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The four trends defining online retail in 2024

Inside Retail

Thanks to rapid innovations in supply chain management, AI technology and digital marketing, e-commerce is increasingly playing an integral role in the lives of everyday Aussies. Customer retention With both consumers and retailers feeling the pinch of increasing costs, customer retention will be a key theme of 2024.

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HMRSSS 2024 Dates & Location 

Trade Show Booth Companies - Trade Group

For over 48 years, HMRSSS has granted complete access to the latest products and services for owners and managers of hotels, motels, and restaurants from the Southeastern USA and beyond. Let us help you get a head start by viewing these top resources to help with your trade show marketing strategy.

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Stepping into the future: Bata Thailand’s dynamic transformation unveiled

Inside Retail

Recognising the need to align with contemporary tastes and market dynamics, Bata Thailand embarked on an ambitious venture – the “Surprisingly Bata” campaign. To gain deeper insights into this transformative journey, we spoke with Wilasinee Parnurat, the country manager and managing director of Bata Thailand.

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Survival guide: The keys to resilience and success in tough times

Inside Retail

There was good news in January when the Consumer Price Index slowed to the lowest rate in two years; however, experts recognise that the most volatile factors, such as rental rates and energy markets, remain the biggest drivers. Set benchmarks for inventory management, including the rate of inventory turnover and tracking and fill rate.

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5 Retail Marketing Strategies to Drive Sales

Creative Displays Now

Retail marketing, or retail advertising, includes various tactics to spread awareness to your target audience and increase sales — from old favorites to newly launched goods. There are three primary types of retail marketing. Keep your brand at the front of customers’ minds. What Is Retail Advertising?

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Welcome to the new customer experience

Inside Retail

To do so, marketers are leveraging more data, technologies, and channels to create this type of relevant and customised customer journey. While 88 per cent of retail marketers share integrated tech stacks with advertising teams, this alignment alone is not enough. A unified front has to span the entire customer journey.

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A Short Guide To Technographic Data And The Information It Provides For Retailers

RetailMinded

The term “big data” collectively includes data software analytics, centralized data management, data storage, and cloud technology. This approach has proven useful in various fields, including digital marketing, ecommerce, B2B business, etc. At its core, technographics is a type of market segmentation.