Inside Retail

OCTOBER 9, 2023

It’s a strategic play that aims to redefine the shopping experience, bridging the gap between in-store and online retail. The story so far “We know that our customers appreciate online shopping, and increasingly look for the convenience of being able to shop and be inspired where, when and how they choose,” she told Inside Retail.

Fashion 130

Fashion Engagement Shopping Customer Engagement 130

Inside Retail

OCTOBER 13, 2022

SMS marketing is a staple in today’s direct-to-consumer toolkit, opening new opportunities for customer engagement, retention, and revenue growth. The channel’s reach and popularity have extended to all corners of the world, including in Australia, where more brands and consumers are going mobile to not only communicate but shop.

Marketing 278

Marketing Promotion Flow Strategy 278

Inside Retail

JUNE 1, 2023

Growing consumer expectations of free delivery and free returns are placing pressure on retailers who on one hand recognise customer demand, but on the other are trying to reduce their operating costs. Others might order two or three sizes of the same item and return the ones that don’t fit. “It’s

Balance 234

Balance Promotion Strategy Consumer 234

Retail Focus

AUGUST 4, 2022

The past 2 years have resulted in some major changes to the retail industry, such as a significant increase in online shopping, the rise of localisation and other changes in consumer behaviours. Pre-pandemic, engagement with global environmental issues was mired in a false sense of security and widespread apathy.

Engagement 162

Engagement Customer Engagement Curate Retail Design 162

Inside Retail

DECEMBER 20, 2021

Christmas has always been the major peak season for many retailers, but like so many other parts of business operations, the festive season has been impacted by significant changes since Covid hit, some of which may be permanent. But people were starting to shop for Christmas around that time. Consumers will continue shopping earlier.

Gifts 246

Gifts Shopping Customer Engagement Consumer 246

Inside Retail

APRIL 29, 2021

After the success of this campaign, the two companies will continue to work on new methods of collecting consumer data and improving customer engagement using zero-party data. Consumers were asked to choose their favourite long sleeve polo colours and vote against other colours. Campaign objectives. Check it out here.

Strategy 230

Strategy Hobbies Color Customer Engagement 230

Inside Retail

NOVEMBER 14, 2023

As the year-end shopping season kicks off, Zalora , one of Asia’s leading online fashion retailers, and part of Global Fashion Group (GFG), is ramping up its marketing to capture consumers’ attention. As more customers added these items to their shopping carts, their prices dropped daily.

Fashion 130

Fashion Tailored Engagement Shopping 130

Inside Retail

JANUARY 24, 2022

However, the past few years have also exposed what online shopping just cannot replicate – human interaction, experiential shopping and social connection. . “We Here are some of the ways that businesses have reconsidered safe and convenient ways for customers to shop and pay in person. We are all inherently social beings.

Engagement 162

Engagement Customer Engagement Sporting Goods Shopping 162

Inside Retail

AUGUST 1, 2023

Premium chocolatiers, much like other companies specialising in discretionary goods, are facing challenges brought about by current macroeconomic conditions. This on top of other supply chain disruptions, including higher-than-usual fertilisation costs, and the war in Ukraine.

Gifts 246

Gifts Customer Engagement Apparel Balance 246

Inside Retail

DECEMBER 11, 2023

The 2024 prediction was somewhat bearish given that the National Australia Bank reported the actual sales for the four-day Black Friday and Cyber Monday shopping event were estimated at $7.1 Cheap prices will not necessarily offset an unsatisfying shopping experience and poor customer engagement, let alone service.

Engagement 147

Engagement Promotion Shopping Consumer 147

Inside Retail

JULY 12, 2023

A recent study conducted by customer engagement platform Twilio revealed that marketers in the Asia-Pacific (APAC) region are not only embracing this transition but also recognising the vast potential of alternative data sources, particularly zero and first-party data. Multimillion dollar question.

Marketing 130

Marketing Customer Engagement Advertising Consumer 130

Inside Retail

MAY 3, 2021

Online and in-person selling quickly became complementary strategies and soon that model gave way to omnichannel retailing – delivering a seamless customer experience across all platforms including physical space, e-commerce, mobile applications, and social media. Today, 73 per cent of shoppers say they shop across multiple platforms.

