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Lush left social media in 2021. Here’s why – and what happened next

Inside Retail

We found, among other things, that 60 per cent of consumers believe social media platforms don’t do enough to protect their private information, and 65 per cent don’t want brands using their personal data for commercial benefit.

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Here’s what retailers need to know about social media use in Apac: Report

Inside Retail

When it comes to the Asia-Pacific market , three in five marketing professionals regard social media as more important due to economic uncertainties, according to a recent State of Social Report from software firm Meltwater. So retailers need to realise that social media is not only for the young,” he said.

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“What if this happens to us?”: Retailers revisit emergency response plans

Inside Retail

In the wake of the tragic Westfield Bondi Junction stabbing attack on April 13, Australian retailers have been revisiting their emergency response plans to ensure they are fully prepared for every contingency. In addition, it’s a good idea for retailers to partake in all training opportunities that shopping centre landlords offer.

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Petal & Pup marketing lead talks US expansion and social media tactics

Inside Retail

I think, for the Australian customer in particular, it’s still new, it still feels quite intrusive; so we started to build out an SMS marketing plan that would feel organic, that would feel good for our customers so that we could harness the power of a new channel without being spammy or overwhelming. IR: What about social media?

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The Cheesecake Shop reveals fresh new look

Inside Retail

The Cheesecake Shop has undergone a rebrand, unveiling today its fresh new logo and store design. Scott Bush, CEO of The Cheesecake Shop, said “We are so proud to launch The Cheesecake Shop’s new brand identity and we know our customers will love the evolution and the fresh look and feel. “We

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Investing in Video & Social Media in 2023

Retailing Insight

That way, once January comes around, you can flesh out the plan you want to execute over the following year. Many independent retailers and manufacturers want to better use social and digital media tools to connect with customers. Ready to improve your social media game next year? Create a Plan and Work Your Plan.

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Planning to sell online in the US? Here are some tactics to ensure success

Inside Retail

Making the whole international shopping experience seamless is a journey that takes time, so don’t expect everything to be perfect right away,” she continues. Don’t fall into the trap of assuming they think and act the same, so use a mixture of email, SMS, social media, and other channels to communicate with them.”

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