Inside Retail

NOVEMBER 16, 2023

As the annual Black Friday Cyber Monday (BFCM) shopping season nears, it’s not too late to review strategies to optimise sales during this key annual retail festival. Enter Klaviyo – an intelligent marketing automation platform with the tools to help retailers optimise their BFCM success. But for those who have not — it’s not too late!

Strategy 130

Strategy Engagement Planning Promotion 130

Inside Retail

APRIL 29, 2021

After the success of this campaign, the two companies will continue to work on new methods of collecting consumer data and improving customer engagement using zero-party data. They were able to link customer IDs and preference data like hobbies, tastes, and purchase intentions, to make the in-store shopping experience more customised.

Strategy 230

Strategy Hobbies Color Customer Engagement 230

Inside Retail

JULY 12, 2023

In the ever-evolving landscape of digital marketing , the demise of third-party cookies has emerged as a game-changing shift for marketers worldwide. Here’s a look at how the shift to a cookieless future will reshape marketing strategies, empower consumers, and enable personalised experiences that prioritise data privacy and trust.

Marketing 130

Marketing Customer Engagement Advertising Consumer 130

Compliantia

JULY 4, 2023

Understanding how to manage seasonal sales and promotions is key to running a successful store. This job of managing promotions becomes more complex when you start adding multiple locations into the mix. This job of managing promotions becomes more complex when you start adding multiple locations into the mix.

Promotion 95

Promotion Location Management Tailored 95

Inside Retail

JULY 27, 2021

Data science is very powerful – but capturing real value from that capability is challenging, particularly if you’re not the biggest retailer in your market sector. A lot of category managers tend to think about the range they have, but not the combination of range and store. Click through to Scalene’s website for further info.

Management 234

Management Tailored Space Location 234

RetailMinded

FEBRUARY 24, 2021

Text message marketing has become increasingly popular but more so, purposeful and profitable for brands to introduce into their marketing strategies. Strengthen Relationships: Enhance customer service and support with 2-way conversations via text messaging management programs.

Strategy 80

Strategy Marketing Customer Engagement Engagement 80

Parcel Pending

APRIL 25, 2024

The plumbing industry is facing many challenges; however, it is possible for wholesale plumbing distributors and independent distributors to both navigate market turbulence and realize success. In 2023, it managed an impressive 52.3 In 2023, it managed an impressive 52.3

Management 52

Management Outdoor Social Media Marketing 52

Retail Focus

OCTOBER 10, 2023

MoEngage , the leading insights-led customer engagement platform, has announced that AVON, Virgin Experience Days and LOUNGE will be among its keynote speakers at #GROWTH Summit London , the event that showcases the leading voices and sharpest minds in marketing and commerce.

Customer Engagement 147

Customer Engagement Engagement Marketing Strategy 147

Retail Focus

APRIL 4, 2024

Expert Manager at Univers Retail | Ephemeral Retailing Specialist | Published Author | Speaker In the dynamic and ever-evolving landscape of contemporary business, the concept of digital transformation has emerged as a pivotal force shaping industries and strategies at an unprecedented pace. Ghalia BOUSTANI.

Social Media 147

Social Media Strategy Balance Engagement 147

RetailMinded

JULY 29, 2023

These statistics underscore the need for businesses to comprehend and adapt to the evolving currents of customer buying behavior. The market environment is experiencing a significant change, and it is crucial for companies to ensure their continued commitment to staying updated with present trends and progressions in order to prosper.

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

RetailMinded

JULY 29, 2023

These statistics underscore the need for businesses to comprehend and adapt to the evolving currents of customer buying behavior. The market environment is experiencing a significant change, and it is crucial for companies to ensure their continued commitment to staying updated with present trends and progressions in order to prosper.

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

Inside Retail

MARCH 3, 2024

Technologies like Automated Mobile Robots (AMRs) not only enhance operational capacity but also optimize inventory management, making the supply chain more efficient and resilient while improving working conditions and productivity for employees in the supply chain. Sustainability is also a significant consideration.

Tailored 130

Tailored Gifts Customer Engagement Strategy 130

Inside Retail

NOVEMBER 14, 2022

This means adopting new-generation technologies such as digital signage, powered by a robust operating system, enabling remote management, personalisation and interactivity with in-store signage. “As We work alongside marketers and store-improvement teams from building the vision for in-store digital signage to deploying it.”

