Kering Group snaps up high-end fragrance label Creed
Inside Retail
JUNE 26, 2023
Kering Group’s beauty arm, Kering Beaute, has acquired 100 per cent of the luxury fragrance brand Creed from funds controlled by BlackRock Long Term Private Capital Europe and current chairman Javier Ferran. The value of the acquisition has not yet been disclosed. The all-cash transaction is expected to complete in the second half of this year. Reuters reported the deal may be worth up to 2 billion euros (US$2.2 billion).
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