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What The Iconic’s partnership with Cancer Council signals about retail’s power

Inside Retail

The first-of-its-kind collaboration demonstrates the influence retail has on consumer behaviour beyond just checking out. Bringing its fashion lens to the Cancer Council’s research, The Iconic aims to motivate consumers to make more informed and healthier styling choices.

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Meet Daniel Broderick, a New Yorker helming New Era’s APAC operations

Inside Retail

The current state of affairs “Malaysia has a growing economy and a strong consumer market, making it an attractive destination for expanding retail businesses. This presents a vast consumer base for headwear products,” he noted. Nonetheless, the region also offers significant opportunities.

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“It’s working”: Kathmandu unveils next step in radical redesign

Inside Retail

They all tended to be quite hyper-masculine [in their marketing], with people climbing mountains and such. But, one of our biggest consumer insights was that people go outdoors for how it makes them feel.”. And, this week, the business has unveiled the next step of this new direction: its global ‘Summer Never Sleeps’ campaign.

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How Supreme balances price point and prestige to win over streetwear fans

Inside Retail

One of just 16 standalone Supreme stores in the world – six of which are in Japan – the opening in Seoul earlier this month attracted a throng of eager customers who queued outside in anticipation of acquiring the brand’s exclusive streetwear tailored for the South Korean market. billion in 2020.

Balance 130
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Analysis: Why does Shein continue to escape scrutiny?

Inside Retail

Ask any consumer to name a fast fashion retailer and they probably think of H&M, Zara or Gap. In 2008, he launched a fashion e-commerce site – She Inside – as a way to target consumers who were tired of waiting in lines in stores or unable to find their specific size. Shein’s inclusive strategy makes a lot of sense.

Fashion 162
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The Iconic prompts industry to ‘take notice’ of people with disabilities

Inside Retail

“With the introduction of The Iconic’s Adaptive Edit, I think we will start seeing major psychological, emotional and commercial benefits to many,” Sadler told Inside Retail , saying this segment (20 per cent) of the market has been largely ignored until recently. It’s been a major oversight and market failure. Ripple effect.

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The Art & Science of Visual Merchandising [Inside the Evolution of Retail]

Rose

The growing complexity of the retail environment includes challenges posed by digital commerce, non-stop social media commentary, globalization of retail markets and shoppers empowered with hand-held supercomputers called smartphones. Extreme Personalization. Mannequins with Attitude. And they’re evolving.