Inside Retail

JANUARY 31, 2023

The digitisation of commerce and the plethora of new channels and touchpoints have resulted in huge opportunities for fashion brands. There’s increasing awareness of the need for a unified metric system to measure data strategies. They identify four key strategies for marketers in the sector to better harness their data: 1.

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Fashion Tailored Strategy Social Media 130

Inside Retail

MAY 16, 2024

The grand opening marks a significant chapter in Levi Strauss & Co’s expansive retail strategy within the country. With a focus on personalised service, the store features an array of customisation options at the Levi’s Tailor Shop, alongside a diverse product range that promises something for every denim enthusiast.

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Inside Retail

APRIL 12, 2024

Data from the Australian Bureau of Statistics (ABS) shows that outlet shopping has seen steady growth over the past few years, as an increasing number of consumers seek value-driven shopping experiences, driven by economic factors such as the rising cost of living. As a touch point, we measure brands and energy.

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Inside Retail

JUNE 1, 2023

Victoria’s Secret has opened its first Queensland store at the Pacific Fair shopping centre on the Gold Coast. The new store, which joins more than 1350 Victoria’s Secret locations worldwide, offers beauty products including modern, fashion-inspired collections, fine fragrances, body care and loungewear.

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Inside Retail

JUNE 1, 2023

Victoria’s Secret has opened its first Queensland store at the Pacific Fair shopping centre on the Gold Coast. The new store, which joins more than 1350 Victoria’s Secret locations worldwide, offers beauty products including modern, fashion-inspired collections, fine fragrances, body care and loungewear.

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Inside Retail

JANUARY 28, 2024

While the typeface might not have changed, over the past three years, Banana Republic has successfully evolved into a fashion brand for the modern social media era. Call it post-genre fashion. Or call it post-fashion altogether: The New Look is less about fashion and more about living.

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Inside Retail

APRIL 29, 2021

In the two digital campaigns, “Vote For Your Favorite Long Sleeve Polo Color” and “New Outerwear Collection for Fall/Winter 2020,” Lacoste sought to learn the fashion preferences of their consumers and how consumers prefer to wear their clothes. Retailers, we’ve got the best content tailored just for you.

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Inside Retail

MARCH 6, 2024

The National Designer Award is a defining industry event in the PayPal Melbourne Fashion Festival programme. Now in its 28th year, the award has earned a reputation for picking “the future of Australian fashion”. We really are a slow fashion brand. IR : You’ve had a notable career in fashion prior to starting your own brand.

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Inside Retail

APRIL 24, 2024

Legacy denim brand, Levi Strauss & Co has rolled out a direct-to-consumer first strategy across its East Pacific Asia market. Inside Retail sat down with Nuholt Huisamen, managing director of Levi Strauss & Co for East Asia Pacific, to unpack what the future of the DTC-first strategy means for the Asia market.

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Inside Retail

JUNE 23, 2021

Australia’s Fashion Capital, also known as Chadstone shopping centre in Melbourne, is celebrating its 60th anniversary this year. In that time, the way people shop has changed dramatically. Here, we ask Whitehead about the role of the shopping centre in the age of e-commerce and what retail trends he’s got his eye on.

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Inside Retail

MARCH 27, 2024

Bringing its fashion lens to the Cancer Council’s research, The Iconic aims to motivate consumers to make more informed and healthier styling choices. Inside Retail spoke to The Iconic’s chief marketing officer , Joanna Robinson, to unpack the strategy that propelled this successful campaign. “As million followers.

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Social Media Fashion Engagement Promotion 130

Inside Retail

NOVEMBER 14, 2023

As the year-end shopping season kicks off, Zalora , one of Asia’s leading online fashion retailers, and part of Global Fashion Group (GFG), is ramping up its marketing to capture consumers’ attention. As more customers added these items to their shopping carts, their prices dropped daily.

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Fashion Tailored Engagement Shopping 130

Inside Retail

MARCH 12, 2024

Internationally, US global fashion powerhouse Kate Spade New York paid homage to the humble suit in its latest Spring 2024 global campaign, while soft suiting in neutral tones was in the spotlight at Kmart Australia’s Family Runway as part of last week’s PayPal Melbourne Fashion Festival. Our pattern-maker is absolutely incredible.

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Retail Focus

APRIL 4, 2024

Expert Manager at Univers Retail | Ephemeral Retailing Specialist | Published Author | Speaker In the dynamic and ever-evolving landscape of contemporary business, the concept of digital transformation has emerged as a pivotal force shaping industries and strategies at an unprecedented pace.

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Inside Retail

MAY 22, 2022

During Afterpay Australian Fashion Week this year, prominent fashion designer Daniel Avakian’s Resort 2023 runway show was a stroke of genius. The stunning couture collection entwined with cult fiction sent a strong message to the industry: The future of fashion is physical and digital.

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Inside Retail

MAY 6, 2024

From local shopping experiences to big destinations and shopping centres, these locations are a great barometer for the state of the Australian retail nation. I was struck by how homogenous shopping centres and local ‘high street’ shopping experiences have become. And it presents a major opportunity for local retailers.

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Inside Retail

APRIL 29, 2024

The enhanced partnership aims to accelerate VF growth, grow international markets, and drive our brand’s regional marketplace strategies with a more streamlined and more focused operational approach,” he added. However, these challenges are also tremendous opportunities for growth and expansion,” he opined.

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Retail Focus

JULY 30, 2021

The Levi’s® store in Bromley is the first in a line of branches to have a shift in design and strategy, in collaboration with Lucky Fox , as the brand hits a new direction. LED ticker-tape style signage in the wall bays then helps to identify where to shop the selected fits and washes within the range.

