RetailMinded

APRIL 5, 2024

In the bustling world of retail, finding a niche that resonates with a passionate consumer base can be the key to success. For entrepreneurs drawn to the tech-savvy and fashion-forward crowd, specializing in Apple Watch accessories presents a unique opportunity. When it comes to Apple Watch accessories, variety is key.

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Inside Retail

MARCH 9, 2023

The battle between them is playing out not only on social media but also in a US court. The legal skirmish is important for US consumers and rival retailers because it shows how online retailers with vendors in China need to navigate US intellectual property protections. Temu has asked the court to dismiss the lawsuit. “I

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Inside Retail

APRIL 3, 2024

Here, Alias Mae’s general manager Kendra Anastasiadis speaks to the evolution of the business, which she joined in 2017 as the customer service and wholesale manager, how it diversified into direct-to-consumer (DTC) e-commerce, and what is next for the business. We stand out because we know what we stand for… good quality shoes.

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Inside Retail

JANUARY 30, 2023

The Australian Competition and Consumer Commission (ACCC) is cracking down on misleading testimonials and endorsements by social media influencers. It will include a review of social media platforms including Instagram, TikTok, Snapchat, YouTube and Facebook, as well as live streaming service, Twitch.

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Inside Retail

FEBRUARY 15, 2024

As Chinese consumer spending on personal luxury goods continues to surge, luxury brands are turning to cultural events like Lunar New Year to enhance their appeal and captivate a growing market. According to Euromonitor research, Chinese consumer spending on luxury goods is projected to reach a staggering $88 billion by 2028.

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Inside Retail

JANUARY 28, 2024

Banana Republic was losing market share to brands that offered similar clothing lines that had a similar masstige appeal, including competitors like Abercrombie and Fitch and J. While the typeface might not have changed, over the past three years, Banana Republic has successfully evolved into a fashion brand for the modern social media era.

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Inside Retail

JANUARY 11, 2024

There are countless examples of how social media virality, especially on TikTok, has helped lift a company’s profits in unprecedented ways, from the sale of fragrance products via #perfumetok to antacids via #hotgirlswithstomachissues. This is where acute marketing tactics come into play. And boy did they ever.

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Inside Retail

JUNE 20, 2021

Lockdowns with little advance notice, panic buying, supply chain disruptions, hastily made changes to health and safety regulations, and extreme swings in consumer needs and expectations. How did they fare and how have consumers changed due to their pandemic experience? Consumers unevenly impacted. Adaptability tested.

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Inside Retail

OCTOBER 9, 2023

As consumers manage cost of living pressures, it’s led to a pullback in spending across the retail landscape, particularly in non-discretionary categories. CommBank’s latest Consumer Insights Report shows that around one in four Australians have not enough, or just enough, to meet household expenses.

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Inside Retail

JANUARY 11, 2024

The collaboration is the latest example of the surprising level of demand for the humble reusable water bottle, with brands such as Australian label Frank Green and US label Stanley becoming status symbols, thanks to their savvy social media marketing. Stanley introduced two new colours, cream and desert sage, in 2020.

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Inside Retail

JANUARY 31, 2023

It was a high-profile signal that with the easing of Covid-related outdoor movement restrictions, the market for athletic footwear and apparel in China is set to get a huge shot in the arm. Chinese nationalism is on the rise, with an accompanying disdain among a broad swathe of consumers for foreign products.

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Inside Retail

FEBRUARY 21, 2023

Following its store launch in Sydney earlier this year, Hong Kong-based tech accessories brand Casetify is planning to expand across Australia, as part of a larger goal of reaching 100 stores globally by 2025. It also highlights the brand’s intention to invest further in the local market. “In

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Inside Retail

MAY 25, 2023

James Chan, head of marketing for Reebok Pacific (Australia and New Zealand) chats with Inside Retail about the brand’s partnership with Brand Collective, how Reebok is aiming to be the fastest-growing sports brand in the world, and how he continues to push the envelope within in his profession.

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Inside Retail

MARCH 19, 2024

The amount of natural resources consumed and waste produced is snowballing. And let’s not forget the power of consumers. These online, direct-to-consumer brands exploded in popularity during lockdowns, with Shein holding the title of the world’s most popular brand in 2020. Cheap clothing at what cost? How is this even possible?

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Retail Focus

MAY 11, 2021

In support of the capital’s creatives thriving through the pandemic, Westfield London and Westfield Stratford City are hosting social media brands that originated as side hustles in 2020 to support small business as non-essential retail re-opens. million visitors, safely, in retail’s reopening week. Brands include: Tingle.

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Inside Retail

JANUARY 24, 2024

The heritage brand, deeply rooted in providing affordable and reliable footwear, faced the challenge of being associated primarily with mature-age consumers. Recognising the need to align with contemporary tastes and market dynamics, Bata Thailand embarked on an ambitious venture – the “Surprisingly Bata” campaign.

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Inside Retail

APRIL 21, 2024

Fashion has embraced technology at every turn from social media to virtual change rooms, yet consumers’ wardrobes have remained analogue. The founders of Indyx identified four key problem areas in consumer wardrobes that informed the design of the app and its various tools; visibility, practice, accessibility and ease.

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Inside Retail

JANUARY 19, 2023

Recent years have seen rapidly evolving changes in all areas of consumer behaviour and there is little doubt it will continue in terms of the products and services that people want, who they want them from, and where and when they want to access them. Rather than talking about what we do when we’re out there, it’s about how it makes us feel.”

