Inside Retail

MAY 28, 2024

We’ve had guests host engagement parties in stores. This is how consumers are evolving and we want to meet them where they are and we strive to make the shopping experience as cohesive as possible. IR : How does Kate Spade New York leverage social media and digital marketing to connect with its audience?

Social Media 243

Social Media Boutique Marketing Fashion 243

Inside Retail

FEBRUARY 19, 2024

Nothing replaces delivering on brand promise As obvious as it may sound, we have seen many brands take the concept of “delivering on brand promise” for granted, assuming they can win over consumers’ hearts and wallets through shortcuts.

Marketing 290

Marketing Engagement Strategy Social Media 290

Inside Retail

AUGUST 22, 2023

Founded by then-21-year-old Cami Téllez in 2019, Parade was initially created to fill a gap in the market for stylish and size-inclusive bras and underwear for Gen Z consumers. With smaller but more responsive followings, these micro-influencers helped build an organic and socially engaged audience base.

Social Media 246

Social Media Apparel Color Texture 246

Inside Retail

JANUARY 16, 2022

During periods of lockdown, social media emerged as a key form of communication, opening an opportunity for retailers to accelerate the development of social commerce in the APAC region. China continues to lead the world in social commerce. Covid-19 changed the way we purchase products and services.

Social Media 130

Social Media Beauty and Health Marketing Shopping 130

Inside Retail

SEPTEMBER 7, 2022

As the lines continue to blur between celebrities and high-profile CEOs, the public’s demands of founders and executives are shifting from the hours of 9am-5pm to a 24/7 engagement. For many brands, such as Abercrombie & Fitch, which was run by CEO Mike Jeffries until 2014, a scandal involving a CEO can result in total financial ruin.

Strategy 130

Strategy Social Media Management Line 130

Inside Retail

JULY 7, 2022

The board will advise the group on matters of internal policy, advocacy positions, commercial and partnering decisions, and in the engagement and empowerment of the Indigenous community. An independent panel found that the business didn’t engage with the communities, and prioritised commercial interests over that of the public.

Gifts 130

Gifts Expansion Advertising Social Media 130

Inside Retail

JUNE 9, 2021

The acquisition includes Robinsons’ brands, domain names, products, social media accounts, mobile applications, associated data and historical website. million in 2014, the retailer suffered from years of declining foot traffic and was placed into liquidation at the end of 2020. . “The Despite achieving sales of S$257.3

Planning 147

Planning Department Stores Curate Social Media 147