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Why Dutch-style bike brand Lekker is embracing e-bikes and retail partners

Inside Retail

It is removing all non-electric bikes from its offering and reversing course on its direct-to-consumer strategy as it looks to expand its market share. Localised design Lekker adapted the build of its product offering to suit the Australian market and consumer preferences which contrast with the European markets.

Contrast 251
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‘An exciting way to test a new market’: More fashion brands turn to rental

Inside Retail

Australian online clothing rental company GlamCorner is adapting its offering as more brands look to launch their own branded rental service amidst major changes in consumer behaviour. According to Future Market Insights, the global online clothing rental market is currently worth US$1.9 The ‘Attenborough’ effect.

Fashion 246
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How O2O is helping Uniqlo grow in the ultra-competitive Singaporean market

Inside Retail

Over the last 13 years, Japanese fashion brand Uniqlo has established a foothold of 26 stores in the ultra-competitive Singaporean market, and it is looking to grow even further with the opening of four new stores in the next six months and the continued expansion of its online to offline (O2O) strategy. The Singapore marketplace.

Marketing 130
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Parfums de Marly enters APAC for the first time and settles in Sydney home

Inside Retail

Following its 2020 marketing strategy rebrand, Parfums de Marly felt now was the right time to enter the Australian retail space with its French vision of excellence and luxury in opposition to standardisation, through in-store customer experience. For Australia, our strategy is pretty simple. billion in 2023 to US$69.25

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A retail expert weighs in on Alibaba and JD.com’s approach to Singles Day

Inside Retail

While Alibaba seeks to offset declining consumer confidence with a wide array of 80 million discounted products and price reductions of up to 15 per cent, JD.com has chosen to break away from traditional pre-sales, offering genuine low prices on over 800 million products right from the get-go. event from 23 October through 11 November.

Promotion 130
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Why Bunnings opened its doors to 20 of the world’s best DIY companies

Inside Retail

The retailer’s continual investment and focus on expanding its DIY offerings for consumers has given it an edge that international hardware retailers want in on. The global DIY retail market is dynamic and constantly evolving, and the value of sharing insights and learning from your peers can’t be overstated,” said Schneider.

Strategy 130
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“Doing nothing wasn’t an option”: M.J. Bale CEO Matt Jensen

Inside Retail

Bale director and designer Matt Jensen says the brand takes on the challenge of evolving with the market while honouring the pillars of the business. Bale in 2009, some of the challenges you faced from the outset, and how you got the business off the ground during those early stages? But I can’t remember it being too challenging.

Tailored 260