Information Pattern Social Media Tailored 
Retail Focus
FEBRUARY 15, 2024
Understanding the psychology behind consumer behaviour is crucial for businesses and marketers aiming to tailor their strategies effectively. For students, grappling with academic demands often leads to unique consumer patterns, especially when seeking services that align with their educational needs. Social Influence.
Retail Focus
APRIL 4, 2024
Luxury brands aim to create a customer experience that is seamless and consistent across physical stores, online platforms, mobile apps, and social media. By tailoring product recommendations, exclusive offers, and content, we can take into account the customer’s preferences, past purchases, and behaviour.
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Retail Focus
MARCH 28, 2023
Where customers accustomed do consumption patterns in the past decades? They had limited access to product information. This was due in part to the limited access to information and the higher cost of switching brands. Prior to the widespread use of the Internet, customers primarily bought goods and services in physical stores.
Inside Retail
MAY 1, 2023
A range of data analytics tools are available to help retailers save money, make more informed decisions and better understand their customers. It first collected customers’ personal details through loyalty and reward programs, with sales associates able to access this information in real-time.
Inside Retail
OCTOBER 24, 2023
The brand also invested in targeted marketing campaigns, leveraging social media and celebrity endorsements to engage with a younger demographic. “My This experience has also sharpened his ability to adapt to diverse markets and tailor strategies to meet the specific needs and preferences of APAC consumers.
Inside Retail
NOVEMBER 27, 2023
Traditionally reliant on historical sales data and manual inputs, these activities are now being transformed by AI’s ability to analyse vast datasets, discern patterns, and predict future demand with heightened accuracy. Moreover, this technology extends its utility beyond mere product recommendations.
Retail Bound
APRIL 23, 2024
By collecting and analyzing data on consumer preferences and purchasing patterns, they can tailor their products to meet the needs of their target audience. With the rise of social media and e-commerce platforms, consumers are increasingly turning to these channels like Instagram and TicTok for their shopping needs.
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