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Retailers, are you ready for it? Swift’s Eras tour a gold rush of economic karma

Inside Retail

Bunnings national craft buyer, Lizzie Bartholomew, told Inside Retail, “Our friendship bracelet kits have been a popular choice over the past few weeks with plenty of customers getting creative designing their bracelets and the ‘Make a friendship bracelet with us’ content we recently shared has received strong engagement across our social channels.”

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What is Guerilla Marketing?

Contra

What is Guerilla Marketing? Guerrilla marketing is a creative, unconventional, and minimal-cost marketing technique that uses imaginative tactics to promote a product or service. Guerilla marketing is most effective when used with the element of surprise, humour, or shock value to grab the attention of the audience.

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Mastercard faces court over anti-competitive deals with major retailers

Inside Retail

The Australian Competition and Consumer Commission says the financial services giant has been engaging in anticompetitive conduct since 2017 in the supply of debit card acceptance services, with the purpose of substantially lessening competition.

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Meet Daniel Broderick, a New Yorker helming New Era’s APAC operations

Inside Retail

The current state of affairs “Malaysia has a growing economy and a strong consumer market, making it an attractive destination for expanding retail businesses. The APAC marketplace Broderick said that the APAC market presents both challenges and opportunities for the headwear industry and New Era.

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Meet Gen Alpha, the kids and tweens already influencing purchase decisions

Inside Retail

We’re talking about Generation Alpha – or people born between 2010 and 2024. But knowing that Generation Alpha would be the first to be entirely born in the 21st century (with births commencing in 2010), I believe they are not a return to the old, but the start of something new.

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AAID’s new website provides an immersive experience while highlighting its core skills and unique projects

Design Middleeast

This launch marks a significant stride for the pioneering interior design firm as they introduce a bold, no-nonsense approach to their market presence. Visitors can stay updated on the latest news and effortlessly enquire with the AAID team through its contact page, fostering a seamless and engaging interface. www.aaid.studio

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Analysis: What’s changed since the Farfetch-YNAP deal was first announced

Inside Retail

per cent take in the Richemont-owned luxury fashion e-commerce company Yoox Net-A-Porter, was approved by the European Union, seven months after the UK Competition and Markets Authority gave its stamp of approval, and over one year after the deal was first announced in August 2022. This week, Farfetch’s proposed acquisition of a 47.5

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