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AVON, Virgin and LOUNGE confirmed to speak at MoEngage’s #GROWTH Summit London 2023

Retail Focus

MoEngage , the leading insights-led customer engagement platform, has announced that AVON, Virgin Experience Days and LOUNGE will be among its keynote speakers at #GROWTH Summit London , the event that showcases the leading voices and sharpest minds in marketing and commerce.

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The Future of E-commerce with Martin Newman at Retail Fest 2022

Inside Retail

Constantly following and driving revisions and advancements in the e-commerce market, Martin Newman and Retail Global are all about driving change for the better. Without any particular reason to come back until now, Retail Global is so thrilled that he is making the journey for Retail Fest 2022 for his 23rd trip to Australia.

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Cheetah Digital named ‘Challenger’ in Gartner Magic Quadrant

Inside Retail

Gartner recently published two new reports to help buyers identify solutions for their campaign creation, orchestration, execution, and measurement; The Magic Quadrant and Critical Capabilities for Multichannel Marketing Hubs (MMH), July 2022. Trigger campaigns in real-time to help engaged customers make decisions.

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The rise of personalised shopping experiences

Inside Retail

Personalisation was initially lost in the mass market and the anonymity of online shopping, but retailers are using customer data to create highly personalised shopping experiences, from recommendations to tailored promotions. Embracing hyper-personalisation enhances customer engagement, loyalty and overall shopping experience.

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How retailers can boost loyalty in the zero-party era

Inside Retail

Cheetah Digital’s recent 2022 Digital Consumer Trends Index shows a whopping 86 per cent of consumers are becoming increasingly sceptical when it comes to their data privacy. The brand did this to ensure the online experience was seamless for its new demanding digital customers. So you have to keep understanding and collecting.

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Deep dive: What social commerce looks like around the world

Inside Retail

McKinsey & Co stated in mid-2022 that social commerce comprised more than 13 per cent of China’s total e-commerce sales. TikTok Shop is currently available in the UK and a number of Southeast Asian markets. Brand engagement beyond the transaction; FMCG brands should identify what products have higher engagement.

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The future is seamless: New report signals a wave of on and offline customer loyalty innovation as brands adapt to the post-covid world

Retail Focus

Antavo , the loyalty technology provider has today launched a new report into the state of the loyalty programme market. During the pandemic, brands running loyalty programmes consistently found it easier to keep their audiences engaged – particularly when it came to their highest value customers.”, Predicted to be worth $15.5