Inside Retail

APRIL 15, 2024

When a knockoff goes viral Sakr explained that she was first made aware of the Barney Bed dupe on TikTok after numerous accounts tagged her in a video showcasing Aldi’s dog bed. Inside Retail spoke to Sakr to understand the side effects of being duped on small businesses and what it signals for the state of the retail industry at large.

Social Media 277

Social Media Consumer Advertising Design 277

Inside Retail

APRIL 16, 2023

Attaining exceptional quality doesn’t necessarily require a hefty price tag. South Korean beauty company Able C&C’s top-selling skincare brand Missha has named actress Elizabeth Olsen as its global ambassador and the face of its new “Beauty is Reality” campaign.

Advertising 130

Advertising Promotion Concept Location 130

Bay Cities

JUNE 17, 2021

From the moment a customer approaches the store, they are bombarded by advertisements. As they approach the store shelves, they see hundreds of examples of product packaging and dozens of signs, displays, tags, and more.

Display 98

Display Advertising Design 98

Inside Retail

MAY 14, 2024

How Liquid Death stands out in an oversaturated beverage market Liquid Death was founded by advertising creative turned entrepreneur Mike Cessario, who asked himself the multibillion-dollar question: “What would I want to be seen carrying around a party?”

Strategy 130

Strategy Advertising Marketing Social Media 130

Inside Retail

JULY 7, 2021

The advertiser and the person designing the advertisement must further ensure that the advertisement where a body’s shape, size or skin has been changed by retouching or other manipulation, shall be marked,” the amendment reads. “The

Social Media 130

Social Media Beauty and Health Advertising Perspective 130

Inside Retail

SEPTEMBER 7, 2023

Value Many Australians might associate “made in China” with cheap price tags and low quality. In the first month after its launch in the US, Temu invested some US$200 million in advertising and planned a US$2 billion budget for the year. Gamified advertising hinges on two core elements: challenge and reward.

Advertising 130

Advertising Promotion Strategy Consumer 130

Hunton Andrews Kurth

JANUARY 11, 2023

Beware the Wolf in Sheep’s Clothing: FTC Takes Action Against Apparel Retailer Who Bragged He Could Rip Off Consumers by Ripping Out Made in China Tags. CARU Recommends Companies Modify Advertising that Perpetuates Gender and Cultural Stereotyping. FTC Votes to Issue Revised Endorsement Guides for Public Comment.

Pattern 98

Pattern Apparel Advertising Fashion 98

Hunton Andrews Kurth

JULY 5, 2023

Two definitions included in the final Guides are of particular interest: Definition of endorsements : the Guides expand the definition of “Endorser” to expressly include virtual influencers, social media tags, and fake endorsements and reviews, and require disclosures to be difficult to miss and easily understandable by ordinary people.

Social Media 52

Social Media Advertising Promotion 52

Inside Retail

JANUARY 12, 2023

Obviously advertisements include ‘shop now’ buttons, and shopping tags allow brands and retailers to tag products in their stories and posts. Some platforms have shopping tabs where consumers can browse, save, and buy products – in effect creating their own catalogues and shopping lists.

Social Media 264

Social Media Beauty and Health Engagement Customer Engagement 264

Inside Retail

APRIL 26, 2022

We see this when brands cut ties with their celebrity ambassadors as soon as things go wrong: Nike and many other brands cutting ties with Tiger Woods and Tag Heuer cutting ties with Maria Sharapova are among the examples. However, deep social issues are different to the usual business problems.

Social Media 130

Social Media Advertising Promotion Engagement 130

Inside Retail

FEBRUARY 5, 2023

To really make some noise, the Yes Men need to have this all over social media, they need to have influencers talking about it, they need to be tagging people, and hitting it really hard on social media,” she added. She said that if the result is merely a few news articles, it’s not going to have much of an effect. “To

Social Media 130

Social Media Fashion Advertising Management 130

Hunton Andrews Kurth

NOVEMBER 21, 2023

This may mean tagging the post in the first line, or prominently in the video itself. Noting that the identity of the sponsor is relevant, the disclosure must make it clear to consumers who is paying for the advertisement.

Advertising 90

Advertising Consumer Social Media Line 90

Inside Retail

JUNE 6, 2024

This top-heavy approach to luxury has led to a renaissance of mid-tier contemporary American brands, with Tory Burch, Coach, Ralph Lauren and Lacoste and more gaining social media clout with a younger audience through celebrity backing – and offering status and prestige without the hefty price tag.

