article thumbnail

Boost Your Marketing Performance in 2024 with Top Customer Engagement Tools

Retail Focus

In 2024, the landscape of customer engagement tools plays a pivotal role in elevating marketing performance. When selecting the most suitable tool for your needs, it’s crucial to consider key factors: Cost efficiency: Ensure that the tool is cost-effective for effectively reaching and engaging your target audience.

article thumbnail

Should Retailers Look to Online Casinos for Inspiration About How to Keep Customers Engaged?

Retail Focus

Customers know how abundant their options are, so if they don’t like what they see at a site they can quickly look elsewhere. Online retailers could learn a lot from the bustling online casino industry when it comes to keeping customers engaged. Online Casino Industry is Designed for Engagement.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why local retail communities are important, and how retail design can encourage community retailing.

Retail Focus

It places emphasis on integrating the retail environment with the local community and building strong relationships between the retailer and customers. Community retailing aims to create a sense of belonging in the retail space by fostering customer engagement, retention and a supportive local economy.

article thumbnail

Delivery management platform, Scurri topped over €12 billion in Gross Merchandise Value (GMV) in the total value of shipments processed in 2023

Retail Focus

With its mission to innovate in order to keep pace with the demands of retailers and the needs of shoppers, 2023 saw a product roadmap milestone for Scurri, as the company launched its post-purchase experience solution, Scurri Track Plus.

article thumbnail

Pricer ESLs deliver investment payback period of 18 months, new study shows

Retail Focus

These include enhanced customer experience through more dynamic and accurate pricing and promotions, as well as enriching the experience at the shelf-edge with product information, rich content and displays to drive customer engagement, something shoppers are increasingly demanding.

Promotion 130
article thumbnail

Magenta Telekom dials up personalisation with MoEngage to grow app engagement by 150%

Retail Focus

Austria’s second-largest telecommunication brand, Magenta Telekom, has boosted digital engagement, growing app use and interactions by 150%, thanks to a solution from MoEngage, the leading insights-led customer engagement platform.

article thumbnail

Cross-channel and cross-device identification ‘black-holes’ are hampering retailers’ personalisation capabilities, Wunderkind data shows

Retail Focus

Wunderkind’s 2023 [GL1] WunderkIndex Report conducted in-depth research of 99 UK eCommerce brands, analysing on-site shopping journeys and customer engagement across both email and text channels over a six-month period.

Light 130