Mike Anthony

MAY 4, 2021

What happens when you have a super cool consumer insight, but don’t consider the shopper? Or if you think about the shopper but don’t think about the consumer? Because we need to win with both consumers and shoppers to be successful. Activating a consumer insight needs more than just a powerful consumer insight!

Consumer 52

Consumer Marketing Display Concept 52

Retail Bound

OCTOBER 3, 2022

Are you a small consumer electronics product brand who’s trying to figure out how to sell to Best Buy? Best Buy is the largest brick-and-mortar retailer in the US for consumer electronics, which is why thousands of brands attempt to get their products in the company’s stores every year. Ineffective packaging.

Consumer Electronics 52

Consumer Electronics Social Media Merchandising Consumer 52

Compliantia

FEBRUARY 2, 2023

Retailers and consumers alike have been facing the brunt of inflation of late. Wondering how we got here? As COVID-19 and the ensuing government stimulus initiatives drove consumers to switch from services to goods, the surge in demand severely strained an already disrupted supply chain. in 2022 from 3.2%

Customer Retention 53

Customer Retention Strategy Layout Consumer 53

Compliantia

FEBRUARY 2, 2023

Retailers and consumers alike have been facing the brunt of inflation of late. Wondering how we got here? As COVID-19 and the ensuing government stimulus initiatives drove consumers to switch from services to goods, the surge in demand severely strained an already disrupted supply chain. in 2022 from 3.2%

Customer Retention 52

Customer Retention Strategy Layout Consumer 52

Retail Bound

MAY 9, 2022

Target is a huge retailer, which is why thousands of brands attempt to get their products in the company’s stores every year. Why do some brands make the cut while others are, well, cut? Here’s what you need to know. Are you a small product brand who’s trying to figure out how to sell to Target?

Social Media 40

Social Media Merchandising Other Marketing 40

Mike Anthony

SEPTEMBER 29, 2021

And that’s why we need to use the Multi-Dimensional Shopper Missions Model to better grasp and understand this complexity. I’ve seen countless models of shopper missions and most are useful and valiant attempts to step the thinking beyond the consumer mindset. And the most common risk I see is oversimplification.

Shopping 52

Shopping Gifts Planning Light 52

RetailMinded

JULY 15, 2021

There’s a lot that goes into it daily to ensure that it’s running smoothly and you always get a good return on investment. You might have questioned yourself why you even need to bother about it. Cybersecurity is paramount in a retail business at any level whether you operate a startup or chain of retail stores. .

Management 52

Management Consumer Shopping Other 52

Retail Prophet

MARCH 24, 2022

BoF’s podcast series Retail Reborn returns for a second season, presented by Brookfield Properties , to investigate the consumer of tomorrow, and how their changing lifestyles and expectations will drive evolution in the retail industry. Sometimes we will want to go to the store, but it will be a lot more experiential.”

Fashion 52

Fashion Sporting Goods Consumer Strategy 52

Inside Retail

MARCH 13, 2024

Sonder audits and values owned media which quantifies the size of the prize, creating benchmark-based advertising rate cards for every type of retail media channel imaginable. Sonder’s newly released Owned Media Market Report & Ranking 2024 records that in Australia the commercial potential for companies with owned media this year is $4.3

Advertising 130

Advertising Department Stores Display Marketing 130

Inside Retail

MAY 21, 2023

Here are three key takeaways from the webinar, or you can watch the full discussion on-demand here. What is retail media, and why is it a big opportunity now? In the new world, that might look like targeted club-card promotions that are linked to a customer displaying a certain level of intent,” Waecker said.

Consumer Electronics 130

Consumer Electronics Promotion Perspective Flow 130

Retail Focus

FEBRUARY 10, 2022

That’s why your digital shopping experience needs to be flawless. The gambling industry was one of the first to wholeheartedly embrace online-only consumer experiences and has proven to be pioneers in the quest to turn brick-and-mortar activities into engaging digital experiences. Smooth and easy payments. Source: Unsplash.

Engagement 130

Engagement Shopping Design Retail Design 130

Retail Prophet

JUNE 16, 2021

American venture capitalist Chris Dixon once said, “The next big thing will start out looking like a toy,” an observation, he believes, sits at the heart of why we frequently discount innovations that, only in hindsight, prove to be instruments of momentous technical and societal change. The key word here is “persistent.”

Artistic 111

Artistic Concept Fashion Art 111

Inside Retail

SEPTEMBER 29, 2023

DFI Retail Group is a multi-category retail group spanning supermarkets, convenience stores, health and beauty chains, Ikea franchises, and a stake in Starbucks Coffee chains in multiple Asian markets. If I’m just sat in an ivory tower, telling people to do that, it lacks authenticity.” Each ‘show’ lasted around 30 to 40 minutes. “By

Beauty and Health 130

Beauty and Health Marketing Strategy Engagement 130

Retail Prophet

JULY 23, 2021

American venture capitalist Chris Dixon once said, “The next big thing will start out looking like a toy,” an observation, he believes, sits at the heart of why we frequently discount innovations that, only in hindsight, prove to be instruments of momentous technical and societal change. The key word here is “persistent.”

Artistic 45

Artistic Concept Fashion Art 45

Inside Retail

FEBRUARY 28, 2022

Despite these challenges, consumer interest is rising quickly. Whether you are for or against NFTs, or still don’t really understand them, it’s hard to ignore the combination of consumer interest and brands moving into the space. I deliberately avoided reading too many technical guides, as I wanted the true new consumer experience.

Consumer 253

Consumer Space Artistic Other 253