Accessories 147

Accessories Accessories Fashion Contrast 147

Trade Show Booth Companies - Trade Group

MARCH 11, 2024

That’s why it’s somewhat surprising that advertising agencies and brands have been slow to see the massive imaginative potential of our highways. 65% say product demos and live events help them understand the product more than any other advertising method. Is it lighthearted and fun like the movie Tag?

Advertising 52

Advertising Promotion Marketing Engagement 52

Contra

OCTOBER 3, 2023

Cost-Effective Advertising Traditional advertising platforms like billboards, magazines, and television commercials often come with steep price tags. Whether you’re advertising a limited-time offer, a seasonal sale, or the launch of a new product line, window graphics can be changed and updated relatively easily.

Advertising 52

Advertising Engagement Location Line 52

Inside Retail

JUNE 12, 2023

But the real talking point of the Vision Pro is the price tag, US$3499, which seems to limit the product’s target audience to wealthy fans or corporate users. He thinks thatApple’s device could become a revenue generator for the company as it leverages third parties to design and market VR-based advertising campaigns.

Shopping 130

Shopping Perspective Consumer Advertising 130

Inside Retail

OCTOBER 3, 2022

JB knows it’s onto a winner with those dodgy black and yellow signs that look like they were created by a kid who tags bus shelters after school. But don’t be fooled into thinking JB doesn’t know what it’s doing, that the brand could do with a fancy branding agency to come in and clean up its act. Not a chance. And JB nails it every time.

Advertising 130

Advertising Light Shopping Retail Sales 130

Inside Retail

FEBRUARY 20, 2023

A recent industry recap 1 identified nearly 10,000 different martech tools, ranging from applications for advertising and content to social, commerce, data and even project management tools. Amazon’s definition covers the advertising function, but not the other pieces.

Marketing 130

Marketing Advertising Other Consumer 130

Inside Retail

NOVEMBER 22, 2021

Players can visit a digital showroom to choose different Nike outfits for their avatars and collect sneakers with special powers, giving them an advantage while competing in the mini-games, such as dodgeball, tag and the floor is lava. Traditional advertising and marketing campaigns don’t carry the same weight.

Apparel 173

Apparel Social Media Reimagine Advertising 173

Retail Bound

AUGUST 16, 2022

By tagging the event on social media, utilizing show hashtags, and participating with the leaders in the industry, this will also open the door to new business. Meeting new people also organically advertises your brand and gives attendees something to talk about to their friends and family.

Social Media 98

Social Media Advertising Other Promotion 98

Creative Displays Now

MARCH 18, 2024

Word-of-mouth marketing or word-of-mouth advertising refers to your customers’ casual, organic conversations about your products, services or brand. Encourage people to share images and reviews of your products by printing hashtags on the custom displays, which they can use to tag your business on social media.

Retail Marketing 52

Retail Marketing Marketing Social Media Display 52

Design Week

NOVEMBER 1, 2021

Offcuts from the brand’s products have been used to fashion translucent silicone tags with graphic patterns – aiming to show how the brand is a “continuous story rather than a set of garments” The type work has been applied across multimedia, packaging and O’Dwyer’s website.

Design 145

Design Pattern Flow Artistic 145

Compliantia

OCTOBER 4, 2021

Signs that advertise and market alcohol are also heavily regulated. For example, California enforces limits to how much space can be used to advertise beer and wine. In addition to basic store upkeep, investing in tools like bottle tags, security labels, locked cabinets, and cameras can help to mitigate retail theft. .

Display 59

Display Advertising Merchandising Location 59

Compliantia

OCTOBER 26, 2021

Signs that advertise and market alcohol are also heavily regulated. For example, California enforces limits to how much space can be used to advertise beer and wine. In addition to basic store upkeep, investing in tools like bottle tags, security labels, locked cabinets, and cameras can help to mitigate retail theft. .

Display 52

Display Advertising Merchandising Location 52

Compliantia

OCTOBER 26, 2021

Signs that advertise and market alcohol are also heavily regulated. For example, California enforces limits to how much space can be used to advertise beer and wine. In addition to basic store upkeep, investing in tools like bottle tags, security labels, locked cabinets, and cameras can help to mitigate retail theft. .

