Inside Retail

NOVEMBER 21, 2023

It isn’t a joke, although it has been greeted on social media as one, and was once the plot of a TV comedy sketch. Cadbury briefly introduced Vegemite chocolate in 2015, but then said it hadn’t been serious. Among some of the most infamous failures are Harley-Davidson perfume , Bic underwear and Cosmopolitan yogurt.

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Inside Retail

APRIL 10, 2024

Papier is a British online stationery brand founded in 2015 that has since taken the world by storm. A lot of this [desire] is also linked to consumers increasingly choosing to disconnect from their screens, and particularly social media. Inside Retail : How did the idea for Papier come about?

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Inside Retail

NOVEMBER 29, 2022

Founder and designer Kate Nixon said that the business started in Byron Bay in 2015, with her hand-making lace bralettes and posting products online. After flourishing on social media, with influencers sharing the product, the brand focused on developing its online and wholesale channels.

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Inside Retail

AUGUST 27, 2023

In 2015, the more financially accessible Marc by Marc Jacobs line was pulled back, and LVMH shut down the brand’s menswear department in 2017. Consolidated retail revenues, not counting fragrance royalties, reportedly fell from US$650 million in 2015 to US$300 million in 2018.

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Inside Retail

MARCH 20, 2024

To succeed in the US, Anton said the brand will need to work on differentiating itself from the competition, particularly Away, the American direct-to-consumer luggage brand that launched in 2015. This will require continued product development and technological innovation, as well as changes to the brand’s marketing strategy. “We

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Inside Retail

MARCH 20, 2024

To succeed in the US, Anton said the brand will need to work on differentiating itself from the competition, particularly Away, the American direct-to-consumer luggage brand that launched in 2015. This will require continued product development and technological innovation, as well as changes to the brand’s marketing strategy. “We

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Inside Retail

AUGUST 31, 2021

Sony tried to revive the brand as a youth-focused subsidiary but after three years gave up and the brand was effectively shelved in 2006 until US company Hale Devices was granted the brand name in 2015.

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Inside Retail

JANUARY 14, 2024

When Shea Marie launched swimwear label Same back in 2015 there was no blueprint or incubator to help convert her influence into a brand. Brand founder Marie, who got her start in fashion as a blogger, doesn’t underestimate the power of social media and continues to harness the power of user-generated content (UGC). “We

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Inside Retail

NOVEMBER 20, 2022

The sisters worked in the same airline company, before starting a boutique store in 2015. Schmidt said that their backgrounds were more in corporate and travel, and they didn’t have knowledge or experience in commerce, IT, manufacturing, social media, fashion, design, social media or importing.

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Inside Retail

AUGUST 8, 2023

In 2019, McKinsey reported that “Chinese consumers are now the engine of worldwide growth in luxury spending,” driven in part by consumers “born between 1980 and 2015 [who] are reshaping global luxury”. Trendy collaborations help consumers navigate the ebbs and flows of social media to capture novelty and hype. Oh my gosh!

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Inside Retail

SEPTEMBER 5, 2023

It wasn’t until 2015, after food blogger Vani Hair, also known as Food Babe, began putting pressure on Starbucks to reveal the contents of its ingredients, that the brand started to use real pumpkin in its drink, adding a pump of pumpkin puree. To be clear, the pumpkin spice in pumpkin spice lattes has nothing to do with the vegetable itself.

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Inside Retail

NOVEMBER 14, 2023

In 2015, the sisters started a fundraising campaign on Kickstarter to open their dream bookstore, eventually raising US$91,187 of their US$90,000 goal. IR : How have social media platforms like TikTok and the pandemic factored into the current state of independent bookstores? LK: So many!

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Inside Retail

AUGUST 7, 2022

Founded by Tom and Monique Hession in 2015, Snuggle Hunny Kids is known for its photo-worthy baby swaddles, onesies and birth announcement cards featuring its own unique designs. The brand has a strong social media presence, with around 570,000 followers on Instagram, and is stocked in over 2000 retailers in 60 countries worldwide. “One

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Design Middleeast

JANUARY 10, 2024

We look forward to celebrating our endeavours with you all through our new website, newsletter and our increased presence in social media.” While the company has been operating in the region since 2010, AAID marks its ninth year since its founding in 2015. www.aaid.studio

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Inside Retail

OCTOBER 28, 2021

The name change comes as the world’s largest social media company battles criticisms from lawmakers and regulators over its market power, algorithmic decisions and the policing of abuses on its services.

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Inside Retail

JANUARY 27, 2022

Coppola will succeed Michel Aballea, who has worked with Decathlon since 2015. May his soul Rest In Peace,” said a statement on Mugler’s official social media accounts. Decathlon announces new chief executive. French sporting goods retailer Decathlon has appointed Barbara Martin Coppola as its new CEO.

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Inside Retail

APRIL 2, 2024

Just as #booktok has helped revive the indie bookstore sector, several social media trends and hashtags have helped revive the popularity of personal journals and other aesthetically pleasing stationery items amongst millennial and Gen Z consumers. million in revenue globally.

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Inside Retail

MAY 25, 2021

Before Angus was brought on board in 2015, the family business didn’t have anyone focused specifically on sales and marketing, and it lacked an e-commerce site and social media presence. . But fast forward several decades, and the brand was in need of a shakeup.