Social Media 279

Social Media Light Reimagine Engagement 279

Retail Focus

JUNE 16, 2023

On the other hand, it helps in gaining a deep understanding of the brand’s target audience’s needs, desires, and aspirations. This scarcity creates a sense of urgency and exclusivity, driving customer engagement and brand loyalty. Chanel: Chanel has used pop-up shops to bring its one-of-a-kind brand story to life.

Social Media 264

Social Media Artistic Fashion Engagement 264

Inside Retail

SEPTEMBER 25, 2023

“My digital transformation experience is shaped by my experience handling the various nuances and needs of customers that span geographies across different industries and making sure they are delighted at every touchpoint,” he told Inside Retail. Some cultures value individual achievement, while others emphasise collective success.

Tailored 130

Tailored Strategy Engagement Accessories 130

Inside Retail

NOVEMBER 27, 2023

This is not just a transient trend but a robust response to the changing consumer, who now craves the tactile satisfaction of in-store shopping along with the personalisation and convenience of online commerce. Amazon has been at the forefront of personalised shopping experiences.

Consumer 147

Consumer Engagement Shopping Pattern 147

Retail Focus

DECEMBER 12, 2023

During Christmas, when the ingenuity and artistic flair invested in window displays reach an unprecedented zenith, this role shines even more brightly than it does in any other season. Christmas windows, acting as the gateway to the store, set the stage for a memorable shopping journey.

Art 264

Art Display Light Curate 264

Inside Retail

DECEMBER 5, 2022

Other forms of neurological conditions may also affect a customer’s cognitive processing, such as acquired brain injuries and age-related conditions such as dementia. Jessica, on the other hand, is also autistic and says “the busy decorations just look like mess to me.

Layout 130

Layout Gifts Shopping Light 130

Inside Retail

JANUARY 2, 2024

Throughout every year, a multitude of major and minor calendar events offer great opportunities to engage with customers at a time when they are open to shopping for friends, families or themselves. Develop automated email campaigns triggered by specific customer actions, like browsing a product without purchasing.

Strategy 130

Strategy Marketing Social Media Engagement 130

Inside Retail

AUGUST 17, 2021

Shopping habits also shifted as we were forced to shop online, having no other options available during lockdown periods. In some respects, it was the push needed to show thousands of people who weren’t comfortable shopping online just how convenient and easy it is. Farfetch epitomises the future of retail.

Fashion 130

Fashion Customer Engagement Beauty and Health Engagement 130

Retail Focus

MAY 30, 2023

Examples of brand communities include Apple enthusiasts forming online forums, Harley-Davidson motorcycle owners participating in rallies, or Nike fans engaging on social media. Other brands, such as LuluLemon or Huda Beauty, have invested in the power of digital to grow a following and establish an engaged community.

Retail Design 130

Retail Design Design Engagement Display 130

Inside Retail

MAY 16, 2021

Accelerated by technology, the advancement of online shopping and Covid-19, now more than ever, retailers are challenged to find new ways to remain relevant, be competitive and drive market share. Trust is ultimately the degree of confidence of a customer with uncertainty. The retail landscape has changed dramatically in recent years.

Customer Engagement 147

Customer Engagement Strategy Shopping Engagement 147

Inside Retail

MARCH 7, 2024

It is one of the world’s largest aggregators for independent and DTC brands, which sell through Verishop’s website and mobile app, and provides new ways to shop with personalised content feeds and livestream shopping.

Apparel 130

Apparel Boutique Fashion Expansion 130

Inside Retail

JULY 3, 2023

Generative AI is already reshaping the retail industry in profound ways and, according to industry leaders , it has the potential to transform the shopping and retail experience. She explained that her company, Shop You, tried to utilise similar virtual try-on technology about eight years ago, but it wasn’t ready-for-use at the time.

Fashion 130

Fashion Accessories Accessories Pattern 130

Inside Retail

AUGUST 1, 2023

In-house teams focus on using AI for personalization, customer segmentation, and search optimization. However, with the advent of General AI, such as ChatGPT and others, we believe a new era of AI is unfolding,” he told Inside Retail. We are actively exploring the potential of General AI to automate technology creation and other areas.

