Retail Focus

NOVEMBER 22, 2023

Furthermore, I assess their impact on the visibility of a brand, customer engagement, and overall success. Luxury pop-up stores become physical canvases where brands can intricately weave compelling narratives about their products, values, and the spirit of the season, forging deeper connections with customers.

Social Media 162

Social Media Gifts Jewelry Curate 162

Retailing Insight

MAY 2, 2024

But let’s be real, managing a bustling retail space can be a whirlwind of tasks – from inventory tracking to customer engagement and beyond. Even if you’re a brick-and-mortar store, having an online presence is crucial these days – many customers check you out online before they venture into your store.

Social Media 52

Social Media Management Customer Engagement Engagement 52

Retail Focus

SEPTEMBER 28, 2022

Austria’s second-largest telecommunication brand, Magenta Telekom, has boosted digital engagement, growing app use and interactions by 150%, thanks to a solution from MoEngage, the leading insights-led customer engagement platform.

Engagement 130

Engagement Customer Engagement Social Media Strategy 130

Retail Focus

JUNE 22, 2023

Consumer demands for curated ads from trusted brands is prompting retailers to tap retail media opportunities and open up new revenue streams from monetising their first party audiences, according to the latest research from ADvendio , the leading omnichannel advertising solution provider.

Curate 130

Curate Consumer Advertising Social Media 130

Inside Retail

DECEMBER 18, 2023

At the big end of town, Woolies X, with its embedded Quantium research is driving the customer data revolution for team green, while Wesfarmers’ OneDigital promises to play catch up and unleash the power of Flybuys with a huge commitment in talent and marketing (what about that AFL Grand Final budget).

Social Media 147

Social Media Engagement Concept Layout 147

Retail Bound

NOVEMBER 7, 2023

WHERE TO ALLOCATE PR FUNDS Many companies seem to place PR within their marketing department budgets. Does your reason for running a PR campaign align more closely with your marketing department’s objectives or your executive team’s objectives? Other companies see PR as more of an executive department expense.

Social Media 52

Social Media Promotion Customer Engagement Advertising 52

Inside Retail

APRIL 27, 2022

To help retailers navigate the new realities of the customer journey while the fight for fresh customers picks up speed, Inside Retail has joined forces with multi-channel, multi-carrier e-commerce shipping solution provider ShipStation to release a new report on customer behaviour entitled Casting the Net.

Social Media 130

Social Media Engagement Consumer Shopping 130

Retail Focus

MAY 30, 2023

Creating a brand community has always been an important marketing concept and a valuable brand asset. Examples of brand communities include Apple enthusiasts forming online forums, Harley-Davidson motorcycle owners participating in rallies, or Nike fans engaging on social media. Ghalia BOUSTANI.

Retail Design 130

Retail Design Design Engagement Display 130

RetailMinded

JULY 29, 2023

These statistics underscore the need for businesses to comprehend and adapt to the evolving currents of customer buying behavior. The market environment is experiencing a significant change, and it is crucial for companies to ensure their continued commitment to staying updated with present trends and progressions in order to prosper.

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

RetailMinded

JULY 29, 2023

These statistics underscore the need for businesses to comprehend and adapt to the evolving currents of customer buying behavior. The market environment is experiencing a significant change, and it is crucial for companies to ensure their continued commitment to staying updated with present trends and progressions in order to prosper.

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

Inside Retail

APRIL 23, 2023

NFTs, on the other hand, provide a unique and verifiable way to represent loyalty program rewards and incentives, making them more difficult to duplicate and enabling businesses to offer one-of-a-kind rewards to their customers. These tokens can then be redeemed for rewards or used to access exclusive content or experiences.

Gifts 130

Gifts Engagement Social Media Art 130

Retail Focus

NOVEMBER 7, 2023

A survey by IBM and the National Retail Federation reveals that around 56% of Gen Z global shoppers visit physical stores for the sake of a “fun” experience, which includes capturing set designs for social media sharing. Bottega Veneta ‘s maze in Seoul and Mulberry’s pop-up promoting their new Softie bag.

Engagement 147

Engagement Customer Engagement Layout Display 147

Inside Retail

NOVEMBER 27, 2023

As we edge closer to 2024, this phygital wave is being propelled by a raft of emerging technologies that promise to redefine the contours of retail operations, marketing strategies and customer engagement paradigms. Here, we delve deeper into some of the key technologies already steering this change.

Consumer 147

Consumer Engagement Shopping Pattern 147

Trade Show Booth Companies - Trade Group

AUGUST 28, 2023

Do you invest in more digital marketing? With immediate procurement, a business can turn potential customers into actual customers right there on the show floor. Throw in some special promotions or trade show-exclusive discounts, and you’ve got yourself a recipe for successful sales. You’ve hit a wall. Advertising?

