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Smarter data: Reach high-propensity shoppers and deliver optimal digital impact

Inside Retail

Aussie shoppers are increasing brand-switching habits by always comparing prices (73 per cent); making unplanned purchases after seeing promotions and discounts (68 per cent) and stocking up on sale items (80 per cent) (1). Using a high-propensity audience is a very effective way to promote your products or services through digital channels.

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Different Things to Consider Outsourcing in Your Retail Business (and Why)

Retail Focus

This can lead to increased conversions and higher customer retention rates. Experts can create tailored marketing strategies and optimize your content to improve search engine rankings and increase brand awareness. This leads to improved inventory turnover and reduced instances of overstock or stockouts.

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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

RetailMinded

I’ll then suggest some effective strategies that independent retailers can use to stay ahead of the competition. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing. So let’s get to it!

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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

RetailMinded

I’ll then suggest some effective strategies that independent retailers can use to stay ahead of the competition. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing. So let’s get to it!

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Welcome to the new customer experience

Inside Retail

Consumers now expect retailers to engage them whenever and wherever they want, with a shopping experience tailored to their individual needs. To do so, marketers are leveraging more data, technologies, and channels to create this type of relevant and customised customer journey. Revolutionising loyalty programs.

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Crafting A Unique Brand Identity And Customer Engagement In Retail

RetailMinded

Personalization and Customer Engagement In an age where consumers are constantly bombarded with choices, personalization guides retailers toward meaningful interactions. Implementing ecommerce personalization strategies can significantly enhance the shopping journey by tailoring it to individual preferences.

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8 Tips To Drive Repeat Business As A Retailer

RetailMinded

Because of these exorbitant costs of customer acquisition, businesses are shifting their focus on customer retention to drive repeat purchases among customers. On the other hand, Amazon receives repeat purchases from these customers every month which boosts its revenue. Check out the screenshot below.