Remove 10
Remove 2019 Remove Information Remove Marketing Remove Social Media
article thumbnail

Message in a bottle: How social media has disrupted the fragrance sector

Inside Retail

This can be attributed in large part to the introduction of image-focused social media platforms like Instagram in 2010 and TikTok in 2016, which have made it easier for memes and fads to go viral and – just as rapidly – fade into obscurity. shows the global fragrance market was valued at $49.8 Data from Market.us

article thumbnail

Group buying, quick commerce and DTC: 5 e-commerce trends in Southeast Asia

Inside Retail

And as the e-commerce market in Southeast Asia has grown, so have demands from consumers for a highly personalised, integrated, one-stop-shop experience delivered seamlessly through multiple retail channels. Consumers in Southeast Asia perceive products on brand websites to be more reliable than shopping on online marketplaces.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 Custom Accessories for Trade Show Booths 

Trade Show Booth Companies - Trade Group

Inline or 10×10 spaces are not good candidates for hanging signs. We can print anything on a banner stand, including a QR code linking to a survey, landing page, or any other marketing lead magnet. It might not make sense to worry about flooring if you’re in a 10×10 booth space. No kidding.

article thumbnail

‘Not enough to stop paid advertising’: Inside Lush’s decision to quit social

Inside Retail

British beauty brand Lush made headlines this week over its decision to quit posting on four of the most popular social media platforms in the Western world – Facebook, Instagram, TikTok and Snapchat. . While the move is expected to cost the company £10 million ($18.5 Why was that?

article thumbnail

Best and worst case scenario: How retailers can use ChatGPT

Inside Retail

Artificial intelligence (AI) systems are used by retailers – mostly for high complexity projects, according to 2019 research. Social media content can [also] be time consuming, [but] I have used the AI to come up with a month of content. But] it has improved my productivity immensely.”.

article thumbnail

Facebook changes name to Meta as it refocuses on virtual reality

Inside Retail

The name change comes as the world’s largest social media company battles criticisms from lawmakers and regulators over its market power, algorithmic decisions and the policing of abuses on its services. In 2019 it launched a new logo to create a distinction between the company and its social app.

article thumbnail

Analysis: The many faces of social commerce in China

Inside Retail

According to the Ministry of Public Security China, in 2019, over 160 million people exited the country for pleasure or business, notably spending an average of US$1500 per person while abroad. These tactics also highlight the influence and impact social media has on creating and converting demand.