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The four trends defining online retail in 2024

Inside Retail

Customer retention With both consumers and retailers feeling the pinch of increasing costs, customer retention will be a key theme of 2024. The competitive landscape is overflowing, making customer acquisition more expensive. Customer retention efforts are six to seven times more cost-effective.

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Here’s what retailers need to know about social media use in Apac: Report

Inside Retail

When it comes to the Asia-Pacific market , three in five marketing professionals regard social media as more important due to economic uncertainties, according to a recent State of Social Report from software firm Meltwater. So retailers need to realise that social media is not only for the young,” he said.

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Different Things to Consider Outsourcing in Your Retail Business (and Why)

Retail Focus

This can lead to increased conversions and higher customer retention rates. Social Media Management Outsourcing social media management to experts allows you to leverage various platforms to engage with customers, build brand loyalty, and promote your products effectively.

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HMRSSS 2024 Dates & Location 

Trade Show Booth Companies - Trade Group

Whether aiming for new customers, product introductions, or customer retention, the show provides a cost-effective and impactful approach to connecting with desired hospitality buyers. Across 100,800 square feet of show floor space, 2024 HMRSSS expects 400+ exhibitors with an expected attendance of 8,600-10,000 attendees.

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Welcome to the new customer experience

Inside Retail

To close this gap, 44 per cent of retail and consumer goods marketers say they are now leading customer experience initiatives across their organisations (versus just 24 per cent in 2017), and metrics are being shared. In this regard, retailers are re-evaluating and revolutionising their value propositions for higher customer retention.

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8 Tips To Drive Repeat Business As A Retailer

RetailMinded

Because of these exorbitant costs of customer acquisition, businesses are shifting their focus on customer retention to drive repeat purchases among customers. On the other hand, Amazon receives repeat purchases from these customers every month which boosts its revenue. Check out the screenshot below.

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5 Retail Marketing Strategies to Drive Sales

Creative Displays Now

In-store marketing: These are the marketing collateral and techniques businesses use to promote their products within a physical environment. Digital marketing: Online marketing can use organic or paid ads to reach your target audience through multiple online platforms like emails, texts and social media posts.