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“The goal is to be in thousands of retailers”: Edible Blooms’ expansion strategy

Inside Retail

A shift from being a pure-play e-commerce business Founded as a pure e-commerce business, Edible Blooms is now shifting its strategy and has begun partnering with key retailers. She said the new strategy is all about making sure Edible Blooms’ products are where its customers are. So, we saw that as a really brilliant fit.”

Strategy 130
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Casetify’s VP of business strategy on the phone case brand’s US expansion

Inside Retail

Marking its first large-scale retail foray in the United States, the collaboration will amplify Casetify’s reach, featuring the brand’s products in over 850 Best Buy physical locations, and on its online platform.

Strategy 130
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How Aussie menswear brand Peter Jackson is suiting up for e-commerce expansion

Inside Retail

The brand offers international shipping for online orders but does not plan to invest in brick-and-mortar retail overseas as part of the next phase of the growth strategy. “We’re So, understanding key sizes, locations, the right stock at the right place at the right time, will help shape our store experience,” Jackson said.

Expansion 243
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General Pants plots trans-Tasman expansion

Inside Retail

Fashion label General Pants is set to expand to 65 stores across Australia and New Zealand as part of its growth strategy to focus on Gen Z and millennial consumers. In the past 12 months, the brand has opened eight new outlets, three of which are located in New Zealand. “In Besides the expansion plan, General Pants Co.

Expansion 264
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Bailey Nelson ramps up expansion across the Tasman

Inside Retail

Peter Winkle, co-founder of Bailey Nelson, said the store expansion plan is part of the company’s strategy to increase its footprint in New Zealand. The post Bailey Nelson ramps up expansion across the Tasman appeared first on Inside Retail. The brand, established in 2012, specialises in designer high-end frames.

Expansion 246
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Ikea unveils US$2.2 billion expansion plan 

Inside Retail

billion in an omnichannel expansion strategy in the US over the next three years. Ikea expects to open eight additional shops, nine Plan & Order points, and create more than 2000 jobs during this first phase of expansion. This summer, the company also announced new locations in San Francisco, CA and Arlington, VA. “We

Expansion 130
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Nere and far: Strand CEO Felicity McGahan talks UK expansion

Inside Retail

In an interview with Inside Retail , McGahan discussed what the UK expansion would look like, and what’s in store for the recently rebranded company as it explores broader horizons. FM: We’ve had two strategies at Strand. That continues to be a part of our modernisation and growth strategy in Australia.

Expansion 245