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First impressions count: why cardboard packaging has a big future in retail

Inside Retail

Over the past few years, there has been a dramatic increase in live streamers and individuals alike recording or broadcasting the unboxing experience of online purchases and sharing the excitement of their purchase on social media. “It Get it right, and it is effectively free advertising that money cannot buy.”

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Better together: Why partnerships are the future for retail in Southeast Asia

Inside Retail

Globally, Google and Facebook gobble up somewhere between 80 to 90 per cent of all digital advertising spend, and within Southeast Asia, they still command the lion’s share of ad spend, despite some stronger local players. The largest cloud is the continual erosion in consumer trust and tolerance for digital advertising. is introduced.

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Influencer Marketing: How to Collaborate with Influencers 

Trade Show Booth Companies - Trade Group

Influencers have large, devoted followings on social media and can easily get the word out about new products and endorse them. Influencers live on a variety of social media platforms, such as Twitter, Facebook, Instagram, and TikTok. If yes, then you can generally believe what they are saying.

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Backed by L Catterton, Drools takes a bite out of global pet-food market

Inside Retail

Additionally, we have embraced omnichannel marketing, effectively utilising physical stores, e-commerce platforms, and social media to provide a seamless and integrated customer experience,” he said. Pets, and pet parents, are always at the core of the business.

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Analysis: What happened to Yeezy?

Inside Retail

West also opposed the appointment of Daniel Cherry as Adidas’ senior vice president and general manager, a hire the company made without informing him. Throughout the course of West’s social media outburst, he also called out his second largest corporate partner, Gap. West’s contract with Adidas is set to end in 2026.

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6 Ways to Tune Up Your Brand Promise

Retailing Insight

Unfortunately, some brands have fostered a very negative brand promise, and we inherently expect a lousy encounter when doing business with that brand based on our personal experiences or word-of-mouth information. A vision statement generally recites tangible goals a company plans to achieve.

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The metaverse is coming to Hong Kong: Meta unveils its grand vision for the future

Inside Retail

The social media giant also just announced it will be launching a digital clothing store where customers can purchase designer outfits for their avatars from brands such as Balenciaga, Prada and Thom Browne. Australian retail is generally years behind innovative and experiential retailers in Asia,” she said. “It

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