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How social media filters are designed

Design Week

But you probably know her best for her work creating augmented reality (AR) social media filters for some of the world’s biggest brands. “Everything is new in AR” The scope of social media filters is considerable – Galinari’s work has so far gained more than 400 million impressions across platforms.

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What comes after performance marketing?

Inside Retail

Since the advent of paid ads on social media, performance marketing has reigned supreme, offering brands direct access to consumers and the ability to convert sales. Is it really one or the other? Performance marketing is great at driving short-term revenue and is good from a cash flow perspective.

Marketing 246
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Farewell, filters: Why brands aren’t worried about new photo editing laws

Inside Retail

The advertiser and the person designing the advertisement must further ensure that the advertisement where a body’s shape, size or skin has been changed by retouching or other manipulation, shall be marked,” the amendment reads.

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First Steps To Start A Career In Retail Design Without Experience

Retail Focus

This profession incorporates interior design and architecture with other fields, such as graphics design, industrial design, advertising, and ergonomics. . The first step to starting a career in retail design or any other business is collecting your thoughts and organizing them. Create An Accounting System And A Bank Account.

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First impressions count: why cardboard packaging has a big future in retail

Inside Retail

Over the past few years, there has been a dramatic increase in live streamers and individuals alike recording or broadcasting the unboxing experience of online purchases and sharing the excitement of their purchase on social media. “It Get it right, and it is effectively free advertising that money cannot buy.”

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How Hue’s Nicole Clay is making the beauty industry more inclusive

Inside Retail

For consumers, this lack of diversity can often be seen in the people advertising products through traditional channels. This often drives frustrated consumers to social media and other platforms in the hopes of finding influencers or fellow beauty enthusiasts with similar complexions or hair traits.

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How Nike’s AR hoodie brings the metaverse closer to the street

Inside Retail

From a marketing perspective, integrating NFC tags into fashion provides a huge opportunity to connect with garment owners beyond the initial purchaser. A few years ago, streetwear brand Anti Social Social Club started including NFC tags in all its apparel due to the increase in counterfeit products.