Customer Engagement Engagement Information Perspective 
Retail Focus
FEBRUARY 7, 2024
In 2024, the landscape of customer engagement tools plays a pivotal role in elevating marketing performance. These tools are indispensable for implementing marketing automation, delivering tailored communication, and making data-informed decisions to enhance your campaign’s return on investment (ROI).
Inside Retail
FEBRUARY 21, 2024
Consumers shopping in physical stores are seeking a more personalised and relevant engagement with retailers today, based on their needs and desires – they want more than conversations with sales associates merely trying to sell them something. Store associates are lucky if they can engage beyond ‘How can I help you?’
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Inside Retail
APRIL 29, 2021
After the success of this campaign, the two companies will continue to work on new methods of collecting consumer data and improving customer engagement using zero-party data. We wanted to listen to the needs of our customers and in-store staff, and then propose the best campaigns and products. Campaign objectives.
Retail Focus
NOVEMBER 7, 2022
Customers and the public are becoming more informed about sustainable development, as it has become closely linked to the environment. They changed their perspective by doing business by including clients in their practices. The customer journey in the sustainable luxury pop-up store. If so, what?
Inside Retail
MAY 27, 2021
Many retailers have been forced to find new ways to engage their customers, sustain their businesses and find new opportunities for growth leading to an accelerated shift from physical retail to e-commerce. After implementing this solution, Ezibuy acquired over 40,000 new email subscribers, who had a conversion rate to customer of 19%.
Retail Focus
JANUARY 10, 2022
A joined-up approach to digital innovation: No longer the domain of analysts alone, data-driven intelligence is most effective when approached from a team perspective – involving everyone from the CEO to junior staff. And finally – new income streams. It can also help retailers to monetise their data.
Retail Focus
JUNE 16, 2023
Crafting brand narratives through popup stores can be an effective strategy to engage customers, create buzz, and build a unique brand experience. Creating interactive experiences: Engaging customers through interactive experiences that allow them to connect emotionally with the brand is essential.
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