Remove tag design-process
article thumbnail

How Nike’s AR hoodie brings the metaverse closer to the street

Inside Retail

The brand recently launched a hoodie designed to be worn with augmented reality (AR) components in real life, and on avatars in virtual environments. Embedded within the RTFKT x Nike AR Hoodie is a near-field communication (NFC) tag. We’re starting to see NFC tags emerge more in apparel. The tech connecting worlds.

article thumbnail

Exclusive: Zalora CTO talks OpenAI integration and future of e-commerce

Inside Retail

” suggestions, designed to streamline consumers’ item searches. Increased automation The company is also using generative AI to automate its attribute tagging, such as colour, style, and occasion, from product images. Our AI-based tags have been broadly more accurate than manual tagging. “Our

Balance 130
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What’s driving the explosion of Australian retail acquisitions?

Inside Retail

In August, global private equity firm Advent International reportedly acquired a majority stake in designer dress label Zimmermann for over $1 billion, a first for any Australian fashion brand. The process of establishing a brand with loyal customers and desirable products is often a long business journey,” Webster told Inside Retail. “In

article thumbnail

Amazon has disrupted retail but can they crack the hair and beauty market?

Retail Focus

Brand experience company, Swarm’ s sister company, Folio Mirror debuted Folio Hair at Retail Design (2019) and have been developing the concept and use case ever since. Brand experience agency, Swarm, develops the strategy, ideas and tools to bring ‘customer-first’ experiences to life across digital and physical environments.

Marketing 264
article thumbnail

Myer bringing student projects to life with Miss Shop

Inside Retail

Department store Myer has recently launched a program giving fashion design students the opportunity to sell their products in-store. As part of the Artist Pathway Program, the retail business is working with Billy Blue College at Torrens University to guide young designers through the product design process.

Shopping 130
article thumbnail

Why bricks-and-mortar is still critical in China

Inside Retail

From tables with minimal curves and warm table tops to hi-tech wall fixture systems with hidden power and data systems, every aspect of the experiential store is carefully considered to create a feeling of integrated futurism, according to design agency, Gensler. The rise of RFID. The future is bright.

Display 130
article thumbnail

Can you rebuild trust with your customers in time for Christmas?

Inside Retail

Even the process of getting to big ideas can be somewhat overwhelming. After all, with 74 per cent of consumers saying that consistent and reliable customer experience is one of their top trust measures, designing for trust creates a distinctive opportunity. The retailer is also replacing plastic tags with recycled paper alternatives.

Consumer 147