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Farewell, filters: Why brands aren’t worried about new photo editing laws

Inside Retail

The advertiser and the person designing the advertisement must further ensure that the advertisement where a body’s shape, size or skin has been changed by retouching or other manipulation, shall be marked,” the amendment reads. “The Importance of authenticity.

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Bunnings axes the catalogue, but has it made a huge mistake?

Inside Retail

The new format will also allow us to amplify and promote our catalogue in mediums where our customers increasingly spend time, including on social media and online as part of our digital advertising.”. Supermarket giant Coles also axed its weekly print catalogue during the pandemic, saying customers were better served online.

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6 Essential Online Marketing Tips & Ideas For Growing Your Business In 2022

Retail Focus

There are a huge number of consumers who prefer video content hence video marketing is the current trend and forms a very integral part of online marketing. In an extension of this scenario, there are a few things that will strengthen soon: Most businesses will adopt digital marketing as the ultimate advertising strategy.

Marketing 130
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Point-of-Purchase (POP) Design Tips for the Festive Period

Retail Focus

From the perspective of both customers and stock and CFD traders , it’s fair to surmise that sustainable high street brands are faring particularly well at present. But which retail brands are doing particularly well at present, and how can you design your in-store POP displays to achieve the optimal impact?

Design 130
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Factors That Affect the Retail Industry Nowadays

RetailMinded

When it comes to offline advertising, retail company owners still turn to us for quality store signage, say B2B signage experts at Front Signs , US sign making company. These methods of advertising have ultimately helped many companies to grow. For a retail business, it’s a kind of perspective that goes beyond demographics.

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Analysis: Inside the murky business of skin whitening

Inside Retail

After years of growing criticism about the sale of skin-whitening products in Asia and overt advertising campaigns equating lighter skin with greater beauty and desirability, global companies finally started to change their offerings. Unsurprisingly, those who sell skin-whitening products have a different perspective. Continued demand.

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Influencer-Inspired Packaging Trends 2023

CRP

Consumers have understandably grown skeptical about brands indulging in self-promotion. Influencer marketing is the most popular and significant trend in advertising, with brands worldwide teaming up with influential online celebrities to spread their brand message. Today, her Instagram brand account has over 1.1

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