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Inside Retail

DECEMBER 13, 2023

When consumers search for holiday content online and in stores, they are still more likely than not to encounter Christmas-themed movies, home decor and gifting items. A separate report from Statista confirmed that in 2022, US consumers spent an average of $920 on Christmas gifts alone. billion and $966.6 billion and $966.6

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Inside Retail

MARCH 14, 2024

This change will be reflected across the brand’s omnichannel platforms starting with a revamped website and through various physical stores in key markets namely Singapore, Malaysia, Indonesia and Hong Kong. We’re direct to consumers, we own all the selling channels and touchpoints, be it the website or our stores.

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Inside Retail

MARCH 27, 2024

The first-of-its-kind collaboration demonstrates the influence retail has on consumer behaviour beyond just checking out. Bringing its fashion lens to the Cancer Council’s research, The Iconic aims to motivate consumers to make more informed and healthier styling choices.

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Inside Retail

JUNE 5, 2023

US-based adventure brand National Geographic has unveiled a new retail offering in Australia and New Zealand, as the 135-year-old organisation looks to capitalise on its high level of brand awareness and strong social media following to grow its foothold in the fashion industry. Artist’s rendering of the store format.

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Inside Retail

APRIL 7, 2024

Learn more “City Beach Australia has recently built a strong relationship with BMS Brands,” explains Reece Foster, menswear accessory buyer at City Beach Australia. “We We feel BMS offers a unique product range that is innovative within this market. You can also connect with them on social media via Facebook , Instagram and LinkedIn.

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Retail Focus

NOVEMBER 22, 2023

Luxury pop-up stores become essential brand levers amid the bustling atmosphere, presenting a distinct and enchanting shopping experience for consumers. Cross-Marketing Opportunities: Collaborations and partnerships with other luxury brands or influencers broaden the appeal and reach of Christmas pop-ups.

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Inside Retail

OCTOBER 23, 2022

It designs, produces and sells furniture, accessories and lighting products for homes, offices and outdoor spaces. It includes both fresh designs and new versions of existing pieces that have been adapted to meet changing consumer needs and habits. Well received. This kind of information can trigger their desire to own that furniture.

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Inside Retail

SEPTEMBER 22, 2021

H&M announced a collaboration with Iris Apfel, New York style icon, fashion designer and interior decorator who likes to dress up “for herself and herself only” and is known for her vibrant clothing, fun accessories and signature thick, oversized specs. Consumers don’t pack it in during their later years of life and give up on beauty.

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Inside Retail

MARCH 20, 2024

Australian luggage brand July has confirmed the appointment of luxury marketing professional Alex Anton as its vice president of brand, a newly created role that underscores the retailer’s ambition to become a globally recognised name in the travel space. We need to create better and more beautiful campaigns,” he said.

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Inside Retail

MARCH 20, 2024

Australian luggage brand July has confirmed the appointment of luxury marketing professional Alex Anton as its vice president of brand, a newly created role that underscores the retailer’s ambition to become a globally recognised name in the travel space. We need to create better and more beautiful campaigns,” he said.

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Inside Retail

JULY 24, 2022

Livestreaming has increased exponentially in recent years, due to the rise of livestream commerce in China, social media app TikTok, and streaming platform Twitch for gaming. The capital will also support a hefty marketing push to onboard more sellers, including brands. Influencers shift consumer patterns quickly.

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Inside Retail

APRIL 26, 2024

It’s a trend that’s also playing out close to home with Roy Morgan’s Future of Australian Retail address highlighting the dichotomy between the $8 billion in sales cheap offshore marketplaces are sucking out of the market versus the increase in people wanting to shop more ethically and sustainably while still looking for quality.

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Inside Retail

JANUARY 16, 2022

During periods of lockdown, social media emerged as a key form of communication, opening an opportunity for retailers to accelerate the development of social commerce in the APAC region. China continues to lead the world in social commerce. Covid-19 changed the way we purchase products and services.

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Inside Retail

SEPTEMBER 5, 2023

While in keeping with the brand’s core focus, the men’s range is tailored to a different consumer, co-founder Kerryn Langer told Inside Retail. Men don’t want any extra detail or hanging accessories – it’s much more driven by comfort and ease,” Langer said. “In It’s no fuss.

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Inside Retail

FEBRUARY 22, 2024

Her savvy for social media not only sells out products but landed her a role as head of sales for ANZ at LTK, the world’s largest premium influencer marketing platform. At first it started as a fashion blog; we launched a small clothing line that didn’t get so much traction and then pivoted into leather accessories.

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Inside Retail

AUGUST 8, 2023

Part of the reason is their success with young Asian consumers, who are driving demand for luxury consumer goods. We wanted to investigate why this strategy appeals to Chinese luxury consumers of the post-1990s generation. As a result, new forms of luxury consumption, like second-hand luxury markets , are popping up.

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Inside Retail

MARCH 11, 2024

But if the challenge at the beginning of her business journey was standing out in a crowded market, three years later, the major challenge is combating counterfeit products, she said. Now Alemais has to try to get to market first with its original designs before the counterfeit market is able to copy and paste its garments into production.

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Inside Retail

AUGUST 22, 2023

Founded by then-21-year-old Cami Téllez in 2019, Parade was initially created to fill a gap in the market for stylish and size-inclusive bras and underwear for Gen Z consumers. With smaller but more responsive followings, these micro-influencers helped build an organic and socially engaged audience base.

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Inside Retail

SEPTEMBER 20, 2022

Over the last 13 years, Japanese fashion brand Uniqlo has established a foothold of 26 stores in the ultra-competitive Singaporean market, and it is looking to grow even further with the opening of four new stores in the next six months and the continued expansion of its online to offline (O2O) strategy. A unique proposition.

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