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New Balance follows Nike, Puma in phasing out kangaroo skinsĀ 

Inside Retail

Athletic giant New Balance has altered its sourcing policies, aiming to phase out its use of kangaroo skins and halt sales of kangaroo-based shoes by next December. The post New Balance follows Nike, Puma in phasing out kangaroo skins appeared first on Inside Retail Australia.

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New Balance introduces new retail concept in Singapore

Inside Retail

New Balance has debuted its latest store concept at Singapore’s Paragon Shopping Centre, the first of its kind in Southeast Asia and just the third in the world. Nissan and New Balance collaborated earlier this year to create the Kicks 327, a car that looks like a trainer.

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From New Balance to Louis Vuitton: Why brands are tapping into tennis

Inside Retail

Old sport, New Balance approach. New Balance recently signed a three-year deal as the official performance apparel and footwear provider of the Australian Open and United Cup. New Balance is a privately owned, Boston-based sports footwear and apparel brand, founded in 1906 by William Riley.

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Retailā€™s returns challenge: How to balance customer demands and overheads

Inside Retail

Retailers faced with rising delivery costs driven by shippers can implement several strategies to mitigate the problem, said Pope. link] ā€œOne is a multi-carrier strategy. Another strategy, she says, is to automate fulfilment. That sustainability mindset provides an opportunity for retailers to engage with Gens Y and Z, she said.

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The Strongest Retail Marketing Strategies That Appeal to Students

Retail Focus

Understanding how to effectively appeal to this group requires a blend of traditional marketing wisdom and innovative strategies that resonate with the digital-native generation. With the right strategies, retailers can unlock the potential of this vibrant demographic, turning casual browsers into dedicated customers.

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Thankyou co-founder Daniel Flynn on balancing ā€˜work-life tensionā€™

Inside Retail

Thereā€™s the growth bucket, and here Iā€™m involved in developing overall strategy as well as ideating new products and exploring new growth opportunities; this also includes pitching ideas, helping promote the brand through interviews, podcasts or speaking engagements and mapping new communication strategies to help grow brand awareness.

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Why New Balance is putting people at the heart of its new store concept

Inside Retail

New Balance recently revealed a new retail concept store at Paragon Shopping Centre in Singapore centred on experience and carrying a curated selection of footwear and apparel that caters to athletes and fashion enthusiasts. Brand values Hefer said that the New Balance brand has always been known for quality, fit and craftsmanship.

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