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Inside Retail

APRIL 8, 2024

The rise of the shopping mall and cookie-cutter chain stores in the 90s and 2000s played a part in disengaging us from our local communities. As many of us work from home some of the time, our high streets and neighbourhood shops matter again. Simply put, we’ve lost our town centres, our meeting points, our sense of community.

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Inside Retail

JUNE 13, 2023

IR: You joined YNAP from fashion resale site Vestiaire Collective in December 2021, so you probably understand the challenges of reducing the environmental impact of the fashion industry better than most. Personalisation is another key part of our strategy, giving customers a luxurious experience online.

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Fashion Tailored Strategy Marketing 245

Inside Retail

NOVEMBER 14, 2022

Having embraced digital shopping channels during the pandemic, Australian consumers have become well used to the personalisation and tailored content offered online. Retailers need to reflect the tailored and personalised experience of online, but in-store.”. Personalisation is a key to engagement.

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Inside Retail

AUGUST 22, 2023

It recently opened its most expansive store in Southeast Asia in SM North Edsa in Manila, where customers can tailor Levi’s items to mirror their unique style and personality. These digital enhancements enrich the physical shopping environment, making it more dynamic and engaging.

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Inside Retail

SEPTEMBER 25, 2023

Venturing beyond the traditional retail sphere, the group has also made its mark in travel retail, securing its place as the master concessionaire for fashion & accessories at Jakarta’s Airport In Indonesia. Tailoring motivational strategies and recognition aligned with cultural values is also important,” he said.

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Inside Retail

DECEMBER 10, 2023

Initially, the business supplied wholesalers across the American West with ready-made clothing, fabric and other textiles, but in 1872, a tailor named Jacob Davis approached Strauss about patenting a design for denim pants reinforced with copper rivets. But the other thing that was clear was the company didn’t have a strategy.

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Inside Retail

NOVEMBER 30, 2023

The event drew crowds to the Victoria Dockside, a waterfront promenade lining a sprawling complex of shopping malls, exhibit halls and hotels built by Adrian Cheng, the scion of one of Hong Kong’s top property developers.

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Inside Retail

JANUARY 8, 2024

From Shein to Chanel, Skims to Supreme, more and more retailers seem to be investing in temporary brick-and-mortar locations, more commonly known as pop-up shops. The luxury fashion brand completely transformed the greasy spoon, covering every square inch in shades of oh-so-chic mint green and pastel pink. billion in revenue in 2022.

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Retail Focus

NOVEMBER 16, 2022

Sloane Stanley has announced that Chinti & Parker , the luxury womenswear brand, has opened its debut pop-up on the King’s Road, joining returning fashion favourites, Prochaine and Seraphina , as well as Dacre Art x Air Contemporary at 340 King’s Road. .

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Inside Retail

MARCH 19, 2024

Founded in Melbourne in 1948, men’s tailoring business Peter Jackson has entered a new phase of growth with three new stores opened so far this year and six more confirmed to open by the end of 2024, as well as a digital relaunch that is already underway. Data will shape how we fill out the shops moving forward.

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Inside Retail

FEBRUARY 26, 2024

One of the key trends that defined retail in 2023 was pop-up shops and how these experiential shopping experiences have taken hold over millennial and Gen Z consumers. Just this week, American department store chain Nordstrom announced a unique collaboration with the British fashion brand Paul Smith.

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Inside Retail

NOVEMBER 3, 2023

More than just shops The unique backstory to this initiative is the 4,000-strong network of Australia Post stores. Of course, these Post sites are much more than just shops. Customer-first approach Given the chance to review the strategy, the Australia Post team has flipped the focus.

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Inside Retail

JUNE 19, 2023

The recent Mainstreet Australia Awards, held during Main Streets of Australia Week last month, recognise and celebrate the importance of local high streets, strip shopping centres and town centres (collectively referred to as ‘main streets’), and the role they play in creating lively communities, individual wellbeing, and robust local economies.

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Retail Focus

JUNE 16, 2023

This is to tailor a brand story that resonates with them. Crafting brand narratives through popup stores can be an effective strategy to engage customers, create buzz, and build a unique brand experience. Chanel: Chanel has used pop-up shops to bring its one-of-a-kind brand story to life.

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Social Media Artistic Fashion Engagement 264

Retail Focus

SEPTEMBER 6, 2023

With careful planning, precise timing, spellbinding storefront decor, and tailored advertising, your initial launch could pave the way for your immense success in the retail industry. Tailored marketing campaigns help ensure your grand opening isn’t just another event but a must-visit attraction. Sounds like a big task?

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Inside Retail

DECEMBER 20, 2023

Williams has endeavoured to create a warm and inviting shopping experience for customers. Ralph Lauren, Victoria High-end fashion brand Ralph Lauren has recently unveiled its latest offering – a Polo Ralph Lauren store in Melbourne’s Highpoint Shopping Centre. This is in service of creating a calmer shopping experience.

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Retail Focus

MARCH 30, 2023

It’s one of the best ways to increase sales because it treats customers like individuals and tailors their experiences. to create an immersive and upscale shopping experience. Focus on Psychological Value Upscale fashion brands are all about offering an experience, not a product. Personalization falls into this category.

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Inside Retail

AUGUST 28, 2022

Preppy US fashion brand Tommy Hilfiger has partnered with online thrift and consignment store ThredUp to launch a resale program for eligible preloved clothing. The initiative is part of Tommy Hilfiger’s commitment to creating a more sustainable future in fashion, giving its clothing a second life. Fast (preloved) fashion.

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Inside Retail

JULY 18, 2023

Retailers have always been aware that their success relies on more than the product alone, and the retail store of today is no longer just a destination for in-person shopping. They expect tailored content that aligns with their lifestyle, irrespective of location, preferred device or even time – placing greater strain on today’s stores.

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