Inside Retail

MAY 16, 2024

Australian period underwear brand Modibodi has always taken a bold approach to advertising. When Modibodi founder Kristy Chong launched the brand in 2013, the period underwear category was in its infancy and many people still considered periods and bladder leaks to be taboo topics. It’s not just a new advertising approach.

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Apparel Advertising Fashion Perspective 255

Inside Retail

JANUARY 21, 2022

The same technology that powers your on-site search engine can be used to deliver merchandising to your dynamic catalogue or collections pages. With searchandising, that effort can be leveraged against both search results and category pages to deliver a consistent, branded experience. Curating search and category page results.

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Inside Retail

MAY 17, 2023

The iMedia Online Retail Pure Play event transcends traditional conference formats, elevating e-commerce gatherings to new heights. Stylman elaborates on the attendee evaluation process: “We require retailers to specify the technologies they are interested in exploring or investing in.

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Inside Retail

JULY 7, 2021

In fact, the forced acceleration of digitisation across the region means that Google, Temasek and Bain estimate that the e-commerce industry in the six largest Southeast Asian markets will reach approximately $172 billion in value by 2025. Today, people go online for three things: entertainment, information and connection with others.

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Inside Retail

JANUARY 11, 2022

IR: I know Greenlit Brands has a vertically integrated business model, so presumably, you have more control over your logistics than some other retailers. MF: We will keep investing in our people and systems, particularly technology. Over 20 per cent of our group sales are [from] e-commerce.

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Creative Displays Now

MARCH 8, 2022

It’s a crucial strategy to make your products stand out in a competitive retail space. Now, visual merchandising is an essential strategy that brands use to sell more products inside the store. Your visual merchandising strategy includes everything customers see as they pass by your merchandise. First Impressions.

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Creative Displays Now

MARCH 8, 2022

Firstly, retailers have specific requirements for in-store packaging that typically don’t apply to their e-commerce counterparts. Additionally, technology is becoming more integrated with packaging. Additionally, technology is becoming more integrated with packaging.

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