Retail Focus

DECEMBER 3, 2023

We may still be some way off robots doing our shopping for us Widespread benefits if used properly Jo Causon, chief executive of The Institute of Customer Service, the UK-facing independent professional membership body for customer service, is upbeat about the relationship between AI and retail.

Advertising 147

Advertising Focal Point Display Shopping 147

Inside Retail

APRIL 22, 2021

Looking ahead to the future of online shopping, three key trends in particular are likely to have lasting implications. Around the world, direct-to-consumer (D2C) brands are becoming mainstream — and they’re causing a major shift in where, when and how shopping is done. Direct-to-consumer selling.

Beauty and Health 299

Beauty and Health Advertising Consumer Shopping 299

Inside Retail

MAY 5, 2022

Shoppers are using a multi-channel approach to satisfy their needs – and this seismic shift, from both a consumer as well as a marketing perspective, has seen a huge increase in competition across every marketing channel in the customer journey. . So, what are the solutions available for retailers under these conditions?

Customer Retention 147

Customer Retention Advertising Social Media Strategy 147

Inside Retail

JUNE 28, 2021

In today’s new normal, the shopping experience is no longer defined by the boundaries of bricks-and-mortar, but by the customer journey as a whole. Consumers now expect retailers to engage them whenever and wherever they want, with a shopping experience tailored to their individual needs.

Customer Retention 221

Customer Retention Engagement Advertising Consumer 221

Inside Retail

FEBRUARY 19, 2024

The campaign entitled ‘Got You Looking’ created by Dentsu and Love Media is a master brand approach, maybe even a masterclass, in retail marketing featuring bold images and videos. Ben Coulson, chief creative officer at Dentsu Creative, said, “We invoked the first law of advertising with this one, get noticed.

Marketing 130

Marketing Fashion Shopping Consumer 130

Retail Bound

MAY 14, 2024

Here are a few reasons why product startups should pay attention to retail: Retail is where the customers are. If you want to reach your target market, you need to be where they are shopping. And these days, more and more people are doing their shopping in physical stores rather than online.

Target Market 52

Target Market Strategy Planning Marketing 52

Inside Retail

OCTOBER 13, 2021

Retailers are sitting on a golden opportunity to create revenue streams from assets they may not even appreciate they own, let alone recognise their true value. Retailers have an unprecedented opportunity to monetise their own assets. Ultimately, we see retail media as a win-win for retailers and their brand partners or vendors.”.

Marketing 277

Marketing Social Media Advertising Consumer Electronics 277

Creative Displays Now

JANUARY 17, 2023

Your marketing strategy determines your business’ success. Effective marketing is customer-focused and often involves multiple channels. Even if you use several advertising platforms, you should still pay attention to in-store advertising. You can design displays to advertise promotions or limited offerings.

Display 98

Display Advertising Promotion Strategy 98

Retail Bound

APRIL 23, 2024

In this blog post, we will discuss the latest trends in retail and how product startups can adapt to these changes. Rise of E-commerce The rise of e-commerce has been one of the most significant trends in retail in recent years. trillion by 2025, making it a lucrative market for product startups.

Consumer 52

Consumer Social Media Promotion Marketing 52

VMS

JANUARY 31, 2023

Augmented reality (AR) in the retail market could be on the cusp of a massive growth spurt. A new report from Research and Markets said AR investments in retail were valued at roughly $2 billion in 2021, but that number is expected to explode to $61.3 billion by 2031. Google, Inter IKEA Systems B.V., Microsoft Corp.

Jewelry 79

Jewelry Apparel Advertising Retail Marketing 79

Inside Retail

JUNE 20, 2022

Saskia Fairfull, an industry consultant, believes that Hong Kong and other cities such as Shanghai are leading the way in bringing together physical and digital shopping experiences as their customers are a lot more familiar with technology and smart devices. Online shopping trends. AR is here to stay.

Art 130

Art Social Media Strategy Reimagine 130

Inside Retail

NOVEMBER 21, 2022

By using future-focused insights, retailing marketers can evolve their strategies to stay abreast of change. A marketer’s crystal ball? For example, weighing up trends such as the super-inclusivity ushered in by the Black Lives Matter and #MeToo movements, and what this means for brands and how they advertise.

Strategy 245

Strategy Marketing Consumer Planning 245

RetailMinded

MAY 16, 2023

Build a Stronger Brand Branded workwear featuring your company’s colors and logo is an excellent way to increase professionalism and enhance your branding strategy. Advertise for Free Speaking of branding, giving your retail employees uniforms can also provide you with free advertising.

Color 52

Color Unity Advertising Management 52

Rose

MARCH 24, 2020

In years past, visual merchandising strategy consisted largely of displays, fixtures and signware designed to attract, engage and motivate a customer toward making a purchase — part of a retail experience that could be described as transactional. Visual Merchandising Techniques and Strategies. Aspirational Retailing.

Visual Merchandising 64

Visual Merchandising Merchandising Art Display 64

Compliantia

NOVEMBER 1, 2021

Specifically, we’ll discuss the top considerations in the following areas: Existing capabilities and demand Capital and resources Supply chain and distribution Inventory management Technology Marketing Store management. Before setting up shop in other regions, you should first assess whether or not you are capable of doing so.

Expansion 52

Expansion Location Management Marketing 52

Compliantia

NOVEMBER 1, 2021

Specifically, we’ll discuss the top considerations in the following areas: Existing capabilities and demand Capital and resources Supply chain and distribution Inventory management Technology Marketing Store management. Before setting up shop in other regions, you should first assess whether or not you are capable of doing so.

Expansion 52

Expansion Location Management Marketing 52