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Welcome to the new customer experience

Inside Retail

The result is mounting pressure for retailers to deliver hyper-personalised, concierge-like shopping experiences with efficient handoffs between departments and channels before, during, and after a purchase. While 88 per cent of retail marketers share integrated tech stacks with advertising teams, this alignment alone is not enough.

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Meet Sugar: The “anti-establishment” beauty retailer Indian consumers crave

Inside Retail

Strengthening our retail footprint by enhancing the retail marketing and visual merchandising experience, our product line, and our product distribution is going to be of prime importance,” Singh said. The immediate future. Holistic expansion strategies.

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The Pop-Up Experience

Retailing Insight

The pop-up or flash retailing market in the United States is estimated to be a $50 billion industry, and it’s for good reason. The elite feel can make people brag about the event or about the product on social media, and it provides the best platform for generating interest and engagement. The Concept.

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The Art & Science of Visual Merchandising [Inside the Evolution of Retail]

Rose

Regarding the artistic component, “Visual merchandising applies to everything from the exterior of your retail store to the well-lit entryway all the way through to the well-placed furniture, fixtures, and promotional displays. Manufacturers often provide such promotional tools; don’t hesitate to use them. Curated Displays.

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5 Best Experiential Retail Examples

Greater Group

Experiential retail creates a safe space for new customers to be charmed by what the store offers, and for customers already familiar with the brand to promote their idea of it and solidify their commitment to it. 5 examples of retailers who have implemented the retailtainment concept in their stores. Avengers S.T.A.T.I.O.N.

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From personalisation to gamification, here are six ways to drive loyalty

Inside Retail

These are ways to inform, curate, share, build, inspire or even play. If you’re looking to establish your retail brand as a trusted source of information, providing expert reviews and recommendations to your members, this may be the approach for you. Curate: Be hyper-personalised People like to feel noticed, known and valued.

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