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The strategy behind Chemist Warehouse’s online marketplace launch

Inside Retail

Chemist Warehouse announced the launch of an online marketplace last week in an effort to expand its online presence in the pharmacy, health and beauty categories. Marketplacer, which has been helping retailers build their own marketplace offerings for six years, has benefited from the uptake of online shopping over the last few years.

Strategy 246
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Redefining everyday beauty

Inside Retail

Restrictions during lockdown periods have resulted in at-home beauty alternatives and an increased focus on self-care. The new normal has led to new beauty regimes and habits, represented in the dynamic of growth and decline of the segments. Channel shift in beauty categories. Beauty in the new normal.

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Inside Ikkari’s first physical store – and its plans for more

Inside Retail

After only six months of operations, Aje Collective’s beauty brand, Ikkari, launched its first physical location, with the promise of more to come. The business uses all-natural ingredients across a slew of products, ranging from skincare and ingestibles, to beauty and diffusers. But when they do, they’re like, ‘Wow, what is this?

Planning 246
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Meet Sugar: The “anti-establishment” beauty retailer Indian consumers crave

Inside Retail

It’s been quite a year for Indian beauty retailer Sugar, which has just concluded a $50 million Series D fundraise led by the Asia Fund of L Catterton. While multinational brands had always dominated the Indian market, their beauty products were not really suited to the skin complexion of the typical Indian consumer.

Consumer 130
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Four out-of-the-box influencer marketing strategies

Inside Retail

In the past year, we’ve all navigated massive changes in many aspects of our lives — how we work, how we shop, how we socialise. In this article, we’ll dive into the innovative strategies setting four forward-thinking brands apart from the competition and outline key takeaways other brands can use to replicate their success.

Strategy 130
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Exclusive: The thinking behind Coles’ revamped Chadstone flagship store

Inside Retail

Located within Chadstone shopping centre, the largest shopping centre in Australia, the tweaked design comes as Vicinity Group invests in making Chadstone a renowned food destination in addition to being known as the nation’s “fashion capital.”

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Luxe for less: Best & Less enters beauty category with cult brand MCoBeauty

Inside Retail

Discount department store Best & Less has made its debut in the lucrative beauty category, unveiling a pink pop-up store from MCoBeauty this week. . Now also available online at Best & Less, MCoBeauty is the first beauty brand stocked at the value chain, in 120 of its stores across the country.

Strategy 130