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2019 vs 2020 vs 2021: How has Covid impacted Christmas?

Inside Retail

If you cast your mind back to 2019, Christmas was business as usual. “E-commerce It’s kind of elongated and stretched out,” noted Adam Ioakim, managing director, APAC at Emarsys. To find out how you can market to your customers this festive season, visit: [link]. E-commerce was on a steady rise. It’s not what it once was.

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Flora & Fauna founder Julie Mathers talks authentic marketing

Inside Retail

Our 2022 report features C-level executives with decades of leadership experience, alongside start-up founders and digital specialists with a wide range of skills, from marketing to logistics. Because of this, Mathers turned to the ‘Flora & Fauna Family’ of shoppers when it came to finding a way to market the business in an authentic way.

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What Rebel got right: lessons to learn from the Women’s World Cup

Inside Retail

Retailers who anticipated the incredible momentum behind their campaign – and suitably prepared their inventory levels and marketing approach – reaped significant benefits. For instance, Adidas doubled its production of Germany’s women’s football merchandise compared to the previous Women’s World Cup in 2019.

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Ikea buys former Topshop Oxford Street store

Retail Focus

Since 2019 Ikea has opened shops in major cities such as Tokyo, Madrid, Moscow, Paris and New York to grow its presence on busy high streets. This property offers great potential for retail space, and we firmly believe in the long-term value of the real estate market in London.”.

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Managing inflation: Here’s how to know when the price is right

Inside Retail

Customer relationships and product differentiation are critical for retaining market position amid price hikes. Play up the engagement element – whether it is local manufacturing, the slickest user experience available, or using transport fuelled by green energy. Softening the blow for customers.

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Kendu Announces New Managing Director

VMS

(PRESS RELEASE) Daniel Cortazar has been appointed managing director of Kendu In-Store Visual Solutions and will oversee all business operations in the US and LATAM. I am excited to lead Kendu in its next chapter for the US and LATAM markets. Cortazar completed ThePowerMBA in 2019 and speaks four languages fluently. “I

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Business Growth through Digital Transformation: The Case of Premium and Luxury Brands

Retail Focus

Expert Manager at Univers Retail | Ephemeral Retailing Specialist | Published Author | Speaker In the dynamic and ever-evolving landscape of contemporary business, the concept of digital transformation has emerged as a pivotal force shaping industries and strategies at an unprecedented pace. Ghalia BOUSTANI.