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Inside Retail

FEBRUARY 14, 2022

Back in 2015 , a children’s toymaker found a product very similar to its own on sale in Kmart for as little as $2, while Target has also been accused of ripping off the designs of small businesses that make children’s clothes. That said, being alerted to Aldi’s rugs was “really upsetting” to the founder. “I

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Inside Retail

AUGUST 30, 2021

Between social networking, direct messaging, and entertainment/video platforms, shopping is on our mind a lot of the time. When we crave a fashion fix but need an alternative to social media, fashion publications, e-commerce websites, and streaming platforms, a mobile app might be the fashion distraction you’re after.

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Inside Retail

JUNE 2, 2021

billion (approximately AU$13 billion) in 2015 to RMB 176.9 The influence of social media. Although the brands are sold primarily through dedicated e-commerce platforms such as TMall and Taobao, most millennial consumers learn about new brands through the social media platform Little Red Book. There are about3.5

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Inside Retail

OCTOBER 23, 2023

Social media (Pinterest) and new marketplaces (Etsy) have given new exposure to the joys of spinning and weaving to the next generation. In 2015, my husband and I decided the time was right to move from New York City back to Ashburton and grasp the opportunity to work and ultimately take over the family business.

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Inside Retail

MAY 16, 2023

Since launching her label in 2015, Australian designer Mariam Seddiq has forged her own path in the fashion industry, embracing diversity and gaining acclaim for her colourful and architectural garments. Inside Retail : What led you to launch your label in 2015, and what were the early days of building your business like?

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Inside Retail

JUNE 10, 2021

In 2015, Farfetch acquired British luxury goods boutique Browns to test its Store of the Future technology, and this is now the blueprint for immersive shopping experiences underpinned by connectivity, data, and superior customer service. As one of the largest luxury retail platforms in the world, Farfetch is not solely focused on online.

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Inside Retail

APRIL 28, 2021

It achieved sales of US$50 million within four years and also became an early adopter of using influencers on social media to drive sales. In 2015, the Nanjing-based company shortened its brand name to Shein and adopted the slogan “She in, shine out”.

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Design Week

JUNE 23, 2021

The main component of both brands is the energy wave, which was originally introduced to the Europa branding in 2015. These will include social media, brand communications, stadium perimeter boards, merchandise and broadcast graphics. The wave motif is a necessarily flexible brand device to work with.

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Retail Design Institute

JULY 20, 2022

In his 40-year career, Hensley touch many lives and his untimely passing inspired an outpouring on social media. He founded Hensley in 2015 and prior to that was a partner in Storeworks launched in 1999. At the time of his passing from cancer, Hensley operated Hensley Creative consulting with department store and chain stores.

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Inside Retail

OCTOBER 12, 2021

Danielle Atkins and Alexander Babich started Australian bikini label Kulani Kinis as a side hustle in 2015. Reality TV star Kylie Jenner is currently the subject of much social media backlash over poor quality materials used for her new swimwear label Kylie Swim.

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Design Week

JULY 2, 2021

In 2015, a network-wide rebrand was led by Neville Brody and Under the Skin director Jonathan Glazer. “Most of our client brand building is geared towards social media, and the word TV has dropped off during media planning conversations,” Foxall adds. This includes work with design studios.

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Inside Retail

JUNE 27, 2022

Recognising this underserved market, Sugar cosmetics entered the Indian market around the middle of 2015 to ‘enable women to explore, crack the code and relish in beauty products that were created for them to feel confident in their own skin.’. Holistic expansion strategies.

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Greater Group

AUGUST 27, 2019

In today’s fast-changing retail landscape, “ Instagrammable moments ” are now part of many retail design briefs, where clients are requesting myself and my team to consider social media platforms when designing retail projects. trillion, show no sign of slowing down. Case Study: New Balance (Tokyo). Download your free guide here!

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Inside Retail

OCTOBER 30, 2023

Here, Clarke reflects on how the SA1NT business has evolved since 2015, and the opportunities that are present in the recovery space. IR: Can you share your business journey from Sa1nt Moto in 2015, including the evolution that occurred from motorcycle wear?

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Design Wanted

JUNE 29, 2021

While WDO maybe 64 years old today (on WIDD), we are in many ways a new organization, having adopted the UN SDGs in 2015 as a framework to champion design for a better world. We are here to encourage and remind designers that design has the power to change lives and can be a very impactful tool for social good.”.

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Inside Retail

AUGUST 9, 2023

Ai Media Consulting’s 2022-23 report on consumer behaviour and the Hanfu industry states that the Chinese Hanfu market exceeded 10 billion yuan in 2021 and is projected to reach 19.11 billion) by 2025, a hundredfold increase from 2015. million views on local social media platform Xiaohongshu. billion yuan ($4.1

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Design Wanted

APRIL 23, 2021

In 2015 I decided to start working under my own name , to increase the emphasis on his personal philosophy and signature style and moved to a spacious new studio in North Amsterdam. . Your projects’ sketches are beautifully documented on your website and social media. How do you go about your sketching processes?

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Inside Retail

AUGUST 16, 2023

Dressmaker Wajiha Sekhawat, 25, used to go to Pakistan and Iran to buy fabrics for her tailoring studio in the western city of Herat, from where she creates outfits for clients inspired by celebrities’ social media posts. With her income already squeezed by the economic crisis, she cannot afford to take a chaperone with her.

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Inside Retail

OCTOBER 31, 2023

“Puma has a higher sales exposure to women than Adidas or Nike, and the original Rihanna partnership in 2015 was really effective in helping it build strong demand and a lot of credibility with the female consumer,” said Graham Renwick, analyst at Berenberg.

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