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Listen up: Why Mecca is tuning in to the world of podcasting

Inside Retail

Beauty retail giant Mecca has entered the world of podcasting today with the launch of Mecca Talks, which aims to shine a light on its team members and in-house experts. While the podcast is digital, Mecca at heart has unbelievable human connection, thanks to our stores. Brands ‘hit play’ on podcasts.

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Why contextual targeting is the future of digital advertising

Inside Retail

Google Topics: A flawed solution With the phasing out of third-party cookies, Google is proposing a solution called Topics. However, it has several problems: Limited interests: Most people have a vast range of interests however Topics only allows for a handful of them per user which restricts targeting accuracy.

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Picks of the month: the best design events to catch in July

Design Week

It’s hosted by a Superunion panel – led by creative director Louise Hunter – and will discuss the importance of team work, different studio roles, vital skills and a more elusive topic: the mindset of a creative. Podcast: Circular, from Katie Treggiden. The panel takes place on 1 July, from 6-7:30pm.

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Influencer Marketing: How to Collaborate with Influencers 

Trade Show Booth Companies - Trade Group

They also engage with their audience through different mediums such as blogs, videos, and podcasts. Different types of influencers Various types of influencers are available to choose from, including bloggers, YouTubers, podcasters, and creators specializing in visual content social posts.

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What to know about Woolworths’ appointment of its first female CEO in 100 years

Inside Retail

Outgoing CEO Brad Banducci abruptly walked out of a recent interview on the topic, leading to widespread criticism. All the executive board had left at the same time, and I had no committed banking facilities, so that was a bit of a roller coaster,” McNally said on the ARA’s Retail Therapy podcast. “I

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Picks of the month: the best design events to catch in August

Design Week

An illustration inspired by Riya Patel, who is grateful for becoming a mother On Design podcast host and illustrator Justyna Green launched 100 Days of Gratitude earlier this summer as a way to depict gratitude at a time of crisis. Chapman takes aim at the much-discussed topic of planned obsolescence and makes a case for its end.

Design 117
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How voice is forcing brands to rethink social targeting

Inside Retail

And with live audio rooms, podcasts and short-form audio clips, it appears no stone will be left unturned in Facebook’s audio revolution. This is the natural fit for it and will compete effectively with Clubhouse, because [Facebook] Groups comprise organically formed communities of like-minded people organised into topics and themes.