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How technology can drive meaningful engagement between store staff and shoppers

Inside Retail

Consumers shopping in physical stores are seeking a more personalised and relevant engagement with retailers today, based on their needs and desires – they want more than conversations with sales associates merely trying to sell them something. Store associates are lucky if they can engage beyond ‘How can I help you?’

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Types of Retail Store Layouts

Creative Displays Now

Both drawing up a retail store design from scratch and revamping an existing store layout require a basic understanding of the retail store layout options available to you. Below, you will learn what a retail store layout is, what makes a retail store layout so important and the seven most common types of retail layouts.

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John Lewis ‘anyday’ homeware concept lights up St Davids

Retail Focus

Customers will walk through the spaces to get a feel of the different styles and layouts, whilst also having the opportunity to engage with local John Lewis Partners, before going to the nearby John Lewis to make any purchases.

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6 Tips to Engage Visitors with Trade Show Accessories  

Trade Show Booth Companies - Trade Group

While the right amount of banner stands, table covers, lighting, etc., provide your visitors with an enlightening and engaging experience, too many add-ons can clutter your exhibit and overwhelm attendees. Many exhibitors overlook the perimeter of the booth layout. Use a variety of trade show exhibit lighting.

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Developing retail experiences through immersive retail design

Retail Focus

Retail environments are becoming increasingly engaged as retailers recognize the importance of creating a one-of-a-kind, memorable customer experience. Lighting, for example, can have a significant impact on the look and feel of a retail environment.

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Zebra Design NEOM’s Permanent, Immersive Wellbeing Hub in Bicester Village

Retail Focus

Zebra took inspiration from the distinctive colours found within NEOM’s product line and have seamlessly integrated these four hues into the design of our store layout. These elements enhance the ability to engage with customers, providing visitors with valuable information and a visually appealing shopping experience.

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Tips to avoid sensory overload at Christmas

Inside Retail

As more information comes to light regarding neuro differences, however, there is greater focus on how society can create more accessible experiences in the workplace and the marketplace. Flashing reindeer, flashing lights and the ‘ho ho hoing’ of an overzealous Santa tend to be a deterrent, rather than inspiring Christmas cheer.

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