Social Media 52

Social Media Customer Retention Engagement Strategy 52

Parcel Pending

APRIL 25, 2024

The plumbing industry is facing many challenges; however, it is possible for wholesale plumbing distributors and independent distributors to both navigate market turbulence and realize success. Residential Market Shifting Experts predict that the demand for plumbing in commercial multifamily housing will remain strong.

Management 52

Management Outdoor Social Media Marketing 52

Creative Displays Now

JULY 18, 2023

Selling a product or products requires creating a cohesive marketing strategy. Some of the most crucial parts of this strategy include visual merchandising and crafting a compelling brand experience as part of your overall marketing technique. What makes customers engage with your brand or products?

Visual Merchandising 98

Visual Merchandising Merchandising Display Advertising 98

Parcel Pending

MAY 3, 2023

Consumer trends and expectations are changing, and retailers must adapt if they want to remain competitive in an increasingly dynamic and quickly evolving market. Here are five retail trends to keep in mind to ensure your business can fulfill customer needs and stand apart from the competition in 2023.

Social Media 52

Social Media Consumer Shopping Marketing 52

RetailMinded

DECEMBER 6, 2022

In fact, some retailers are using AI to optimize their inventory management, customer service, and marketing strategies. At the heart of all these techniques is an understanding of what customers want from their shopping experience. In the retail space, digital transformation is being used to engage customers with AR technology.

Retail Space 59

Retail Space Space Social Media Customer Engagement 59

Inside Retail

FEBRUARY 9, 2022

A retail business is far more than a store front, a website, and a social media post or marketing email – although often these elements are all the end customer perceives. Since the pandemic began, the focus has shifted from ‘customer experience’ to ‘human experience’.

Engagement 130

Engagement Beauty and Health Social Media Flow 130

Retail Bound

DECEMBER 3, 2021

Here Are Some Tips That May Help You Prepare for the Dreaded Post-holiday Slump: Explore marketing automation : Marketing automation helps you keep track of customers and market to their personal interests based on past spending habits. So it’s important for any business to prepare for this post-holiday slump in sales.

Social Media 52

Social Media Planning Suggestive Selling Shopping 52

CRP

JANUARY 27, 2023

Businesses – startups or big players – have inundated the online world with marketing static. Consumers have understandably grown skeptical about brands indulging in self-promotion. This is why the demand for unique and innovative digital marketing strategies has increased. But she saw opportunity beyond the gram.

Gifts 52

Gifts Fashion Color Promotion 52

Retailing Insight

MARCH 13, 2023

Those fluctuations derive from the changing economy and changes in customer preferences and habits… No matter if your business is brick-and-mortar, has an e-commerce model, or is a business you are planning to launch this year, you need effective marketing strategies — whether you are seeking to grow or just to ‘keep the lights on.’

Strategy 52

Strategy Marketing Social Media Advertising 52

Greater Group

SEPTEMBER 24, 2019

In retail, the rise of e-commerce has sparked worry about the relevance of brick-and-mortar and prompted retailers to reimagine the way they use tech to promote their products and engage shoppers. But it doesn’t stop with this group of retailers.

Display 52

Display Shopping Engagement Customer Engagement 52

All Work

DECEMBER 18, 2020

Retailers strive to understand cultural values and make sure their marketing communications and actions reflect the same values of their intended target customer. The pandemic has proven what we already expected to be true: the value of the office lies in promoting sharing and learning – both intentional and passive.

Retail Design 57

Retail Design Design Layout Space 57

RetailMinded

JULY 17, 2022

The potential to transform industries like marketing is huge. They can help marketers understand data better, predict future behaviors, and deliver more personalized experiences when it comes to their audience. This article explores the ways AI technologies are driving marketing strategies today. Enhancing Customer Engagement .

Marketing 94

Marketing Customer Engagement Engagement Strategy 94

Inside Retail

JANUARY 18, 2022

Australian rug brand Miss Amara achieves this by sharing customer’s photos of their rugs in their home, and making this user generated content a central part of their marketing strategy. Their users submit their photos in the hopes that they will be the next ones chosen to be featured. Show the people behind your brand.

Social Media 130

Social Media Engagement Art Promotion 130

Retail Insider

DECEMBER 1, 2021

And this is very much the premise of the innovative marketing company Inkpact, which was set up in 2015 by Charlotte Pearce who had a moment of epiphany at a conference when she discovered someone bemoaning the lack of progress they were making in setting up meetings – with emails having no effect whatsoever. No-one, that’s who.

Social Media 52

Social Media Artistic Engagement Marketing 52