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What Is Visual Merchandising?

Creative Displays Now

Using these elements to bring attention to your brand is called visual merchandising. Effective visual merchandising can have a significant impact on your bottom line. This guide will explain visual merchandising and how to use it to promote your products. Visual Merchandising Explained.

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Department Store Offers Shoppers a Calming, Biophilic Space

VMS

Originally scheduled for an October 2020 opening, the seventh location for this family-run department store was caught in the middle of the global predicament – to build or not to build, to cancel or push on? Opening any store requires an exact timeline. Each setback has a domino effect. With each delay, new challenges arose.

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Macy’s Plans ‘Backstage’ Shop-in-Shops

VMS

Macy’s (New York) has announced plans to open 45 Backstage shop-in-shops in select Macy’s locations in 10 different states this year, according to Retail Dive. Its final target is 270 Backstage shop-in-shops nationwide. Macy’s CEO Jeff Gennette also reportedly said during J.P.

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Amazon’s New Department Stores: Robots and 4 More Things to Expect

VMS

The retail and tech punditry were abuzz following a recent report from The Wall Street Journal (subscription required) spelling out what Amazon (Seattle) has planned for its department stores, the e-commerce giant’s latest foray into brick and mortar. The stores could open next year and are likely to debut in Ohio and California.

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London’s back, baby: Exploring three of the city’s retail hotspots

Inside Retail

There’s the Levi’s Tailor Shop, where customers can have their denim mended or customised, Zara’s flagship store inspired by renowned architect Frank Gehry and the Le Club Lacoste store concept, featuring bespoke fixtures, the UK’s first Lacoste pod fitting rooms, and an area dedicated to the brand’s classic polo shirts.

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Toys ‘R’ Us Announces Shop-in-Shops

VMS

along with controlling stakeholders WHP Global (New York), is planning to open more than 400 shop-in-shops throughout Macy’s (New York) department stores nationwide by 2022, according to a press release. Until the shop-in-shops open, Toys “R” Us will have an experience for shoppers though macys.com/toysrus.

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VM & Display Awards Winners Celebrated at a Glamorous London Event

Retail Focus

The VM & Display Awards, an annual event honouring the most exceptional talents in retail visual merchandising and display, announced this year’s winners at a dazzling awards ceremony held in London last night.

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