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Poshmark to exit Australia to focus on core markets

Inside Retail

The company said on its website that it plans to increase investment and “drive meaningful growth” in its core markets – the US and Canada. The Posh Credit for these markets will expire after October 25, while unshipped orders will be automatically cancelled on October 28. billion last year.

Marketing 263
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How two sisters created Francesca Jewellery from a Tasmanian market stall

Inside Retail

A beading class in the rural town of Hawksnest, NSW, was the catalyst for sisters Rachel Vasieck and Hanna Vasieck to launch their on-trend designer jewellery label Francesca Jewellery in 2011. I worked alongside my sister Hannah for years at the Salamanca markets and learned the tricks of the trade from the age of 12.

Marketing 279
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Casetify’s VP of business strategy on the phone case brand’s US expansion

Inside Retail

This expansion is more than just a growth strategy; it’s a testament to Casetify’s ambition to capture a larger slice of the global tech accessory market. Together with its own e-commerce platform and third-party marketplaces such as Amazon, the brand is working to build a strong omnichannel strategy. “As

Strategy 130
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The Iconic’s chief marketing officer on creating a campaign that turns heads

Inside Retail

The campaign entitled ‘Got You Looking’ created by Dentsu and Love Media is a master brand approach, maybe even a masterclass, in retail marketing featuring bold images and videos. The post The Iconic’s chief marketing officer on creating a campaign that turns heads appeared first on Inside Retail Australia.

Marketing 130
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‘Everybody’s got a Levi’s story’: Chip Bergh reflects on his legacy

Inside Retail

Bergh, who has served as president and CEO of Levi Strauss & Co since 2011, is reflecting on his legacy as he prepares to hand over the reins of the $6 billion global business to his successor Michelle Gass, the former CEO of American department store chain Kohl’s, who joined Levi’s earlier this year. “The

Tailored 245
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Daikin appoints Hasan Onder as the president of Daikin Middle East, Türkiye, and Africa

Design Middleeast

He has served as the CEO of Daikin Türkiye since 2011 and in his expanded role, Hasan Onder will also assume the role of President of Daikin Middle East and Africa, covering a wide geographic scope as part of Daikin’s emerging markets expansion strategy.

Expansion 110
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Bond-eye CEO: “Copy-cats are unable to do this which sets us apart”

Inside Retail

In 2011, Australian swimwear label Bond-eye re-entered the market, after taking a hiatus for several years to recalibrate. Brand identity for strong, scalable growth Today Bond-eye is known for its balance between function and aesthetic, impeccable quality and aspirational marketing campaigns.

Marketing 147