Engagement 130

Engagement Tailored Customer Engagement Strategy 130

Inside Retail

JUNE 1, 2023

Growing consumer expectations of free delivery and free returns are placing pressure on retailers who on one hand recognise customer demand, but on the other are trying to reduce their operating costs. Others might order two or three sizes of the same item and return the ones that don’t fit. “It’s

Balance 130

Balance Promotion Strategy Consumer 130

Inside Retail

DECEMBER 7, 2021

Shopping, of all things, is a forum for enabling people to rub shoulders and now is a once-in-a-generation opportunity for retailers and shopping-centre operators to benefit from the potentially resurgent demand by creating positive experiences. Signs reminded customers that they must wear a mask at all times.

Shopping 130

Shopping Circulation Customer Engagement Management 130

RetailMinded

SEPTEMBER 19, 2022

As the retail industry gears up for the 2022 holiday shopping season and looks ahead to another new year, the Kentucky Retail Federation (KRF) will host its inaugural Retail Recharge Conference presented by Yelp in Lexington on Tuesday, October 25, 2022. . Lexington, Ky. – Michael Ashcraft, Senior Area Manager, Small Business Administration.

Social Media 98

Social Media Flow Customer Engagement Engagement 98

Inside Retail

JULY 23, 2023

Other groups really hold their membership to just their group – and we’re more relaxed about that. “We The business went “gangbusters” amid Covid-19 restrictions in Victoria, with customers saving money and spending more on home improvements. We don’t tell our members what to do.

Engagement 130

Engagement Customer Engagement Planning Other 130

Inside Retail

MAY 19, 2023

Wilson Sporting Goods Co recently unveiled its first retail store in California, located within the well-known Third Street Promenade shopping district in Santa Monica. Time is a currency, so consumer time well spent in an interactive, engaging, experiential environment is critical,” he added.

Sporting Goods 130

Sporting Goods Marketing Social Media Engagement 130

Inside Retail

JULY 11, 2023

This was following a business transfer from Kimly Group, one of the largest traditional coffee shop operators in Singapore. The brand’s first rebranded store opened its doors on the 18th of May in Serangoon Nex shopping mall. The first order of business was to freshen things up to attract a broader swath of customers.

Reimagine 130

Reimagine Social Media Customer Engagement Management 130

Inside Retail

JULY 18, 2023

Retailers have always been aware that their success relies on more than the product alone, and the retail store of today is no longer just a destination for in-person shopping. The new role of the physical store blends a dynamic, interactive hub for brand experiences, customer engagement, and product discovery.

Consumer 130

Consumer Tailored Fashion Customer Engagement 130

Inside Retail

NOVEMBER 16, 2023

As the annual Black Friday Cyber Monday (BFCM) shopping season nears, it’s not too late to review strategies to optimise sales during this key annual retail festival. To help retailers plan for the shopping festival, Klaviyo has created a helpful guide in the form of a BFCM content calendar.

Strategy 130

Strategy Engagement Planning Promotion 130

Inside Retail

SEPTEMBER 21, 2023

It may feel a little early, but as a high-stakes shopping event for Australian retailers, Black Friday Cyber Monday is pivotal to the challenge of effectively connecting with customers. The focus for BFCM has now shifted to delivering a seamless and personalised shopping experience aimed at engaging customers in a meaningful way.

Engagement 130

Engagement Strategy Promotion Customer Engagement 130

Retail Focus

APRIL 4, 2024

For decades, these brands, whether in fashion, automotive, hospitality, or any other domain, have held a steadfast position at the pinnacle of their respective industries. Luxury brands prioritise the customer experience in their digital transformation efforts. The brand balances modernity with its timeless elegance.

Social Media 147

Social Media Strategy Balance Engagement 147

Inside Retail

MAY 25, 2023

At 3,000 square feet, the store provides an immersive shopping experience, featuring Memphis Design terrazzo patterns, new campaign imagery, vintage looks and archival materials and a dedicated customisation station for shoppers to personalise their purchases.

Planning 130

Planning Pattern Space Perspective 130

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. These statistics underscore the need for businesses to comprehend and adapt to the evolving currents of customer buying behavior. So let’s get to it!

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. These statistics underscore the need for businesses to comprehend and adapt to the evolving currents of customer buying behavior. So let’s get to it!

Strategy 52

Strategy Consumer Social Media Customer Engagement 52