Display 52

Display Advertising Merchandising Location 52

Snap Retail

MARCH 22, 2021

Advertise your offer. In store, use display tags to promote product features like “Time-Saver! We suggest choosing the products that will resonate with your customers and have a great value. Choose products at different price points to appeal to different customers. For busy moms on the go”. Make it easy.

Social Media 52

Social Media Gifts Jewelry Promotion 52

Quarter 20

JULY 12, 2019

The buildings orange exterior patterned with classic Louis Vuitton monograms, paired with orange dipped benches and phone booths on its facade made for great photo ops that worked in Vuitton’s favor — free advertising. None of the merchandise had price tags, which exemplified a luxurious experience where the price is an afterthought.

Art 52

Art Accessories Accessories Social Media 52

Retail Times

APRIL 6, 2021

An excellent example of social shopping in action comes from the apparel store Bergstrom Originals, which regularly includes product tags in its Instagram posts so shoppers can purchase products directly on the platform. Using customer data to curate experiences and advertisements is a given in this increasingly digital age.

Shopping 104

Shopping Consumer Social Media Strategy 104

CAAD

NOVEMBER 23, 2022

At the same time, investing and investing in this technology will allow personalised advertising, offers, brand proposals, as well as anticipating possible logistical errors, customer service, returns, product defects, etc.

Shopping 52

Shopping Consumer Visual Merchandising Strategy 52

RetailMinded

APRIL 15, 2021

Put pictures of your customers on social media, and make sure they’re tagged. The budget determines how much you spend each month on items such as advertising, supplies, and utilities. . Instagram hashtags are a great way to let people know what you offer and to encourage them to mention you. . Review Staff’s Pay Structure .

Social Media 52

Social Media Merchant Services Flow Planning 52

Inside Retail

MARCH 29, 2022

And while brands and advertisers have relied on social media to promote their products for years, many now realise the benefits of having the entire shopping experience hosted on the platforms themselves. Users can also purchase products influencers have tagged. Instagram will reign supreme in social commerce.

Social Media 130

Social Media Advertising Shopping Promotion 130

Inside Retail

APRIL 16, 2024

In 2022, YouTube partnered with Shopify to allow merchants to feature their products in videos and began experimenting with features that allowed creators to earn commission via tagged products in their long-form videos and YouTube Shorts. Last year, YouTube launched its first dedicated “shopping channel” in South Korea. billion.

Shopping 130

Shopping Perspective Engagement Advertising 130

Inside Retail

DECEMBER 7, 2023

In APAC, more than 90 per cent of advertisers in Singapore and Vietnam use click-to-message advertising. Click-to-WhatsApp advertising revenue continues to grow very quickly in particular and is already at a multibillion-dollar annual run-rate. Neary said traditional marketing funnels are undergoing a seismic shift.

Marketing 130

Marketing Advertising Social Media Engagement 130

Trade Group

APRIL 26, 2021

The pizza swap was one part of a Pizza Month campaign Dallas-based advertising agency The Marketing Arm (TMA) developed for its client in the fall of 2020. Price and her team started with a social activation, where people could submit their expiration dates from pizza boxes in their freezers through Twitter and tagging Papa Murphy’s.

Concept 40

Concept Outdoor Advertising Other 40

Creative Displays Now

MARCH 8, 2022

Designers and artists are constantly pushing the boundaries of traditional advertising with new and innovative ways to make their in-store packaging stand out even when surrounded by competitors. This information includes pallet sizes, RFID tags, barcode formatting and shipping container requirements, among other guidelines.

Display 98

Display Merchandising Color Consumer 98

Hunton Andrews Kurth

MAY 12, 2022

First, be careful what you say in the press, in interviews, and in documents or tags that accompany your goods. Second, when advertising on social media, be careful about posting hashtags or other identifying branding without a “look for” statement. Then you know it’s a genuine [insert product or brand name]!”

Advertising 106

Advertising Social Media Consumer Fashion 106

Rose

MARCH 24, 2020

Don’t Hide the Price Tag. Other devices and systems enable them to collect and analyze data and then deliver actionable insights not only about shopper behaviors, individually and collectively, but also about the effectiveness of actual displays.

Visual Merchandising 64

Visual Merchandising Merchandising Art Display 64