Focus

NOVEMBER 28, 2022

As consumption is becoming less focused on the product and more focused on the experience of accessing the product, new brand management practices are being shaped, whether at luxury or mass industry levels. Brands are looking at ways to add value to the customer’s journey within their spheres. . What lessons can be learned?

Management 246

Management Shopping Strategy Brand Management 246

Inside Retail

MARCH 7, 2023

The collaboration also extends to Skechers t-shirts, leggings, shorts and racerback longline bras, and marks the brand’s first coordinated apparel and footwear collaboration. The brand achieved record sales of over $7.4 per cent increase in direct-to-consumer sales. billion globally, which reflects an increase of $1.1

Apparel 246

Apparel Fashion Accessories Accessories 246

Inside Retail

MAY 25, 2023

The expansion in Australia is part of a long-term strategy for Canada Goose, which will operate under a brand management agreement with Brand Collective. We have a very diversified portfolio which is aimed at different demographics and sectors of the market. billion(about A$2.93 Annual US sales dropped by 4.5

Expansion 130

Expansion Planning Fashion Boutique 130

Retail Focus

JANUARY 5, 2024

Luxury retail has undergone a significant transformation driven by digital technology and changing consumer expectations. Luxury brands have been forced to innovate quickly to meet changing consumer preferences due to the COVID-19 pandemic, which has accelerated the adoption of these technologies.

Balance 147

Balance Strategy Management Reimagine 147

Inside Retail

OCTOBER 25, 2023

per cent take in the Richemont-owned luxury fashion e-commerce company Yoox Net-A-Porter, was approved by the European Union, seven months after the UK Competition and Markets Authority gave its stamp of approval, and over one year after the deal was first announced in August 2022. That is best done on a brand website or in a brand store.

Fashion 246

Fashion Balance Planning Brand Management 246

Inside Retail

JUNE 28, 2022

Far from the glamour of a high-end shopping mall, Chemist Warehouse’s new brand Ultra Beauty is quietly extending the discount pharmacy’s hold on pharmaceuticals, health and beauty into the glitzy end of the spectrum. Beyond the beauty and branding, inclusivity is a major part of Ultra Beauty’s mission, Pecora said.

Beauty and Health 130

Beauty and Health Space Location Expansion 130

Retail Focus

JULY 5, 2022

The primary purpose of retail stores is to stock and sell products to consumers. If you’re not very good at branding yourself, you might need to hire the service of a skilled brand manager who can present your business aesthetically.

Retail Design 227

Retail Design Social Media Design Interior Design 227

Inside Retail

SEPTEMBER 6, 2022

FJ Benjamin, a leading brand management company in Singapore with a portfolio of more than 20 iconic brands including Cole Haan, Marc Jacobs, Rebecca Minkoff and Guess, is back in the black after announcing a full-year profit of $3 million in FY22. In Indonesia, its business is almost 99 per cent based on domestic consumption.

Management 130

Management Planning Shopping Line 130

Inside Retail

AUGUST 18, 2021

In a results filing with the Hong Kong stock exchange, Samsonite said widespread cross-border travel restrictions, the closure of retail stores and ongoing, significant reductions in travel and discretionary spending among consumers had reduced demand for many of the group’s products. The group slashed marketing costs from $44.5

Expansion 130

Expansion Management Brand Management Consumer 130

Inside Retail

JULY 11, 2023

I didn’t want to change everything, because of the history and the heritage of the brand in the Singapore market, but we also recognised the need to spice things up a little bit to attract more customers. Inada said that customers were craving comfort foods during this time, and Rive Gauche managed to fill this need.

Reimagine 130

Reimagine Social Media Customer Engagement Management 130

Inside Retail

MAY 25, 2022

Brands that don’t cater to us? “We can’t afford it “ We personally find this hard to swallow when so many small brands manage to nail inclusive sizing. We turned to Tommika Valente, Managing Director of Anto Apparel, one of LeukBook’s partner brands, for advice. Not making the cut. Yes there is.

Other 147

Other Fashion Design Pattern 147

Retail Insider

SEPTEMBER 1, 2021

One of the pioneering firms who built a business around acquiring top-selling brands on Amazon and rapidly scaling them is now driving growth from other areas having found the market becoming increasingly saturated with competitors. There is competition from hundreds of companies coming into the market.

Art 98

Art Brand Management Marketing Strategy 98

Inside Retail

MAY 15, 2022

The labels that showed are dedicated to serving a size 12+ market, creating unique styles that cater to the needs and desires of the curvy community. Saint Somebody is a modern, luxury swim brand that caters to a market that wants to look and feel expensive, regardless of size. Release your ‘inner rock chick’.

Fashion 130

Fashion Texture Marketing Art 130

RetailMinded

NOVEMBER 9, 2023

For beginners, product packaging can communicate the brand’s image and values. It’s believed that high-quality, well-designed packaging can convey a sense of luxury and sophistication, while more sustainable packaging can appeal to eco-conscious consumers. Next, packaging can create a sense of anticipation and excitement.

Social Media 52

Social Media Gifts Color Design 52

Inside Retail

OCTOBER 13, 2021

As retail competition escalates on a global scale and across multiple channels, many brands and thought leaders have gravitated to the idea of ‘brand love’ as a way of differentiating. The hope is that getting consumers to love your brand will make them more loyal, purchase more frequently, and so on.

Consumer 130

Consumer Shopping Other Marketing 130

Quarter 20

AUGUST 9, 2019

In particular, retailers are finding success by delivering these in-store community experiences to consumers who want to feel a part of something larger and desire a sense of belonging. Many of us recognize Lululemon as a stand out brand that. Their goal: Give consumers the tools and opportunities to become their best selves.

Retail Space 52

Retail Space Space Outdoor Promotion 52

Retail Focus

OCTOBER 10, 2023

Pop-up stores can be a valuable tool but must align with a brand’s overall strategy and relevance to the local market. While direct marketing and online retailing emerged in the 20th century, retail continued to evolve by building on previous formats while enhancing the customer experience.

Engagement 147

Engagement Harmony Strategy Management 147