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How To Boost Your Online Retail Business With Video Marketing

RetailMinded

The retail sector is evolving continuously. However, retailers need to communicate the same to their target audience. Hence, they are actively using marketing to make the consumers aware of the new changes being implemented in the sector. Consumers have moved online. Hence, retail stores need to build an online presence.

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B2B SaaS LTV: How to Accurately Calculate and Grow It

Retail Focus

For B2B SaaS business owners, knowing that customers are valuable isn’t enough. You also need to determine the value customers generate during the time they are subscribed to your product or service. Consider this—for most conventional businesses, their relationships with customers end when the transaction is complete.

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The Best 2022 E-Commerce Tech Developments

Retail Focus

The online marketing industry is constantly evolving as retailers are always looking to improve their online marketing techniques to meet the demands of their customers. In what follows, we discuss the top 2022 e-commerce technology improvements guaranteed to develop your business. .

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How retailers are getting more out of TikTok advertising

Inside Retail

TikTok’s rise as the world’s leading short-form entertainment platform has not gone unnoticed by retailers. Haircare brand Schwarzkopf campaigned on the platform in partnership with TikTok, driving awareness in the Australian market and boosting purchase consideration amongst target consumer demographics.

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Starbucks, watch out: Here’s how Blue Bottle Coffee is taking over

Inside Retail

Following trends can cause a business to lose its brand identity and may create products or services that would be inconsistent with company values and culture, according to Bryan Meehan, executive chair at global brand Blue Bottle Coffee. “At We built up a local team that understands the market,” Meehan explained.

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Six Ways To Improve Retail Branding Digitally

RetailMinded

For instance, it allowed consumers to shop online and have their goods delivered to their doorsteps within no time. So, today, doing shopping online is the most convenient way for most consumers. . Besides, the internet allows customers to make price comparisons between different online stores before making the final buying decision.

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How to reduce online product return rates while boosting sales

Inside Retail

Today’s modern consumer expects an online shopping experience that’s better than what they would experience in-store. Brands that are able to deliver on this are rewarded with the most coveted form of low-cost marketing available: 5-star reviews and organic word of mouth. Showcase your products exquisitely. Don’t play catch up.

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