Customer Engagement Download Marketing Planning 
Inside Retail
JANUARY 2, 2024
Keeping track of all the seasonal events can be overwhelming, and missing just one or two key marketing moments may mean passing up an opportunity to inspire your customers to shop with your brand. These dates can inspire marketers to think outside the box and create opportunities they might not have considered. “You
Inside Retail
JANUARY 16, 2024
Throughout every year, there are many events and days where causes are recognised or celebrated that offer opportunities for brands to engage with their customers. Earlier this month, we shared how brands can integrate these events into their annual marketing plan, using email , SMS and mobile push functions in Klaviyo’s platform.
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Inside Retail
AUGUST 10, 2022
“The foundations of our long-term growth strategy are now in place with our mobile app, loyalty program and first ‘owned brand’ all launched and scaling strongly in a market benefitting from the structural shift to e-commerce, which has seen us increase our active customer base by 90 per cent in two years.”.
Inside Retail
NOVEMBER 29, 2023
At the same time, gamification encourages engagement and amplifies marketing results. With the value of mixing in-person and online loyalty initiatives already well recognised, gamification is the new tool to encourage engagement outside stores, inspiring customers, revealing new products and ultimately, increasing sales.
Retail Focus
DECEMBER 8, 2021
Antavo , the loyalty technology provider has today launched a new report into the state of the loyalty programme market. While 61% of brands invested in the development of their loyalty strategy during the pandemic, more than two thirds (72%) of respondents are now planning a further revamp within the next three years.
Inside Retail
MARCH 3, 2022
Our 2022 report features C-level executives with decades of leadership experience, alongside start-up founders and digital specialists with a wide range of skills, from marketing to logistics. You can download it here. O’Shannessy joined Adore Beauty last year as the first non-founder CEO in the company’s history.
Inside Retail
MAY 27, 2021
While looking for growth solutions, EziBuy shared their goals with Rokt , an AI powered technology company that helps e-commerce businesses personalise the purchase experience for each customer in the Transaction Moment. This generated a new revenue stream, while simultaneously improving customer experience and ensuring brand safety.
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