Inside Retail
SEPTEMBER 6, 2021
In light of this uncertainty, a new generation of beauty brands has found success by eschewing synthetic ingredients for plant power. While sister brand 13 Seeds sells on Amazon in the US and Australia, Tucker said the plan is to focus on finding and reaching 8 Seeds’ target market before taking a broad approach through an online marketplace.
Retail Bound
MAY 14, 2024
If you want to reach your target market, you need to be where they are shopping. In a retail setting, you have the opportunity to create an immersive experience that tells your brand’s story and showcases your product in the best possible light. Create a detailed product plan. Who is your product for?
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Inside Retail
MARCH 27, 2024
million in a seed round led by 500 Global, coupled with a strategic expansion plan spanning Malaysia, Singapore, and the United Kingdom, reflecting the growing market for convenience-based businesses. Malaysian-based food startup Meals in Minutes recently announced the securing of US$1.5
Inside Retail
OCTOBER 24, 2023
Daniel Broderick, New Era’s managing director for Asia Pacific, recently shed light on how this iconic brand aims to shape the future of fashion in the region. The current state of affairs “Malaysia has a growing economy and a strong consumer market, making it an attractive destination for expanding retail businesses.
Inside Retail
JULY 21, 2021
Beauty retail giant Mecca has entered the world of podcasting today with the launch of Mecca Talks, which aims to shine a light on its team members and in-house experts. We’re really leaning on the talent and the authenticity of our store team members and platforming it in our podcast,” said chief marketing officer Kate Blythe.
Inside Retail
JANUARY 8, 2024
But as big as the opportunity is, opening a pop-up is not necessarily a risk-free (or resource-light) endeavor, so it’s crucial to understand what separates a successful pop-up from a pop-up flop. Here’s what retailers should keep in mind when planning these ‘here today, gone tomorrow’ shopping experiences.
Greater Group
JUNE 25, 2023
Simply changing the lighting from white to warm, for instance, or moving a product display from the middle to the store’s entrance, could prove to be a real game-changer for the store. In developing the brand story, the business does not focus on itself, but rather on its target market and that market’s problems.
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