Engagement 289

Engagement Customer Engagement Strategy Promotion 289

Inside Retail

AUGUST 10, 2022

The foundations of our long-term growth strategy are now in place with our mobile app, loyalty program and first ‘owned brand’ all launched and scaling strongly in a market benefitting from the structural shift to e-commerce, which has seen us increase our active customer base by 90 per cent in two years.”.

Customer Engagement 263

Customer Engagement Expansion Engagement Strategy 263

Inside Retail

SEPTEMBER 21, 2023

What’s critical to being BFCM-ready is the understanding that this event – formerly characterised by multiple discount codes and hurriedly sent emails – has evolved into a well-structured strategic endeavour as retailers assemble cross-functional teams, chart out detailed promotional strategies and methodically segment their customer base.

Engagement 130

Engagement Strategy Promotion Customer Engagement 130

Inside Retail

SEPTEMBER 25, 2023

Rajesh Grover, group vice president of digital and omnichannel, believes the common point across all industries these days is the rapid digital transformation and adoption of omnichannel strategies to meet customers at various touch points. “My High performance teams need to feel motivated, and recognition plays a critical part.

Tailored 130

Tailored Strategy Engagement Accessories 130

Inside Retail

JANUARY 5, 2023

It will enable Nike to extend the reach of its workout program while enhancing brand visibility, and provide Netflix with highly engaging content. This includes access to customer data, which may be used for upcoming product and communication strategies. Cut through the noise. This is already happening,” she said. “In

Customer Engagement 244

Customer Engagement Engagement Consumer Strategy 244

Retail Bound

MARCH 21, 2024

While various strategies exist to achieve these goals, leveraging net terms emerges as a powerful tool. Source: Source: Harvard Business Review – The Economics of E-Loyalty Gaining a Competitive Edge – In a competitive market, offering net terms can differentiate wholesale retailers from their competitors.

Expansion 52

Expansion Flow Customer Retention Strategy 52

Inside Retail

NOVEMBER 2, 2023

In his new role, he will expand his oversight to include regional teams across commercial, marketing and operations. Prior to joining Hearts On Fire, Zhou held regional leadership roles for Hermès, Bottega Veneta and Lanvin, and most recently for bridal group Pronovias, where he was Asia managing director.

Customer Engagement 130

Customer Engagement Expansion Planning Management 130

Inside Retail

MARCH 7, 2024

Despite a slight dip in 2020, the global apparel market is set to grow to about US$2 trillion by 2028, from US$1.79 Locally, women’s apparel represents the largest segment with an estimated market volume of US$11.86 billion; the men’s apparel market is about half of that, worth US$6.35 billion apparel industry in Australia.

Apparel 130

Apparel Boutique Fashion Expansion 130

Inside Retail

OCTOBER 24, 2023

Daniel Broderick, New Era’s managing director for Asia Pacific, recently shed light on how this iconic brand aims to shape the future of fashion in the region. The current state of affairs “Malaysia has a growing economy and a strong consumer market, making it an attractive destination for expanding retail businesses.

Target Market 130

Target Market Social Media Fashion Tailored 130

Retail Focus

JANUARY 10, 2022

Andrew Dunbar, General Manager EMEA of global digital consultancy Appnovation. Here are three ways an effective analytics strategy can unlock the value of data, backed by examples of retailers that have cracked the code. This includes anything from at-a-glance top-line trends to drilling down into significant growth metrics.

Strategy 244

Strategy Engagement Perspective Customer Engagement 244

VMS

NOVEMBER 10, 2022

which specializes in customer engagement. Leveraging automation is absolutely critical to fill workforce gaps and create a connected customer engagement strategy of humans and bots,” says Jenni Palocsik, Verint’s vice president, marketing insights, experience and enablement.

Customer Engagement 91

Customer Engagement Engagement Shopping Management 91

Inside Retail

NOVEMBER 27, 2023

In the ever-evolving retail landscape, technology has swiftly moved from being a novelty to becoming the linchpin of both operational and customer-centric strategies. This is especially crucial in managing seasonal or event-driven merchandise. This is especially crucial in managing seasonal or event-driven merchandise.

Consumer 147

Consumer Engagement Shopping Pattern 147

Inside Retail

OCTOBER 11, 2023

A few years ago, it seemed like every new brand making noise in the market was adopting a direct-to-consumer (DTC) business model. It was taken private in 2022 by Durational Capital Management after struggling to turn a profit.) But first, let’s take a look at the history of DTC and why it became so popular. Is DTC dead?

