Inside Retail

MARCH 20, 2024

The evolution of once seemingly functional items, such as luggage, shoes and the humble water bottle, into status symbols, has led particular brands to develop cult followings and created opportunities for new products and services that cater to these consumer obsessions. The #airportoutfit has amassed over 690.3 I know what I want.

Strategy 246

Strategy Marketing Social Media Consumer 246

Inside Retail

AUGUST 16, 2023

As a result, beauty consumers, in particular, are searching for ways to try the hottest products, for a fraction of the price. It’s a business strategy that’s been around for a while and it isn’t dying off anytime soon. To be fair, the media coverage that this generated worked to promote both brands equally.

Social Media 130

Social Media Consumer Promotion Other 130

CRP

OCTOBER 23, 2023

This evolution of packaging reflects the broader changes in societal values, consumer preferences, and technological advancements. This surge is driven by rising environmental concerns over packaging waste accumulation in landfills, stringent regulations curbing single-use plastics, and consumer demand for eco-friendly packaging.

Tailored 52

Tailored Promotion Engagement Gifts 52