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4 Methods Guaranteed to Engage Esports Consumers  

Trade Show Booth Companies - Trade Group

The 2018 event set the record for the largest esports prize pool, beating out the previous holder, The International 2017. This group doesn’t want to be sold to; they want to be engaged. Photo credit: Pexels The post 4 Methods Guaranteed to Engage Esports Consumers appeared first on The Trade Group.

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Buy now pay later: What’s retailers’ responsibility?

Inside Retail

Accordingly, brands spend significant time and money positioning themselves to create positive associations with consumers, whether that’s through communicating their purpose or engaging in worthy environmental or social partnerships. million in the 2017-18 financial year to $32 million in 2018-19 representing an increase of 90 per cent.

Consumer 246
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“We are running out of time”: Kering CEO reveals sustainability strategy

Inside Retail

Kering’s roadmap from 2017 to 2025 forms the foundation of its latest sustainability push. We create essential collections, we do not follow market trends, and we rather create singular objects that form a wardrobe,” he added. The group aims to reduce its carbon footprint by 40 per cent by 2025.

Strategy 162
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Point-of-Purchase (POP) Design Tips for the Festive Period

Retail Focus

What’s more, high streets on these shores have experienced higher population growth in recent times, with this averaging out at 6% between 2012 and 2017. For example, some 10.3 million people (or 16% of the UK population) live within just 200 metres of their local high street.

Design 130
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Analysis: This is how Nike’s digital sneakers could work in the future

Inside Retail

Sitting in the audience at Fashion Tech Forum Los Angeles in October 2017 musician will.i.am Many systems, standards, and platforms we know today will help form the foundations. And while some are waiting for the cryptocurrency bubble to burst, others are doubling down with absolute certainty that blockchain and NFTs are here to stay.

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Listen up: Why Mecca is tuning in to the world of podcasting

Inside Retail

Chanel podcast in 2017, featuring some of the brand’s iconic visionaries, including Karl Lagerfeld. However, Sorensen warns brands from taking a half-hearted approach to podcasting and advises fully investing in the platform in order to reap its full benefits and create a highly engaged community. How to create a successful podcast.

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Will local high streets see a renaissance as lockdown eases?

Retail Focus

And perhaps the clearest manifestation of the demise physical retailing in its current form was the way online pure play giants, Boohoo and Asos, bought up the Arcadia and Debenhams brands following their collapse, but without the physical real estate. . Ed Bradley, Founder and Director of Virtualstock.