Engagement 130

Engagement Strategy Consumer Marketing 130

Inside Retail

AUGUST 14, 2023

Building loyalty with existing customers is an easier and more valuable win than attracting new ones with a Semrush report identifying a 60-70 per cent probability of selling to a previous customer but only 5-20 per cent with a new one. Existing customers tend to spend nearly a third more too. How are your engagement scores?

Engagement 130

Engagement Strategy Customer Engagement Marketing 130

Retail Focus

NOVEMBER 7, 2023

Brands can use hyperphysical retail to create brand awareness, enhance word-of-mouth strategies, and increase sales. Luxury marketers are exploring multi-sensory experiences in physical stores, potentially integrating ASMR (autonomous sensory meridian response). This reading is important as it helps in improving operational efficiency.

Engagement 147

Engagement Customer Engagement Layout Display 147

Inside Retail

APRIL 12, 2022

Omnichannel retailing describes a type of retail system which allows for the engagement of customers via as many channels as are relevant based on the context and purpose of the retail business. . Ecosystems are omnichannel on both sides; meaning they are omnichannel for customers, suppliers and vendors, but also for third parties.

Strategy 147

Strategy Engagement Customer Engagement Space 147

Inside Retail

MAY 16, 2021

Accelerated by technology, the advancement of online shopping and Covid-19, now more than ever, retailers are challenged to find new ways to remain relevant, be competitive and drive market share. Competing on trust is an emerging opportunity for brands vying to provide unique value for customers. Trust literacy. Making trust tangible.

Customer Engagement 147

Customer Engagement Strategy Shopping Engagement 147

Inside Retail

OCTOBER 14, 2021

Barbeques Galore has launched a brand-new customer loyalty program, the Barbeque Legends Club, with a distinct offering of expertise and experience, following extensive market research by the brand. The loyalty scheme is part of a broader digital transformation strategy which aims to better engage and support customers.

Engagement 130

Engagement Outdoor Customer Engagement Marketing 130

Inside Retail

OCTOBER 9, 2023

We spoke with Oldouz Mirzaie, managing director of H&M South Asia and Pacific, to get her thoughts on this new partnership and its implications for the brand’s operations in Malaysia and Singapore. As a market leader, we recognise our responsibility and ability to create a difference and build a more sustainable future for fashion.

Fashion 130

Fashion Engagement Shopping Customer Engagement 130

Inside Retail

AUGUST 1, 2023

As a result, chocolate confectionery prices in Australia have surged, with companies targeting both ends of the market to stimulate sales. Georges also said that roughly half of the brand’s sales come from gifting, which has been resilient to customer cutbacks. “At At this point, we are yet to see any significant changes,” he said.

Gifts 246

Gifts Customer Engagement Apparel Balance 246

Retailing Insight

MAY 2, 2024

But let’s be real, managing a bustling retail space can be a whirlwind of tasks – from inventory tracking to customer engagement and beyond. The magic formula is to have a clear strategy, targeted channels, and dedicated resources for managing your online presence effectively.

Social Media 52

Social Media Management Customer Engagement Engagement 52

Inside Retail

APRIL 18, 2021

The traditional strategy of O2O from the past generation drove customers from one channel to another, however O+O is totally different,” Ngai says. “It It is more about creating an integrated experience to better serve customers’ needs, that enables them to shop across any channel, anytime, anywhere.”. “It

Customer Engagement 130

Customer Engagement Strategy Concept Engagement 130

Compliantia

MARCH 31, 2023

A merchandising plan is a detailed strategy or blueprint that outlines how you should select, manage, price, present, and promote the products at your store to elevate the customer experience, create the maximum ROI, boost your brand value, and optimize inventory levels. Let’s get started.

Merchandising 93

Merchandising Planning Visual Merchandising Display 93

Parcel Pending

MARCH 30, 2024

1 Stabilizing Trends and Persistent Hurdles In late 2023, the market breathed a sigh of relief as the prices of key building materials such as structural steel, framing lumber, and conduit decreased compared to the previous turbulent years. The integration of omnichannel strategies is just the start. The company has over $4.5

Outdoor 52

Outdoor Strategy Management Customer Engagement 52

Inside Retail

JUNE 15, 2021

Companies in the country are continuously ramping up their marketing efforts, with 70 per cent of companies saying they are expanding their content marketing to reach consumers in a new and informed way. The market size is currently worth about 1 trillion yuan, up from 433.8 New operations. billion yuan in 2019.

Consumer 147

Consumer Strategy Engagement Marketing 147